United States
Xanderschauffele is a creator with a presence on Instagram (640,365 followers), based in United States.
Total Followers +1.9%
640K
Across Instagram
Primary Platform
YouTube
640K followers · 100% of audience
Engagement
2.3%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $9.6K–$22K / IG post
Schauffele enters the Oct. 8–11 event at Yokohama Country Club as the favorite after claiming the 2025 title. He is the top betting pick ahead of Collin Morikawa and Hideki Matsuyama.
He hit all 14 fairways and posted a 7-under 65 to take the clubhouse lead on Friday, ultimately finishing tied for third — a sign of his return to elite form after his 2025 injury season.
Closing with a 7-under 64 in Yokohama, he edged Max Greyserman by one shot to earn $1.44M and snap a winless stretch after missing two months with a rib injury. His wife had welcomed their first child, Victor, just weeks prior.
The alternative asset manager (NYSE: OWL) announced a multi-year deal for Schauffele to wear its logo on his left sleeve at all PGA Tour and major tournaments, alongside client engagement appearances.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 640,365 | +12K | 2.3% | 1.4 | 7 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +5K +0.7% | +0 +0.0% | +0 +0.0% | +5K |
| Last 30 days | +12K +1.9% | +0 +0.0% | +0 +0.0% | +12K |
| Last 90 days | +22K +3.4% | +0 +0.0% | +0 +0.0% | +22K |
| Last 365 days | +22K +3.4% | +0 +0.0% | +0 +0.0% | +22K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Callaway Golf Golf Equipment | Long-term partnership | Long-term | — | |
| Descente International Apparel | Brand ambassador | Long-term | — | |
| Avis Automotive / Travel | Brand ambassador | Long-term | — | |
| Blue Owl Capital Finance / Investment | Brand ambassador | Long-term | — |
Xanderschauffele is a creator with a presence on Instagram (640,365 followers), based in United States. Their content sits in the golf & sports space. Their YouTube bio reads: "PGA Tour | @callawaygolf @descente_international @avis @blueowlcapital | x2 Major Champion | 2020 Olympic Gold | Join XanderClub - New Website Below!". The full audience and engagement breakdown is below.
Xanderschauffele reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Golf Equipment, Apparel, Automotive / Travel, a clear signal of fit for brands in those categories. Demonstrated partners include Callaway Golf and Descente International. Engagement on YouTube runs around 2.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Golf Equipment and related categories, Xanderschauffele offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Xanderschauffele's tier (Mid, 640K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Xander Schaufele is a two-time Major champion, having won the 2024 PGA Championship at Valhalla Golf Club and the 2024 The Open Championship at Royal Troon — both in the same calendar year. Before that historic double, he had come agonizingly close to a Major title on multiple occasions, making his 2024 breakthrough one of the most celebrated stories in recent professional golf.
Yes — Xander Schaufele won the gold medal in men's golf at the 2020 Tokyo Olympics, which were held in 2021 due to the pandemic. He references the achievement prominently in his social media bio, and it remains a defining moment in his career alongside his Major victories.
XanderClub is Xander Schaufele's personal membership community, promoted through his own website linked in his social profiles. It's his way of giving the most dedicated fans a direct connection to him beyond standard social media, extending his brand into an owned platform rather than relying entirely on Instagram or YouTube.
Xander Schaufele is signed with Callaway Golf, one of the sport's leading equipment manufacturers, and plays their clubs on the PGA Tour. Callaway is listed as a headline partner in his bio and features regularly across his content.
Xander Schaufele is officially partnered with Descente International, a Japanese athletic apparel brand, for his on-course clothing. The fit feels personal as well as commercial — Schaufele's mother is of Japanese descent, giving the Japan-rooted brand a genuine connection to his heritage beyond a standard endorsement deal.
Xander's father, Stefan Schaufele, was a decorated multi-sport athlete who tragically missed the 1988 Seoul Olympics after being involved in a serious car accident. Stefan went on to coach Xander, making their father-son journey — from a stolen Olympic dream to a son winning gold — one of the most compelling narratives in modern golf.
Xander Schaufele has a genuinely multicultural background: his father Stefan is German, and his mother is of Japanese and French descent. He grew up in the San Diego, California area, and his mixed heritage is a well-known part of his personal story, reflected in partnerships like Descente and his visibility in Japanese tour events.
Victor is Xander Schaufele's young son, and the post captioned "Victor's first Masters" documented bringing him to Augusta National — a genuinely personal milestone the golfer chose to share with his audience. It's the kind of family content that resonates strongly with his fanbase and gives followers a rare look at his life off the course.
Blue Owl Capital, an alternative asset management firm, is listed as one of Xander Schaufele's official sponsors alongside his golf and lifestyle brand partners. The partnership puts him among a growing group of elite athletes aligned with institutional finance companies as those firms increasingly invest in sports marketing at the highest level.
Avis, the global car rental brand, is one of Xander Schaufele's listed sponsors and sits alongside Callaway, Descente, and Blue Owl Capital in his official partner portfolio. Travel-adjacent sponsors are common fits for PGA Tour professionals who spend a significant portion of the year on the road at tournaments worldwide.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@xanderschauffele · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.