Victoire_Mahounou

Victoire has built her entire personal brand around correcting the common anglicisation of her name — people regularly swap 'Victoire' for 'Victoria', so she made 'Victoire Not Victoria' her motto, her email domain, and a fixed line across every bio. It reflects a deliberate choice to hold onto her name's Francophone roots rather than let it be quietly changed for convenience.

Yes — Victoire lists herself as a Tryselar Ambassador in both her Instagram and TikTok bios. The partnership sits alongside her stated goal of teaching lifestyle creators to build visibility and income online, pointing to Tryselar as a tool in the creator-growth space she actively promotes.

Yes — alongside her personal vlogs, Victoire explicitly describes herself as someone who teaches lifestyle creators to build visibility and earn income on social media. Her bios across platforms call this out directly, making creator mentorship a defined pillar of her brand rather than a side note.

Victoire has collaborated with Opay (the Nigerian fintech company, under the #opayisokay campaign), Guinness Nigeria (the Open For More campaign), and Radisson Hotels, among others. Each partnership is evidenced in her post hashtags and tagged content, spanning fintech, hospitality, and FMCG categories.

Yes — she documented a Lagos-to-Enugu trip with her boyfriend as a travel vlog, exploring the city and trying local spots including Uncle Pee Jaay's Kitchen. The trip is one of her more detailed travel series, weaving food content with broader city discovery.

He does feature in her travel and lifestyle videos — the Enugu trip vlog is the clearest example, and she also posted content asking followers whether the two of them look alike. His name is not listed in her official bios or profile descriptions based on publicly available information.

Guinness Open For More is a Guinness Nigeria campaign built around curiosity and trying new experiences, and Victoire was a tagged creator partner under #guinnessopenformore. It fits naturally with her travel-and-lifestyle content, which centres on exploring Nigerian cities and local culture.

Victoire partnered with Opay, the Nigerian mobile payment and fintech company, in a sponsored campaign that ran under the hashtag #opayisokay. Opay has been active in signing Nigerian lifestyle creators to reach the young, digitally connected audience that makes up the core of Victoire's following.

Victoire is active across YouTube, TikTok, and Instagram — with TikTok her largest platform by follower count and an engagement rate that runs well above the category average. YouTube is listed as her primary creative home, where her longer travel vlogs and lifestyle content tend to live.

Victoire is Nigerian, based in Lagos, which serves as the launchpad for her travel and lifestyle content. Her travel vlogs — including the Lagos-to-Enugu series — show her exploring other parts of Nigeria from that base, and the majority of her audience is also Nigerian.