Você Sabia?

"Você Sabia?" translates directly to "Did You Know?" in Portuguese, and the name perfectly captures the channel's whole premise. Every video is built around delivering surprising facts, curiosities, and real-world stories that viewers may or may not have already heard of.

The channel is run by Lukas Marques and Daniel Molo, who are named in the YouTube bio as the creators. Together they have grown Você Sabia? into one of the largest Portuguese-language digital media operations on the internet, with commercial inquiries handled through projetovs.com.

Their Instagram bio states they have been sharing content for over 15 years, suggesting the project started well before their YouTube channel, which lists a launch date of January 16, 2019. The longevity of the brand is a big part of why it carries so much trust with Brazilian audiences.

Você Sabia? focuses on curiosidades — curiosities, surprising facts, and real-world stories ranging from historical events like the Titanic to modern clips involving animals, speed records, and human interest moments. They produce both longer YouTube videos and short-form content for YouTube Shorts and Instagram Reels.

As of mid-2026, Você Sabia? had gone roughly two months without a new YouTube upload, while their Instagram account stayed active with daily posts. This suggests the team may be prioritizing short-form and social content for now, a shift that has been common among large Brazilian channels managing multiple platforms.

"#pfizerpatrocina" — meaning "Pfizer sponsors" — is a widely recognized ironic hashtag in Brazilian internet culture, used to mock conspiracy theories claiming that Pfizer secretly funds all mainstream media. Você Sabia? uses it in a tongue-in-cheek way alongside their actual declared sponsors, which is a common joke among large Brazilian creators.

Você Sabia? has run sponsored content on YouTube with brands including Revolut, Opera, Seubet, MOVA, and Menwell Limited between late 2025 and 2026. As a Mega-tier channel, they work with a range of international and Brazilian brands across finance, tech, and lifestyle categories.

Yes — with over 47 million subscribers on YouTube alone, Você Sabia? is consistently counted among the largest Portuguese-language channels on the platform globally. What makes it stand out even further is that their engagement rate runs well above the category average, which is rare for a channel operating at that scale.

All of Você Sabia?'s content is produced in Brazilian Portuguese, and over 90% of their audience is based in Brazil. They do attract a small following from Portuguese-speaking communities in other countries and from Brazilians living abroad, but the channel is not aimed at an English-speaking audience.

Você Sabia? has over 47 million subscribers on YouTube and over 6 million followers on Instagram, putting their combined cross-platform reach above 53 million. Their audience skews heavily male and is concentrated in the 18-to-34 age range.