Xierra, known online as XrayAlphaCharlie, is a Canadian independent animator who has built a substantial multi-platform following around original character (OC) animation and music video work.
Total Followers +0.4%
2.5M
Across Instagram, YouTube, TikTok
Primary Platform
343K followers · 14% of audience
Engagement
9.2%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $5.1K–$12K / IG post
XrayAlphaCharlie shared that the 'Cicada' music video she animated for Good Kid surged to nearly 3M views within just two weeks of release, underscoring her continued role as the band's go-to MV animator.
Toon Boom featured XrayAlphaCharlie (a recent Vancouver Film School graduate) discussing her freelance career and her work animating Good Kid music videos — including 'Mimi's Delivery Service,' 'Summer,' and 'Premier Inn' — using Toon Boom Harmony.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | -137 -0.0% | +0 +0.0% | -281 -0.1% | -418 |
| Last 30 days | +137 +0.0% | +10K +0.7% | -899 -0.2% | +9K |
| Last 90 days | +5K +1.5% | +73K +4.7% | -1517 -0.3% | +77K |
| Last 365 days | +5K +1.5% | +73K +4.7% | -1517 -0.3% | +77K |
Daily follower snapshots from CreatorDB's longitudinal index.
Xierra, known online as XrayAlphaCharlie, is a Canadian independent animator who has built a substantial multi-platform following around original character (OC) animation and music video work. Her signature output centers on Ash and Z, a pair of original characters whose emotional storylines — confessions, interactions, and relationship arcs — are rendered in clean 2D animation using Clip Studio Paint. Alongside her OC content, she serves as the dedicated music video animator for Canadian indie band Goodkidband, a collaboration that has deepened her credibility within the independent music and animation crossover community. She maintains side channels for her visual art (@xac.jpeg) and music (@xac.mp3), signaling creative range beyond animation alone. Her YouTube channel, where she built her initial following, remains her largest platform by subscriber count, though her Instagram and TikTok presences are both active and growing.
xray.Alpha.Charlie reaches its audience primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an animation creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 10.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows animation content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in animation and related categories, xray.Alpha.Charlie offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @xray.Alpha.Charlie's tier (Macro, 2.5M combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
XrayAlphaCharlie's real name is Xierra, which she shares openly in her YouTube channel bio. She is a Canadian creator known for her 2D animation work featuring her original characters.
Ash and Z are original characters created by Xierra and are the centerpiece of her animation work across YouTube, Instagram, and TikTok. The two characters share a romantic storyline — a recurring theme in her shorts, including confession and 'acting practice' videos — which has built a dedicated fan community around them.
Ash and Z have a romantic storyline woven throughout Xierra's animation content, with videos like 'pov: you're ash confessing to z' making the dynamic explicit. This slow-burn relationship narrative is a big part of why her audience engages so deeply with her OC content.
Xierra is the official MV animator for @goodkidband, a role she highlights at the top of both her Instagram and YouTube bios. Animating for an established band alongside her own original character work sets her apart from most independent animators at her level.
The name is drawn from the NATO phonetic alphabet, where X is 'X-ray,' A is 'Alpha,' and C is 'Charlie' — spelling out her initials XAC. This is also why her side accounts use the shorthand @xac.jpeg and @xac.mp3.
Xierra runs separate side accounts alongside her main: @xac.jpeg is her dedicated art and illustration account, while @xac.mp3 is her music-focused account. She links both directly in her Instagram bio, suggesting she creates original music in addition to her animation work.
Xierra uses Clip Studio Paint for her animations, which she tags consistently with #clipstudiopaint across her posts. It's one of the most widely used professional tools for 2D frame-by-frame animation and digital illustration.
The hashtag #xrayalphaocs is Xierra's official community tag for fan art and content inspired by her original characters, particularly Ash and Z. She promotes it in her Instagram bio as the place for fans to share their own takes on her characters.
Xierra has documented at least four years of animation growth, as shown in her '4 years of improvement' post, which highlights how significantly her style and technique have developed. Her YouTube channel has grown to well over a million subscribers across that period.
Yes, Xierra is Canadian, as she indicates with the 🇨🇦 flag in her YouTube bio. Despite being based in Canada, the majority of her audience is in the United States, with additional significant followings in the UK, India, and Brazil.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@xray.alpha.charlie · Instagram
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