United States
Theejohnnychang is a creator with a presence on YouTube (914,000 followers), Instagram (1,864,794 followers), TikTok (1,500,000 followers), based in United States.
Total Followers +3.2%
4.3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
927K followers · 21% of audience
Engagement
8.1%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $23K–$54K / IG post
The new Core of the Heart Daily app (iOS & Android) replaced his older platform, offering daily devotionals, a custom AI tool trained on his teachings, tiered live mentorship, and community features.
Chang organized a free in-person gospel event in New Orleans (9/20/2025) featuring a live sermon, Q&A, and meet-and-greet, publicly seeking a venue large enough to accommodate the crowd.
He was granted access to lead a Q&A with incarcerated individuals as part of his gospel outreach, sharing the event publicly on his X account.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +8K +0.9% | +29K +1.5% | +0 +0.0% | +37K |
| Last 30 days | +27K +2.9% | +114K +5.9% | +0 +0.0% | +140K |
| Last 90 days | +70K +7.5% | +239K +12.5% | +106K +7.1% | +414K |
| Last 365 days | +70K +7.5% | +239K +12.5% | +106K +7.1% | +414K |
Daily follower snapshots from CreatorDB's longitudinal index.
Theejohnnychang is a creator with a presence on YouTube (914,000 followers), Instagram (1,864,794 followers), TikTok (1,500,000 followers), based in United States. Their content sits in the faith & spirituality space. Their YouTube bio reads: "Podcast: @Unlearned Wisdom 📲 Download my new app COTH Daily to unlock the Bible & overcome your struggles fast ⬇️". The full audience and engagement breakdown is below.
Theejohnnychang reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Faith / Apps, Faith / Education, Podcast / Media, a clear signal of fit for brands in those categories. Demonstrated partners include COTH Daily and Core of the Heart. Engagement on YouTube runs around 9.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows spirituality content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Faith / Apps and related categories, Theejohnnychang offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Theejohnnychang's tier (Macro, 4.3M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
COTH Daily is Johnny Chang's own Bible-based mobile app — the name stands for Core of the Heart Daily. It's built to help users access scripture and work through personal struggles like depression and isolation using faith-driven tools. The app is a digital extension of his broader ministry hub at coreoftheheart.com.
Unlearned Wisdom is Johnny Chang's weekly podcast, dropping new episodes every Monday under the handle @unlearnedwisdom. It runs alongside his YouTube livestreams and short-form content as part of his mission to help people rethink deeply held assumptions and find transformation through faith. The name suggests a philosophy of stripping away conditioned thinking to reach something more genuine.
Theejohnnychang operates as an independent Christian teacher and digital ministry leader rather than a credentialed pastor tied to a physical church. His Instagram is categorized under Church, and he runs regular scripture-based livestreams alongside a faith community at coreoftheheart.com. His teaching model is content-first and community-driven rather than denominational or institutional.
Johnny Chang tags some videos with #psychedelics alongside #spirituality, #enlightenment, and #faith, which appears to be a deliberate strategy to reach spiritually curious people exploring consciousness and inner transformation outside traditional religion. His core message about heart-level change and overcoming suffering overlaps thematically with what those audiences are searching for. The approach extends his reach well beyond conventional church-going communities.
Yes — Johnny Chang livestreams Bible sessions on YouTube four times a week, making his channel one of the more active live faith communities on the platform. Each session is structured around helping viewers navigate real struggles like isolation, depression, and hopelessness through scripture. His near-daily upload cadence across platforms keeps his community highly engaged.
Core of the Heart is Johnny Chang's overarching ministry brand, centered at coreoftheheart.com. It reflects his foundational teaching that lasting change must begin at the heart level rather than through surface-level behavior adjustments. The brand ties together his YouTube community, his app COTH Daily, and his broader content ecosystem under one identity.
Yes — depression, isolation, and hopelessness are explicitly named as core topics in Johnny Chang's YouTube Bible sessions. His channel positions scripture-based understanding as a practical path to meaningful solutions for these struggles, not just spiritual encouragement. That focus on real emotional pain points is likely a key driver of why his audience engagement runs far above the category average.
This phrase is Johnny Chang's central philosophy, featured across his Instagram and YouTube profiles. He teaches that true transformation requires renewing what's happening at the heart level first — external behavior change is just a symptom, not the cure. His Bible sessions are built around this idea, helping people address root-cause spiritual and emotional conditions rather than surface patterns.
The 'thee' prefix in Theejohnnychang is a branding choice that positions him as the definitive Johnny Chang in the digital faith space. His real name appears to be Johnny Chang, and he also goes by the handle @johnnychanglive across his streaming and social profiles. The stylistic 'thee' is a common move among personality-driven creators to claim a distinctive, unmistakable identity.
Theejohnnychang is based in the United States, where the overwhelming majority of his audience is also concentrated. He hasn't publicly specified a city in his profiles, but his ministry, app, and content are primarily English-language and US-facing. He also draws a meaningful international audience from the United Kingdom, Canada, and India.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@johnnychanglive · YouTube
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