Xabi, known online as Xabatz (phonetically "sabach"), is a Spain-based creator with more than thirteen years on YouTube — a journey that evolved from gaming content centered on titles like Zelda toward his current focus on artificial intelligence, automation, and digital entrepreneurship.
Total Followers +21.5%
759K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
111K followers · 15% of audience
Engagement
5.5%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $5.1K–$12K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +1K +0.9% | +13K +3.8% | +7K +2.4% | +21K |
| Last 30 days | +4K +3.7% | +96K +27.9% | +64K +20.8% | +164K |
| Last 90 days | +11K +9.9% | +267K +78.0% | +202K +65.9% | +480K |
| Last 365 days | +11K +9.9% | +267K +78.0% | +202K +65.9% | +480K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Higgsfield Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Mureka Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Bluehost Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Notebooklm Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
Xabi, known online as Xabatz (phonetically "sabach"), is a Spain-based creator with more than thirteen years on YouTube — a journey that evolved from gaming content centered on titles like Zelda toward his current focus on artificial intelligence, automation, and digital entrepreneurship. What sets him apart from typical tech educators is practitioner credibility: his profiles describe him as an active AI and automation lead at a technology company and a consultant to businesses implementing AI, lending his tutorials a professional grounding that is relatively rare in the Spanish-language creator space.
His audience skews male and young — the 18-to-34 cohort accounts for roughly three-quarters of followers — spread across Spain, Mexico, and Argentina, giving brands a pan-Hispanic footprint from a single creator. His sponsor mix reflects tight thematic alignment: AI-native tools such as NotebookLM, Higgsfield, and Mureka sit alongside web-infrastructure names like Bluehost, confirming that technology and SaaS brands view him as a credible conduit to a tech-literate Hispanic audience. With engagement well above category median and accelerating follower growth across Instagram and TikTok, Xabatz is well-positioned to become a leading voice in Spanish-language applied-AI education.
Xabatz reaches an audience concentrated in ESP primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a tech creator they map naturally to brands targeting that space. Demonstrated partners include Higgsfield and Mureka. Engagement on YouTube runs around 5.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For ESP-focused brands in tech and related categories, Xabatz offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Xabatz's tier (Mid, 759K combined followers, ESP). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Xabatz is pronounced "sabach" — the creator himself points this out directly in his YouTube channel description because the spelling consistently trips people up. The name is rooted in his real first name, Xabi, which is a Basque form of Javier common in northern Spain.
Xabatz's real first name is Xabi, a Basque variant of Javier, and he adopted Xabatz as his creator alias. He is based in Spain and produces all his content in Spanish, reaching audiences across Spain and Latin America.
Yes — Xabatz started on YouTube over 13 years ago making gaming content, and titles around Zelda: Tears of the Kingdom and Hogwarts Legacy were among his notable gaming posts. He has since made a deliberate pivot toward AI, automation, and technology education, which now defines his channel.
Yes — Xabatz describes himself as the head of AI and automations at a tech company, a day job he holds in addition to his creator work. He also operates as an independent AI consultant and mentor, helping businesses implement artificial intelligence in practical workflows.
Xabatz made a video where he prompted ChatGPT to compile everything it could find about him online, and the title teases that the results caught him off guard. It is a format he uses to demonstrate real AI capabilities in a personal, accessible way rather than through dry technical explanation.
Xabatz's sponsorships are tightly aligned with his AI content niche: he has worked with Higgsfield (AI video generation), Mureka (AI music), Bluehost (web hosting), and NotebookLM (Google's AI-powered note-taking tool). The pattern shows brands actively targeting Spanish-language AI audiences seek him out specifically.
Yes — on both his Instagram and TikTok, Xabatz explicitly invites businesses to contact him if they want to apply AI in their company, positioning himself as a consultant and mentor beyond his creator role. His professional email is listed publicly across his profiles for this purpose.
Xabatz posted about a developer who won an Anthropic hackathon and then released the winning AI system publicly for free — exactly the kind of industry event he covers because it sits at the intersection of AI advancement and practical accessibility. His professional background in AI implementation means he tracks these developments closely and reframes them for a general Spanish-speaking audience.
Xabatz states in his own channel description that he has been creating content on YouTube for more than 13 years, making him a notably long-tenured creator. He started in gaming and has evolved through multiple content phases to arrive at his current AI and technology focus.
Xabatz is from Spain and creates content in Spanish, but his audience is spread across the Spanish-speaking world — with large segments in Mexico and Argentina alongside his Spanish home base. His viewers skew strongly toward young adult men aged 18 to 34 who are interested in AI tools and digital entrepreneurship.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@xabatz · YouTube
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