United States
Wettmelons is a Welsh-born content creator based in Australia whose online presence has built a macro-tier following of roughly two million on Instagram.
Total Followers +0.0%
2M
Across Instagram
Primary Platform
YouTube
2M followers · 100% of audience
Engagement
4.7%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $23K–$55K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 1,953,027 | +0 | 4.7% | — | 6 months ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Wettmelons is a Welsh-born content creator based in Australia whose online presence has built a macro-tier following of roughly two million on Instagram. Despite a platform-declared gaming category — likely a legacy tag from an earlier content phase — her recent output skews firmly toward lifestyle: candid friend-group moments, birthday outings, casual walk-along videos, and self-aware, personality-driven captions that lean into humor and relatability. The handle itself signals an irreverent, playful brand identity, and that tone runs consistently through her feed. Her audience is notably female-dominant (roughly three in four followers are women) and spans a wide adult age range rather than skewing exclusively toward Gen Z, which suggests her appeal is rooted in personality and real-life scenarios rather than trend-chasing or platform-native formats.
Her reach spreads across three English-speaking markets — the United States accounts for the largest share of her audience, followed by Australia and the United Kingdom — which reflects both her Welsh heritage and her current Australian base and gives potential brand partners unusually broad Anglophone coverage from a single creator. Engagement running well above category median points to a genuinely connected following despite limited recent posting activity. The absence of visible sponsor partnerships as of this profile, combined with a rate card sitting in the mid-to-upper macro range, positions her as an underpenetrated commercial opportunity in the lifestyle and social entertainment space. Should she return to a consistent posting cadence, her cross-market audience composition and above-average community engagement make her a credible fit for lifestyle, beauty, or travel brands seeking reach across the US, Australian, and UK markets simultaneously.
Wettmelons reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a vlog creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows vlog content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in vlog and related categories, Wettmelons offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Wettmelons's tier (Macro, 2M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — Wettmelons identifies herself as Welsh in her own Instagram bio, calling herself a "Welsh girl." Wales is part of the United Kingdom, which also shows up as one of her notable audience markets, suggesting she still resonates with fans back home.
Her Instagram bio describes her as a Welsh girl living in Australia, pointing to Australia as her current home base. Australia makes up over a quarter of her total audience — a strong signal that she is genuinely embedded in the local community there.
Bree Millar (@bree.millar) is one of Wettmelons' most frequent on-screen collaborators, appearing regularly in her walk-and-talk videos and casual lifestyle clips. The two feature together often enough that their audiences have developed significant overlap.
Wettmelons went roughly six months without uploading a new post to Instagram as of mid-2026, leaving her audience without fresh content for an extended stretch. Despite the gap, her engagement rate has held up well above the category average, which suggests her core followers have stayed loyal and interactive through the quiet period.
Around 78% of Wettmelons' audience is female, which is unusually high — especially for a creator who is categorized within the gaming space. Her blend of personal lifestyle content alongside gaming likely draws in women who might not follow a straight gaming channel.
Wettmelons mixes gaming content with everyday lifestyle posts — casual walk-and-talk videos with friends, birthday celebrations, and candid behind-the-scenes clips. The style feels personal and low-key, more like following along with a friend's life than watching a polished influencer.
Wettmelons' engagement rate runs at more than three times the typical rate for creators in her size tier, which is rare at close to two million followers. That level of retention generally points to an audience with a genuine personal connection to the creator — not passive followers who scrolled past once.
Wettmelons sits in the Macro creator tier with close to two million followers across her platforms. Instagram accounts for the bulk of that following, though YouTube is her primary content platform.
Wettmelons is primarily a YouTube creator, with Instagram as her major secondary platform carrying close to two million followers. YouTube holds her longer-form content, while Instagram has been her main touchpoint with fans — though she has gone through extended quiet periods there.
The biggest chunk of Wettmelons' audience is based in the United States — just under half of her total following — with Australia coming in second at over a quarter. The UK also features as a notable market, which makes sense given her Welsh background.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@wettmelons · YouTube
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