United States
Tyler Whitman is a New York-area luxury real estate broker best known to wider audiences from his appearances on Bravo's Million Dollar Listing New York, where his candid, self-deprecating personality distinguished him from the show's more polished cast.
Total Followers -0.1%
110K
Across Instagram
Primary Platform
YouTube
110K followers · 100% of audience
Engagement
1.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $2.2K–$5.5K / IG post
A Vetted Visionaries feature on HousingWire spotlighted Whitman's strategy for scaling his NYC team, which recorded $135M in sales and 67 sides in 2024, spanning first-time buyers to $48M penthouses.
Inman reported that Roberson was elevated from team member to co-founding partner, with the group officially rebranding as The Whitman & Roberson Team at The Agency — ranked #1 in NYC by sales volume at the brokerage.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 110,188 | -154 | 1.9% | — | 1 months ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -66 -0.1% | +0 +0.0% | +0 +0.0% | -66 |
| Last 30 days | -154 -0.1% | +0 +0.0% | +0 +0.0% | -154 |
| Last 90 days | -562 -0.5% | +0 +0.0% | +0 +0.0% | -562 |
| Last 365 days | -562 -0.5% | +0 +0.0% | +0 +0.0% | -562 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Whitman & Roberson Real Estate | Founder / owned brand | Long-term | — | |
| The Agency RE (The Agency Hamptons) Real Estate | Long-term partnership | Long-term | — |
Tyler Whitman is a New York-area luxury real estate broker best known to wider audiences from his appearances on Bravo's Million Dollar Listing New York, where his candid, self-deprecating personality distinguished him from the show's more polished cast. Off-screen, he co-founded Whitman & Roberson and serves as a managing partner at The Agency Hamptons, anchoring his professional identity firmly in the high-end Hamptons and broader New York market. Sag Harbor functions almost as a personal brand touchstone — he references the village frequently — giving his content a sense of place that resonates with followers drawn to aspirational East End living.
On Instagram, Whitman blends luxury property content with lifestyle personality, leaning into a candid, humor-forward voice reflected in recurring hashtags like #glitterandgay alongside straight real estate tags. His audience skews young professional and predominantly female, concentrated in the 25–34 bracket — a demographic that tracks with lifestyle-adjacent luxury rather than pure transactional real estate content. Engagement sits modestly above the category median, suggesting a loyal core rather than passive reach. As luxury real estate social content matures and personality-driven brokers become a recognized media category, Whitman's reality TV credibility and Hamptons specialization keep him well-positioned for premium lifestyle and real estate brand partnerships.
Tylerwhitman reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Real Estate, a clear signal of fit for brands in those categories. Demonstrated partners include Whitman & Roberson and The Agency RE (The Agency Hamptons). Engagement on YouTube runs around 1.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows realestate content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Real Estate and related categories, Tylerwhitman offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Tylerwhitman's tier (Mid, 110K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Tyler Whitman appeared on Bravo's Million Dollar Listing New York, which introduced him to a national audience as a luxury real estate agent in the city. The show spotlighted his personality and sales approach and helped establish his public profile well before he launched his own firms.
Whitman & Roberson is a real estate firm that Tyler Whitman co-founded and leads, listed first in his own social media bio as his primary professional identity. It operates in the luxury residential space and reflects his move from TV personality to business owner and principal.
Tyler Whitman serves as Managing Partner at The Agency Hamptons, a branch of the well-known luxury brokerage The Agency. The role puts him at the center of high-end residential deals on the East End of Long Island, an area he is deeply personally connected to.
Sag Harbor is a historic, close-knit village in the Hamptons, and Tyler Whitman has made it a central part of both his personal identity and his content. He describes himself that way in his own bio, and his posts regularly reflect an affection for the community that goes well beyond a professional market play.
Yes, Tyler Whitman is openly gay and has been public about his identity throughout his career in real estate and on television. He regularly uses the hashtag #glitterandgay across his content, weaving his personal life openly into his public brand.
#glitterandgay is a recurring hashtag in Tyler Whitman's posts that reflects his openly gay identity and his unapologetically expressive personal brand. It signals that his social presence is not just a professional real estate feed but a lifestyle and personality platform as well.
After his time on Million Dollar Listing New York, Tyler Whitman stepped into entrepreneurship by co-founding Whitman & Roberson and taking on the Managing Partner role at The Agency Hamptons. The transition positioned him as an owner and operator with a clear geographic focus on the Hamptons luxury market.
Tyler Whitman is based in the United States with his professional work centered on New York, particularly the Hamptons and the Sag Harbor area of Long Island. His Instagram content and business affiliations both point firmly to the East End as his primary market and home base.
Tyler Whitman specializes in luxury residential real estate, focusing on high-end properties in New York and the Hamptons. His hashtag use around #luxuryrealestate and #luxuryhomes, combined with his roles at Whitman & Roberson and The Agency Hamptons, confirms this is his core market.
Tyler Whitman has grown his Instagram audience to over 100,000 followers, placing him solidly in the mid-tier creator range. His audience skews heavily toward women and toward the 25–44 age bracket, which maps well onto an audience interested in luxury real estate and aspirational lifestyle content.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@tylerwhitman · YouTube
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