United States
Kimberley Quinlan is a licensed marriage and family therapist (LMFT) and self-described Aussie-American who built Your Anxiety Toolkit into a structured, clinically grounded educational platform focused on OCD, panic disorder, health anxiety, and intrusive thoughts.
Total Followers +2.7%
172K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
15K followers · 9% of audience
Engagement
4.0%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $3.1K–$7.8K / IG post
The podcast, hosted by Kimberley Quinlan LMFT, was featured in The New York Times' list of '6 Podcasts to Soothe An Anxious Mind,' a significant mainstream-press credentialing moment for the channel.
CBT School's official site now touts over 3 million total podcast downloads, reflecting steady audience growth across the Your Anxiety Toolkit audio and video feed.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +411 +2.7% | +498 +0.3% | +2 +0.2% | +911 |
| Last 30 days | +2K +13.2% | +3K +1.7% | +5 +0.5% | +5K |
| Last 90 days | +6K +40.0% | +5K +3.3% | +0 +0.0% | +11K |
| Last 365 days | +6K +40.0% | +5K +3.3% | +0 +0.0% | +11K |
Daily follower snapshots from CreatorDB's longitudinal index.
Kimberley Quinlan is a licensed marriage and family therapist (LMFT) and self-described Aussie-American who built Your Anxiety Toolkit into a structured, clinically grounded educational platform focused on OCD, panic disorder, health anxiety, and intrusive thoughts. Her content draws heavily on evidence-based frameworks — particularly cognitive behavioral therapy and exposure and response prevention — translated into accessible videos, tutorials, and guided exercises rather than generalized wellness advice. Beyond social media, Quinlan operates CBT School, an online course platform with a growing student base, and hosts a podcast that has earned coverage from the New York Times, giving her credibility that sits well above the typical mental health influencer tier. Instagram anchors her largest audience, but YouTube is her fastest-growing channel, posting consistently and generating engagement rates that meaningfully exceed the category median — a signal that her content is attracting active, return viewers rather than passive followers.
Youranxietytoolkit reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Mental Health / Education, a clear signal of fit for brands in those categories. Demonstrated partners include CBT School (cbtschool.com). Engagement on YouTube runs around 4.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Mental Health / Education and related categories, Youranxietytoolkit offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Youranxietytoolkit's tier (Mid, 172K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The creator behind Your Anxiety Toolkit is Kimberley Quinlan, a licensed psychotherapist and anxiety specialist who built the brand as a practical educational resource for people dealing with anxiety, OCD, and related conditions. She uses the handle @youranxietytoolkit across platforms but regularly identifies herself by name in her content and credentials.
Yes, Kimberley Quinlan holds an LMFT credential — Licensed Marriage and Family Therapist — and describes herself as an OCD and Anxiety Specialist. This clinical background is central to her brand and sets her apart from general wellness influencers by grounding her advice in evidence-based therapy practice.
Kimberley Quinlan identifies as Aussie-American, meaning she has Australian roots but is based in the United States. She flags this dual identity in her TikTok bio, and her audience is concentrated in English-speaking countries including the US, UK, and Canada.
Yes, the Your Anxiety Toolkit podcast has been featured in the New York Times, which Kimberley Quinlan highlights in her Instagram bio. The podcast covers anxiety, OCD, panic, and worry in the same practical, therapist-led style as her social content.
CBT School (cbtschool.com) is Kimberley Quinlan's own online education platform where she offers courses targeting conditions like generalized anxiety disorder, panic, OCD, and time management struggles. It also serves as the home for her free weekly newsletter and additional downloadable resources.
Kimberley Quinlan offers a free 6-Part Mental Rumination Series through her CBT School newsletter, which includes PDFs and audio files alongside the lesson content. It is designed to help people break cycles of repetitive anxious thinking and becomes available when you sign up for her weekly email list.
Yes, Kimberley Quinlan offers online courses specifically for OCD through CBT School, alongside courses for generalized anxiety disorder, panic disorder, and time management. She reports over a thousand enrolled students, positioning CBT School as a structured, self-paced alternative for people who cannot access regular one-on-one therapy.
Cyberchondria is the spiral of health anxiety triggered by repeatedly searching symptoms online and convincing yourself of worst-case diagnoses. Kimberley Quinlan covers it as a specific and highly relatable form of health anxiety that overlaps with OCD, and it appears consistently in her content strategy because it resonates strongly with the community she serves.
Kimberley Quinlan frames intrusive thoughts as a core symptom of OCD and anxiety that can be addressed through evidence-based techniques rather than suppression or avoidance. Her content — including the video titled 'How to Stop Being Afraid of Intrusive Thoughts' — teaches viewers to change their relationship with these thoughts rather than fighting them directly.
Kimberley Quinlan is most active on Instagram and YouTube, where the bulk of her audience lives, with a smaller presence on TikTok. Her YouTube channel has seen particularly strong recent growth, and her Instagram following sits well into the six figures, reflecting years of consistent educational content output.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@youranxietytoolkit · YouTube
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