United States
Tess Christine launched her YouTube channel in April 2011 as part of an early wave of self-taught beauty creators sharing makeup tutorials and shopping hauls without professional training or production budgets.
Total Followers -0.0%
3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
2.2M followers · 76% of audience
Engagement
3.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $9.2K–$21K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -244 -0.0% | +0 +0.0% | -244 |
| Last 30 days | +0 +0.0% | -916 -0.1% | -102 -0.1% | -1018 |
| Last 90 days | -9856 -0.4% | -3601 -0.6% | -102 -0.1% | -13559 |
| Last 365 days | -9856 -0.4% | -3601 -0.6% | -102 -0.1% | -13559 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Leesa Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| BetterHelp Sponsorship | Sponsored content | YouTube | Apr 2025 | — |
| Aurate Sponsorship | Sponsored content | YouTube | Oct 2024 | — |
| Brooklinen Sponsorship | Sponsored content | YouTube | Aug 2024 | — |
| Lulus Sponsorship | Sponsored content | YouTube | Apr 2024 | — |
| Abercrombie & Fitch Fashion / Apparel | Sponsored content | Long-term | — | |
| J.Crew Fashion / Apparel | Sponsored content | Long-term | — | |
| ThinkSun Skincare / Sun Protection | Sponsored content | Long-term | — |
Tess Christine launched her YouTube channel in April 2011 as part of an early wave of self-taught beauty creators sharing makeup tutorials and shopping hauls without professional training or production budgets. That grassroots credibility helped her accumulate a multi-million subscriber base over the following decade. Based in the United States, she has steadily broadened her content beyond beauty into fashion, travel, and lifestyle vlogging, with her channel increasingly incorporating family travel and home-focused themes as her personal life evolved and her core audience matured alongside her.
Her viewership skews heavily female, with a millennial-to-young-professional core that maps cleanly onto her sponsor mix: home goods brands like Leesa and Brooklinen, fashion retailer Lulus, fine jewelry label Aurate, and wellness platform BetterHelp collectively frame her as a trusted lifestyle voice rather than a trend-driven beauty authority. Instagram is currently her most consistently active platform, where engagement runs well above category norms. With YouTube uploads having slowed, her near-term trajectory likely depends on whether she consolidates around short-form content or re-invests in long-form video to anchor her evolution as a family-lifestyle creator.
Tesschristinexo reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Fashion / Apparel, Skincare / Sun Protection, a clear signal of fit for brands in those categories. Demonstrated partners include Leesa and BetterHelp. Engagement on YouTube runs around 3.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fashion / Apparel and related categories, Tesschristinexo offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Tesschristinexo's tier (Macro, 3M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Tess Christine's YouTube channel went without a new upload for several months heading into late 2026, prompting longtime subscribers to wonder if she's on an extended hiatus or shifting her focus elsewhere. She remains active on Instagram, where she continues posting fashion, travel, and lifestyle content with engagement that runs well above the category average.
Tess Christine launched her YouTube channel in April 2011, placing her among the longer-tenured creators in the beauty and fashion space. She started by sharing makeup tips, hair tutorials, and shopping inspiration, describing herself in her channel bio as "just a girl who loves makeup and shopping."
Yes, tesschristinexo and @tesschristine refer to the same creator — Tess Christine. The "xo" branding dates back to her early YouTube years starting in 2011, while her current social handles use the shorter @tesschristine across platforms.
Yes, Tess Christine has documented travel to Singapore, visiting well-known spots including Haji Lane and the Newbahru neighborhood, which she shared through travel content on social media. Family travel is a recurring theme across her posts, and Singapore stands out as one of her featured international destinations.
Tess Christine has tagged content with #btsarmy, signaling ties to the BTS fandom or content connected to the K-pop group. This fits her broader lifestyle approach, which spans fashion, beauty, travel, and pop-culture interests beyond traditional beauty tutorials.
Yes, Tess Christine has collaborated with Abercrombie as a brand partner, marking sponsored content with the #abercrombiepartner tag. Fashion brand deals are central to her business model, consistent with her long-running focus on outfit ideas, shopping hauls, and style content.
Tess Christine has partnered with J.Crew, tagging content with #jcrewpartner as part of fashion brand collaborations. Her polished, lifestyle-oriented aesthetic aligns closely with J.Crew's brand positioning, making it a natural fit alongside her other style partnerships.
On YouTube, Tess Christine has worked with brands including Leesa, BetterHelp, Aurate, Brooklinen, and Lulus for sponsored integrations. Her sponsorship portfolio spans sleep products, mental wellness, jewelry, bedding, and fashion — reflecting the full lifestyle breadth of her content.
Yes, pregnancy and family life have appeared as content themes alongside Tess Christine's core fashion, beauty, and travel posts. Family travel hashtags show up consistently across her social content, suggesting her channel has evolved in step with her personal life milestones.
On Instagram, Tess Christine focuses on fashion looks, travel moments, beauty content, and everyday lifestyle — describing her account as covering "Fashion | Travel | Beauty | Lifestyle." While her YouTube has seen an extended gap in uploads, Instagram has remained her most consistently active platform, with engagement well above the category median.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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