Trbinancecom is the official Turkish-language YouTube and Instagram presence of Binance TR, the locally licensed cryptocurrency exchange platform operating under the broader Binance brand for the Turkish market.
Total Followers -0.1%
94K
Across YouTube, Instagram
Primary Platform
YouTube
30K followers · 32% of audience
Engagement
6.7%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $1.3K–$3.2K / IG post
From November 13, 2025, unverified users lost access to TRY spot pairs on Binance.com, with a final KYC deadline of November 27, 2025 to retain full access via Binance TR.
In line with Turkey's Capital Markets Board (SPK) crypto regulations, the platform migrated from trbinance.com to binance.tr and updated its legal entity name accordingly.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +32 +0.1% | +0 +0.0% | +32 |
| Last 30 days | -100 -0.3% | +19 +0.0% | +0 +0.0% | -81 |
| Last 90 days | +201 +0.7% | +346 +0.5% | +0 +0.0% | +547 |
| Last 365 days | +201 +0.7% | +346 +0.5% | +0 +0.0% | +547 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Binance.US Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| Macfit Fitness / Sports | Long-term partnership | 2025–Long-term | — |
Trbinancecom is the official Turkish-language YouTube and Instagram presence of Binance TR, the locally licensed cryptocurrency exchange platform operating under the broader Binance brand for the Turkish market. Rather than a traditional individual creator, this channel functions as a branded media account, producing tutorial-driven and news-oriented content in Turkish — covering platform walkthroughs, new feature announcements, hot and cold wallet explainers, and weekly crypto market digests. Content is practical and instructional in tone, targeting Turkish retail investors looking to navigate digital assets through a familiar, localized interface. Posts regularly reference Turkish Lira on-ramp functionality and Turkish-language compliance, positioning the platform as an accessible entry point for domestic crypto adoption.
The audience skews heavily Turkish — the vast majority of followers are Turkey-based — with a notable concentration of older users, particularly those aged 45 and above, suggesting the channel reaches an investor demographic rather than a younger crypto-native crowd. YouTube engagement runs well above category norms, indicating that tutorial-style and product-update content resonates meaningfully with subscribers who are actively using the platform. The occasional lifestyle crossover — such as appearing at the Bursa Uludağ Ultra Trail through a fitness brand partnership — signals an ambition to extend Binance TR's presence beyond pure fintech content into broader community touchpoints. As crypto regulation and retail participation in Turkey continue to evolve, this channel is positioned as a key direct-to-consumer education asset for one of the region's most prominent exchange brands.
Trbinancecom reaches an audience concentrated in TUR primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Fitness / Sports, a clear signal of fit for brands in those categories. Demonstrated partners include Binance.US and Macfit. Engagement on YouTube runs around 6.7%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Trbinancecom's tier (Micro, 94K combined followers, TUR). Pulled from CreatorDB's category benchmarks.
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Binance TR (trbinance.com) is a locally licensed crypto exchange operating in Turkey under the Binance brand, but it functions as a distinct platform built for Turkish users and local regulations. It describes itself as a globally-scaled local crypto platform — combining Binance's infrastructure with a domestically compliant setup. The most practical difference is that Binance TR lets users deposit and withdraw in Turkish Lira through standard bank transfers, which the global Binance platform does not directly support.
Yes — Turkish Lira bank transfers are a core feature of Binance TR, letting users fund their accounts directly from a Turkish bank account without needing foreign currency. Once deposited, users can buy Bitcoin (BTC), Ethereum (ETH), Ripple (XRP), and a range of other crypto assets on the platform. Binance TR also emphasizes its low commission rates as a key reason to use it over alternatives.
Hızlı Alım, which translates to "Quick Buy," is a streamlined crypto purchasing feature Binance TR introduced as part of a package of three new app updates. Binance TR walked users through it step-by-step in a dedicated YouTube tutorial, showing how the feature simplifies buying compared to navigating a full trading interface. It is designed to lower the barrier for new or casual investors who want to buy crypto quickly.
Yes, crypto wallet education is a recurring theme on Binance TR's YouTube and Instagram, using the Turkish terms sıcak cüzdan (hot wallet) and soğuk cüzdan (cold wallet) to explain secure storage options. Their content also challenges the assumption that users must keep all crypto in a wallet at all, pointing to alternatives like staking and earning. This educational angle reflects a broader effort to build crypto literacy among Turkish-speaking investors.
"Haftanın Kripto Gündemi" translates to "Weekly Crypto Agenda" and is a recurring Binance TR series that rounds up major developments in the crypto market from the previous week. It covers news across the broader crypto ecosystem in a format aimed at Turkish-speaking investors who want a local-language digest of global events. The series runs on a weekly schedule, making it one of the most consistent content formats on the channel.
Yes, Binance TR was present at the Bursa Uludağ Ultra Trail as part of a sponsorship arrangement with Macfit (@macfit_official), a Turkish fitness and gym chain. The activation was documented on Binance TR's social media, representing an unusual move for a crypto platform into the trail running and outdoor fitness space. It reflects Binance TR's interest in building brand recognition beyond purely financial or tech-focused audiences in Turkey.
Binance TR's content covers a range of approaches, including momentum trading and the long-term HODL philosophy, both of which appear consistently in their hashtags and post topics. They also use the umbrella tag #kriptostratejileri — "crypto strategies" — to group educational content around different market methods. The mix suggests the channel is aimed at both active traders looking for tactical ideas and longer-term holders building a crypto-first mindset.
Binance TR has tens of thousands of followers across YouTube and Instagram, placing it in the Micro tier by total reach. What stands out is its YouTube engagement rate, which runs well above the typical benchmark for finance and crypto channels — a strong signal for a brand account in that category. Instagram hosts a larger follower base but with lower interaction, making YouTube the more active platform for genuine community engagement.
Yes, Binance TR runs an official Telegram channel at t.me/TRBinanceT, linked directly from their YouTube bio alongside their Twitter/X account. Telegram is widely used by crypto communities in Turkey and across the region, making it a natural fit for real-time market updates and community discussion. It is part of a multi-platform approach that spans YouTube, Instagram, Twitter/X, and Telegram.
Binance TR produces its content almost entirely in Turkish, targeting the large domestic investor base that makes up the overwhelming majority of its audience. The platform's core offering — Turkish Lira deposits, local-language tutorials, and Turkey-focused crypto news — is built around the domestic market rather than an international one. Secondary viewers from Azerbaijan and other Turkish-speaking communities do tune in, but no content is produced or localized for other languages.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@trbinancecom · YouTube
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