Reza & Puja Khan

Reza and Puja Khan are a married lifestyle content duo based in the United States who create vlogs, couple content, and intercultural storytelling primarily on YouTube. Reza is of Iranian-American background and Puja is of Indian-American background, and their channel @rezaandpuja explores their shared life across cultural and faith lines. They have grown to over 6 million followers across YouTube, TikTok, and Instagram.

Reza Khan is Iranian-American and Muslim by background, while Puja Khan is Indian-American with Hindu roots. Their intercultural and interfaith marriage is a recurring theme in their content, resonating strongly with multicultural audiences in the United States and South Asian diaspora communities. This positioning distinguishes them within the broader couple-vlog space.

Yes, Reza and Puja Khan are married, and their relationship and married life form the backbone of their content. They have documented milestones of their marriage — including navigating cultural family dynamics and shared experiences — across their YouTube channel. Their authenticity around real relationship moments has been a consistent driver of audience engagement.

Reza and Puja Khan are based in the United States, where the overwhelming majority of their audience is also located. Reza has Iranian-American roots and Puja has Indian-American roots, giving their content a distinctly bicultural American perspective. Their channel is produced in English and targets primarily English-speaking Western audiences.

Their content sits in the lifestyle and vlog niche, covering couple life, intercultural marriage, travel, food, and day-in-the-life videos. They also produce faith- and family-adjacent content reflecting both of their cultural backgrounds. Long-form YouTube vlogs are their primary format, supplemented by short-form TikTok and Instagram Reels.

As of mid-2026, Reza and Puja Khan have nearly 4 million subscribers on YouTube, making it comfortably their largest platform. They also have 1.5 million TikTok followers and over 630,000 Instagram followers, bringing their total cross-platform following to approximately 6.1 million. YouTube remains the anchor of their audience and content strategy.

Reza and Puja Khan post an overall engagement rate of 2.4% on YouTube, which is meaningfully above the lifestyle category median of around 1.5%. Their TikTok engagement is particularly strong at 8.2%, well ahead of typical Mega-tier lifestyle benchmarks. Instagram engagement sits at 3.3%, also above par for a channel of their scale.

While specific current sponsor names are not publicly confirmed in available records as of mid-2026, their content profile aligns closely with beauty, wellness, fashion, home lifestyle, and multicultural consumer brands. Their female-leaning, Millennial- and Gen Z-anchored U.S. audience makes them an attractive partner for brands targeting those demographics. Their intercultural positioning also opens niche opportunities with modest fashion and South Asian heritage brands.

Their intercultural and interfaith marriage — bridging Iranian-American Muslim and Indian-American Hindu backgrounds — gives their channel a distinct identity that most couple-vlog channels lack. This specificity attracts viewers who share bicultural experiences or are curious about navigating cultural differences in relationships. It also gives brand partners a more defined and loyal audience segment compared to generic lifestyle channels.

As of the most recent 30-day window in 2026, TikTok and Instagram follower counts have been essentially flat, showing 0.0% growth on both platforms. YouTube is showing modest positive growth at 0.8% over the same period, suggesting YouTube remains the primary engine of audience development. Their engagement metrics on all three platforms remain healthy despite the plateau in new followers.