Thebackyardscientist_ is a creator with a presence on Instagram (71,631 followers), YouTube (6,170,000 followers), TikTok (742,300 followers), based in ROU.
Total Followers -0.0%
7M
Across Instagram, YouTube, TikTok
Primary Platform
72K followers · 1% of audience
Engagement
4.8%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $1.4K–$3.6K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | -148 -0.0% | -148 |
| Last 30 days | -72 -0.1% | +0 +0.0% | -668 -0.1% | -740 |
| Last 90 days | -652 -0.9% | -9255 -0.1% | -2078 -0.3% | -11985 |
| Last 365 days | -652 -0.9% | -9255 -0.1% | -2078 -0.3% | -11985 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| CrunchLabs Sponsorship | Sponsored content | YouTube | Apr 2024 | — |
| Columbia Sportswear Outdoor / Apparel | Sponsored content | Long-term | — |
Thebackyardscientist_ is a creator with a presence on Instagram (71,631 followers), YouTube (6,170,000 followers), TikTok (742,300 followers), based in ROU. Their content sits in the science & diy space. Their Instagram bio reads: "constructive lawlessness". The full audience and engagement breakdown is below.
Thebackyardscientist_ reaches an audience concentrated in ROU primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Outdoor / Apparel, a clear signal of fit for brands in those categories. Demonstrated partners include CrunchLabs and Columbia Sportswear. Engagement on Instagram runs around 4.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For ROU-focused brands in Outdoor / Apparel and related categories, Thebackyardscientist_ offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Thebackyardscientist_'s tier (Mega, 7M combined followers, ROU). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The Backyard Scientist's real name is Kevin Burke. He built his online presence around the "Backyard Scientist" persona to reflect his hands-on, self-taught approach to DIY science experimentation, and the name stuck as his channel grew past 6 million subscribers on YouTube.
"Constructive lawlessness" is the tagline Kevin Burke uses across his bios to describe his content philosophy — deliberately pushing the edges of what's safe or conventional in the name of curiosity and science. It's his shorthand for building things that explode, burn, or fly at dangerous speeds, all in a backyard setting and framed as education.
Yes, the 400mph Rocket Knife is one of The Backyard Scientist's signature experiments, combining DIY rocketry with a bladed projectile to test the results at extreme speed. The video became a standout piece of his catalog and is a clear example of the high-energy engineering stunts that define his style.
Molten aluminum experiments are among The Backyard Scientist's most iconic content — he pours superheated liquid aluminum into sand, water, anthills, and other unexpected materials to capture the dramatic cast shapes and explosive reactions. These videos helped establish his reputation early on and remain some of his most-referenced work.
The Backyard Scientist partnered with CrunchLabs — the engineering-focused science kit subscription company founded by fellow creator Mark Rober — for sponsored content on YouTube in 2024. The partnership is a natural fit, as both creators center their content around hands-on science and building things from scratch.
The Backyard Scientist's titanium experiment digs into a counterintuitive combustion property of the metal — titanium, despite its reputation as tough and inert, can burn intensely under the right conditions, producing a brilliant reaction most people wouldn't expect from a structural material. It's a classic example of his format: taking a familiar material and revealing something surprising about it through direct, hands-on testing.
The Backyard Scientist's "Don't Smoke in pure oxygen" experiment demonstrates how drastically combustion accelerates in an oxygen-enriched environment compared to normal air, producing a far more violent and rapid burn. It fits squarely into his stated mission of doing dangerous demonstrations "so you don't have to," combining basic chemistry with high visual impact.
Potato cannons are a recurring project in The Backyard Scientist's content, prominent enough that #potatocannon is one of his most-used hashtags. He builds and tests his own designs, typically pushing the engineering further than a standard spud gun to maximize speed or range as part of the experiment.
Exploding arrows — arrowheads rigged with reactive or incendiary materials that detonate on impact — are one of the earliest experiments Kevin Burke highlights in his YouTube description, and they helped define his signature blend of primitive tools and modern chemistry. They remain a touchstone example of the "constructive lawlessness" style he built his audience around.
The Backyard Scientist has well over 6 million subscribers on YouTube, placing him firmly in the Mega tier of science and DIY creators. His engagement rate on the platform runs notably above the category average, a sign that his audience actively watches and reacts rather than passively following.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@thebackyardscientist_ · Instagram
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