United States
Mary Bonnet is a Los Angeles-based luxury real estate agent and Netflix personality best known as a cast member on Selling Sunset, the reality series following agents at The Oppenheim Group in West Hollywood.
Total Followers -0.3%
2.6M
Across Instagram, TikTok
Primary Platform
YouTube
2.1M followers · 81% of audience
Engagement
0.8%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $25K–$59K / IG post
Bonnet told People and Inman she was unhappy with the 'direction' of Season 9 and felt editing made her look like she was 'overreacting the whole season.' She left the door open to potentially returning for Season 11.
After social media speculation that she was let go, Bonnet clarified she chose to leave the show of her own accord and is still actively working in real estate as vice president of The Oppenheim Group.
Following her high-profile Selling Sunset exit, Bonnet was booked as a featured speaker at the real estate industry's Inman Luxury Connect conference.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -2113 -0.1% | -98 -0.0% | +0 +0.0% | -2211 |
| Last 30 days | -7607 -0.4% | -688 -0.1% | +0 +0.0% | -8295 |
| Last 90 days | -22822 -1.1% | -1966 -0.4% | +0 +0.0% | -24788 |
| Last 365 days | -22822 -1.1% | -1966 -0.4% | +0 +0.0% | -24788 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Fashion Nova Fashion / Apparel | Brand ambassador | Long-term | — | |
| Netflix (Selling Sunset) Entertainment / Media | Long-term partnership | 2019–present | — |
Mary Bonnet is a Los Angeles-based luxury real estate agent and Netflix personality best known as a cast member on Selling Sunset, the reality series following agents at The Oppenheim Group in West Hollywood. She built her public profile through the show and has since extended her brand into authorship with Selling Sunshine. Her social media presence — anchored on Instagram with a multi-million follower base — blends luxury real estate, lifestyle travel, and personal advocacy around animal rescue and adoption, reflecting a creator who has deliberately expanded well beyond a single professional identity.
Her audience skews heavily female and concentrates in the 25–34 age bracket, consistent with viewers recruited through reality television who have followed her into lifestyle content. Her hashtag mix — spanning Bali travel, fashion inspiration, and ADHD awareness alongside real estate — signals a lifestyle figure who uses her agent credentials as backdrop rather than primary content. Fashion Nova partnership tags among her top posts indicate accessible fashion deals sit alongside the aspirational real estate aesthetic. With engagement running below platform norms, her value to brand partners rests on broad reach and television-driven recognition, positioning her most competitively for lifestyle, travel, and fashion campaigns aimed at millennial women.
Themarybonnet reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Fashion / Apparel, Entertainment / Media, a clear signal of fit for brands in those categories. Demonstrated partners include Fashion Nova and Netflix (Selling Sunset). Engagement on YouTube runs around 0.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows entertainment content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fashion / Apparel and related categories, Themarybonnet offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Themarybonnet's tier (Macro, 2.6M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
No — she was born Mary Fitzgerald and took the last name Bonnet after marrying her husband Romain Bonnet. Their wedding was a featured storyline on Selling Sunset, which is how most fans became familiar with the name change.
Romain Bonnet is a French model whose relationship and marriage to Mary played out across multiple seasons of Selling Sunset on Netflix. The couple's dynamic became one of the more talked-about storylines among the show's fanbase.
Mary Bonnet has been part of Netflix's Selling Sunset since its earliest seasons and continues to describe herself as a Selling Sunset reality star in her own social media bios. For the most current season casting, Netflix's official announcements are the best source to check.
Mary is a licensed real estate agent working in the Los Angeles luxury market — she leads with 'Realtor' before 'Reality Star' in her own bios. Selling Sunset features real agents from The Oppenheim Group, so her sales career is genuine, not a character created for television.
Selling Sunshine is Mary's authored book, which she promotes directly in her TikTok bio alongside her Selling Sunset identity. It draws on her real estate career and Los Angeles lifestyle, making it a natural extension of the world her audience already follows.
Mary openly references ADHD by regularly using the #adhd hashtag across her content, suggesting she speaks candidly about living with the condition. This kind of personal transparency has become part of her identity beyond real estate and reality TV.
Animal welfare and rescue is listed as a core pillar of Mary's identity in her Instagram bio, and she consistently uses #adoptdontshop to push her audience toward adopting rather than buying pets. She uses her Macro-tier platform to amplify shelters and rescue organizations.
Mary is a Fashion Nova partner, which she signals with the #fashionnovapartner hashtag on relevant posts. It sits alongside her real estate and lifestyle content as one of the brand collaborations she takes on through her social channels.
Mary is based in Los Angeles, California, which is also the backdrop for Selling Sunset and The Oppenheim Group's luxury property business. She travels extensively and documents those trips for her audience — destinations like Bali appear frequently in her travel content.
Mary Bonnet has built a combined following of over 2.6 million across her platforms, with the largest share concentrated on Instagram. Her audience skews heavily female and falls primarily in the 18–34 age range, a demographic that aligns well with both luxury real estate and lifestyle content.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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