United States
TechSmartt is the YouTube and TikTok channel of Keaton Keller, a US-based creator who built his following by blending consumer tech with entertainment-first presentation.
Total Followers -0.0%
5.9M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
3.5M followers · 60% of audience
Engagement
2.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $5.7K–$13K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -796 -0.2% | +0 +0.0% | -796 |
| Last 90 days | -9828 -0.3% | -9099 -2.4% | +0 +0.0% | -18927 |
| Last 365 days | -9828 -0.3% | -9099 -2.4% | +0 +0.0% | -18927 |
Daily follower snapshots from CreatorDB's longitudinal index.
TechSmartt is the YouTube and TikTok channel of Keaton Keller, a US-based creator who built his following by blending consumer tech with entertainment-first presentation. Launching on YouTube in the mid-2010s, Keller became recognized for accessible, humor-driven content — cheap gadget hauls sourced from Wish, AirPods stress tests, and iPhone trade-in experiments at EcoATM kiosks. That "tech plus entertainment" positioning, stated in his own channel tagline, distinguished him from more technically focused review channels and helped him accumulate millions of subscribers across YouTube and TikTok without requiring deep spec-sheet expertise from viewers.
The audience skews notably younger and more female than is typical for the tech niche, and the United Kingdom represents the largest single country cohort — a distribution suggesting the entertainment framing drew viewers well beyond traditional hardware enthusiasts. YouTube uploads ceased several years ago and TikTok activity has also tapered, reflecting a significantly reduced content cadence. Keller's social profiles now foreground jeeves.ai, an AI product venture, indicating a pivot toward product development over content creation. Residual brand-partnership value sits primarily in TikTok and Instagram placements, where the 18–34 concentration remains relevant to consumer electronics, AI tools, and early-adopter lifestyle brands.
tech reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward AI / Technology, a clear signal of fit for brands in those categories. Demonstrated partners include Jeeves.ai. Engagement on YouTube runs around 2.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in AI / Technology and related categories, tech offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @tech's tier (Mega, 5.9M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
TechSmartt's real name is Keaton Keller. He identifies himself directly in his YouTube channel description, which reads 'TechSmartt is tech + entertainment from Keaton Keller,' making it one of the clearer creator-to-real-name connections in the tech YouTube space.
TechSmartt's YouTube channel has been inactive for several years, with no new uploads since around 2021. During that same period, his public focus visibly shifted toward developing and promoting his AI product, Jeeves AI, suggesting a deliberate pivot rather than a quiet fade.
Jeeves AI, found at the handle @jeeves.ai, is an artificial intelligence product that TechSmartt actively promotes and appears to be behind. His Instagram bio explicitly invites followers to 'experience AI like never before' through Jeeves and directs them to a Discord server for early access.
Yes, TechSmartt runs a Discord community that he promotes through his Instagram bio. Unlike a typical fan server, it is specifically tied to Jeeves AI, functioning as an early-access channel for people interested in trying out that product.
TechSmartt built a recognizable series around ordering bizarre and ultra-cheap products from Wish.com, including videos like 'I Bought All The FREE Items on Wish' and testing a $20 futuristic gaming keyboard. The format blended consumer-tech curiosity with comedy, which helped draw in viewers well outside the traditional gadget-reviewer audience.
Yes, TechSmartt filmed himself selling an iPhone 11 Pro to an EcoATM kiosk to show his audience exactly how much the machine would pay for it. That style of real-world system testing — putting everyday tech through an unscripted experiment — became one of his signature content hooks.
TechSmartt put AirPods Pro through an extreme water test to push the earbuds well beyond their rated water resistance. Videos like that fit his broader approach of stress-testing consumer gadgets in ways that are more entertaining than informative, which helped him build an audience larger than most dedicated tech reviewers.
As of mid-2026, TechSmartt still maintains accounts on Instagram and TikTok, though his upload frequency on both has slowed significantly compared to his YouTube peak. His most active public presence currently appears to be through his Jeeves AI project and its associated Discord community.
Despite TechSmartt being based in the United States, the United Kingdom actually makes up the largest single-country slice of his audience — ahead of the US itself. This kind of geographic mismatch is unusual for American tech creators and likely reflects the broad, entertainment-first style of his content, which travels well internationally.
TechSmartt has built a combined following well into the millions across YouTube, TikTok, and Instagram, placing him in the Mega creator tier. His YouTube channel, which drove most of that growth, crossed well past three million subscribers before the channel went dormant.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@tech · YouTube
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