United States
Ugc By Asya is a Washington DC- and New York-based content creator who brings an engineering background to professional user-generated content production.
Total Followers +6.7%
7K
Across Instagram
Primary Platform
7K followers · 100% of audience
Engagement
3.1%
vs. 1.5% category median
Sponsorship Tier
Nano
Est. $171–$480 / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 6,851 | +460 | 3.1% | 1.9 | 14 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +56 +0.8% | +0 +0.0% | +0 +0.0% | +56 |
| Last 30 days | +460 +6.7% | +0 +0.0% | +0 +0.0% | +460 |
| Last 90 days | +893 +13.0% | +0 +0.0% | +0 +0.0% | +893 |
| Last 365 days | +893 +13.0% | +0 +0.0% | +0 +0.0% | +893 |
Daily follower snapshots from CreatorDB's longitudinal index.
Ugc By Asya is a Washington DC- and New York-based content creator who brings an engineering background to professional user-generated content production. Rather than operating as a traditional influencer, she functions primarily as a freelance content studio of one — crafting polished photo and video assets that beauty and tech brands license for organic and paid advertising campaigns. Her Instagram feed doubles as a working portfolio, with posts explicitly labeled as UGC examples across categories including skincare, makeup, nail art, and haircare. The Korean skincare thread running through her content signals genuine category fluency, and brand work with names like Estée Lauder and Suave reflects access to established consumer packaged goods clients early in her creator career.
Ugc By Asya reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 3.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their Instagram-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in beauty and related categories, Ugc By Asya offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Ugc By Asya's tier (Nano, 7K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — her Instagram bio explicitly describes her as an engineer creating premium content for over 100 top beauty and tech brands. That technical background is a genuine differentiator, lending a more systematic approach to lighting, framing, and deliverable structure than most lifestyle creators bring.
Yes, a recent post features her using Estée Lauder's Revitalizing Supreme+ Sculpting cream, packaged as a finished UGC example ready for brand use. She consistently formats these posts to show exactly how ad-ready the final creative will look.
Suave is one of her documented brand partnerships, with a gifted post showcasing their Deep Repair Moisture collection as a UGC hair care example. The post is tagged #gifted and structured as a reusable creative asset intended for the brand's own channels.
Korean skincare is a recurring theme across her content, consistently appearing in her top hashtags including #koreanskincare. This makes her a natural fit for K-beauty brands or any brand targeting an audience already invested in Korean skincare routines.
She lists both Washington DC and NYC as her bases in her bio, making her available for in-person shoots or local brand activations in either market. Her content reflects both cities, including visits to K-town spots in New York like Gatcha Tea.
Her bio specifically states she produces both organic and paid ads content, meaning brands can license her footage to run as actual ad creatives across their own channels. This is a meaningful distinction from standard influencer posts, where the content only lives on the creator's own page.
Her public business email is hello@ugcbyasya.com, listed directly in her Instagram bio for brand inquiries. She also maintains a portfolio linked in the bio so brands can review finished examples before reaching out.
Her bio explicitly calls out both beauty and tech brands, with a claimed client roster spanning over 100 brands across both verticals. Her engineering background likely supports the credibility and precision she brings when producing content for technology products.
UGC creators are hired for the quality of the content asset itself, not audience size — brands own and repurpose the footage in their paid ads, emails, and product pages. Asya's structured, aesthetic approach means brands receive production-ready creatives without paying full agency rates.
Her Instagram engagement runs well above double the category median for her platform, a strong signal that her audience is genuinely attentive rather than passive. For brands evaluating her as a UGC partner, that responsiveness also validates that her visual style and presentation land with real viewers.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@ugcbyasya · Instagram
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