Last updated just now · May 28, 2026, 3:44 PM
Fashion & Hair 🏳 NLD

Negin Mirsalehi

Full Creator Stats Live · Updated 2026-05-28

Negin Mirsalehi is a Dutch-Iranian influencer and entrepreneur based in Amsterdam who built her following under the handle…

NicheFashion & Hair TierMacro Engagement7.3%
Open full profile → @neginmirsalehi on TikTok

Total Followers +0.0%

1.2M

Across TikTok

Primary Platform

TikTok

1.2M followers · 100% of audience

Engagement

7.3%

vs. 1.5% category median

Sponsorship Tier

Macro

Est. — / IG post

Quick facts
  • 1.2M combined followers across 1 platform.
  • Macro creator tier — NLD.
  • 7.3% headline engagement.
  • Active since —.
  • Niche: id_makeup_All, id_fashion_All, id_asmr_All.
  • Posts in English.
Recent news · 2 items

Performance Across Platforms

Updated 2026-05-28
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
TikTok 1,200,000 +0 7.3% 1.6 5 days ago

Growth Trend

Last 365 days
WindowTikTokCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 90 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 365 days +0 +0.0% +0 +0.0% +0 +0.0% +0

Audience Demographics

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1.2M1.2M1.2M1.2M1.2M May 30Aug 29Nov 27Feb 26Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Negin Mirsalehi

Negin Mirsalehi is a Dutch-Iranian influencer and entrepreneur based in Amsterdam who built her following under the handle <strong>@negin_mirsalehi</strong>, primarily on Instagram, through polished fashion editorials and hair-care content. Her most consequential move beyond content creation was co-founding <strong>Gisou</strong>, a honey-infused haircare line rooted in her family's beekeeping heritage. The brand graduated from a direct-to-consumer play to mainstream retail when it launched across Sephora North America in 2022, followed by Sephora UK in 2023 — a retail trajectory that has repositioned Mirsalehi as a founder with demonstrated scaling ability, lending her sponsored beauty work a layer of operator credibility that pure creators rarely carry.

Estimated Rate Card

Benchmark estimates for a creator at Negin Mirsalehi's tier (Macro, 1.2M combined followers, NLD). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What is Negin Mirsalehi's real name?

Her full name is Negin Mirsalehi — the handle @negin_mirsalehi reflects her real identity rather than a stage name. She is of Dutch-Iranian heritage and is based in Amsterdam, the Netherlands.

What is Gisou and did Negin Mirsalehi found it?

Gisou is a honey-infused haircare brand that Negin Mirsalehi co-founded, drawing on her family's multi-generational beekeeping background in Iran. The brand's hero product is the Honey Infused Hair Oil. It has since expanded into a full haircare and lip-care range.

When did Gisou launch at Sephora?

Gisou entered Sephora across North America in 2022, marking the brand's first major retail partnership. It subsequently expanded into Sephora UK in 2023, broadening the brand's European physical retail presence.

Where is Negin Mirsalehi from?

Negin Mirsalehi is from the Netherlands and is based in Amsterdam. She is of Iranian descent, and her family's Iranian beekeeping heritage directly inspired the Gisou brand.

How many followers does Negin Mirsalehi have?

Across all platforms, Negin Mirsalehi has approximately 8.4 million followers. The majority reside on Instagram, where she has built her core audience; TikTok and YouTube are smaller but both showed positive growth in early 2026.

What brands has Negin Mirsalehi worked with?

Recent confirmed partnerships include Sephora, Dyson, LVMH Fashion Week, and Four Seasons Hotels, alongside her own brand Gisou. The mix spans prestige beauty, luxury fashion, hair technology, and aspirational lifestyle hospitality.

Is Negin Mirsalehi's Gisou brand available at Sephora UK?

Yes. Gisou expanded into Sephora UK in 2023, following the brand's North American Sephora launch in 2022. The UK listing extended Gisou's European retail footprint and increased the brand's accessibility to UK-based shoppers.

What niche does Negin Mirsalehi occupy on Instagram?

She operates primarily in the fashion and haircare niche, blending editorial-style outfit content with hair-focused tutorials and product features tied to Gisou. The aesthetic is polished and aspirational, consistent with her positioning in prestige beauty and luxury fashion.

How does Negin Mirsalehi's engagement compare to other fashion influencers?

At roughly 2.6% on Instagram, her engagement rate sits well above the fashion and beauty category median for creators at her follower scale. TikTok and YouTube show even higher engagement rates, though on smaller audiences.

Has Negin Mirsalehi worked with Dyson?

Yes, Dyson appeared as a confirmed sponsor in a YouTube branded video in early 2026. The partnership is a natural fit given Mirsalehi's haircare positioning and Gisou's established credibility in the hair tools and treatments category.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed May 28, 2026, 3:44 PM · Slug: negin-mirsalehi

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