United States
Tasting History is the YouTube channel of Max Miller, a Los Angeles-based creator who launched the project during the early months of the COVID-19 pandemic in 2020 after leaving a career in entertainment production.
Total Followers +1.1%
5.6M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
4.4M followers · 79% of audience
Engagement
6.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $11K–$25K / IG post
Max Miller's New York Times-bestselling cookbook 'Tasting History' was selected as a finalist in the Baking & Desserts category of the 2025 James Beard Foundation Book Awards, one of the most prestigious honors in culinary publishing.
The libertarian flagship publication ran a feature review spotlighting Max Miller's work reconstructing ancient and historical recipes, highlighting how the channel inadvertently illustrates the benefits of globalization through food.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.2% | +5K +0.8% | +0 +0.0% | +16K |
| Last 30 days | +51K +1.1% | +11K +1.5% | +0 +0.0% | +61K |
| Last 90 days | +112K +2.5% | +29K +4.0% | +0 +0.0% | +140K |
| Last 365 days | +112K +2.5% | +29K +4.0% | +0 +0.0% | +140K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Wildgrain Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Bombas Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Saily Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Squarespace Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Trade Coffee Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
Tasting History is the YouTube channel of Max Miller, a Los Angeles-based creator who launched the project during the early months of the COVID-19 pandemic in 2020 after leaving a career in entertainment production. The format is deceptively simple: each Tuesday, Miller prepares a historically documented dish — ranging from ancient Roman garum-seasoned meals and Homeric kykeon to WWII military rations — while delivering researched narrative about the dish's cultural and political context. The combination clicked immediately with audiences hungry for substantive, educational content, and the channel grew rapidly to a multi-million subscriber base. A published cookbook extended the brand into physical retail.
The audience skews heavily male and leans older than most YouTube creators in the food-education space, with a significant 45-plus cohort that responds well to longer, research-heavy episodes — a demographic that also explains above-average engagement rates. Sponsors have gravitated toward everyday lifestyle and DTC categories (artisan bread subscriptions, coffee, apparel, website builders) rather than purely culinary brands, suggesting brands see the channel as a trusted-voice, general-consumer placement rather than a food-vertical buy. With a durable weekly publishing cadence, a cross-platform presence, and an established book deal, Tasting History is well positioned as the anchor property in the growing history-meets-food content category.
Tastinghistory reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a food creator they map naturally to brands targeting that space. Demonstrated partners include Wildgrain and Bombas. Engagement on YouTube runs around 6.2%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Tastinghistory's tier (Mega, 5.6M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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The creator behind Tasting History is Max Miller, whose full name appears in his Instagram handle @tastinghistorywithmaxmiller and Twitter presence. He hosts, cooks, and narrates every episode on the channel himself, making the series a genuine one-man passion project built around food and historical research.
The U.S. Army's D Ration bar was deliberately engineered by Hershey to taste barely better than a boiled potato so soldiers would save it strictly for emergencies rather than snacking on it. Max Miller covered this in both a full recipe recreation and a dedicated explainer video, actually making the bar from period specifications and confirming just how dense and chalky the result was. It's one of the channel's most-discussed World War II deep dives.
Yes — Max Miller published the Tasting History Cookbook, collecting historic recipes he has recreated on the channel alongside the stories and context behind each dish. It's linked directly from his YouTube channel description and has become a popular gift for viewers who want to cook from the episodes themselves.
Kykeon is an ancient Greek drink — a mixture typically involving barley, water, and herbs — that appears in Homer's Odyssey and other classical texts. Max Miller recreated it on the channel as part of his exploration of ancient Greek food culture, tracing both its culinary role and its deeper significance in classical antiquity. It's one of the channel's more unusual dives outside the Western European medieval food comfort zone.
Yes, Pompeii is a recurring subject on the channel because the volcanic city's preservation gives historians unusually direct evidence of what ancient Romans actually cooked and ate. Max Miller has produced Pompeii-themed content drawing on those archaeological findings, and the #pompeii hashtag appears consistently across his posts. It fits squarely into the channel's mission of using surviving records — however they survived — to reconstruct real historic meals.
Adams didn't hate American independence — he was furious that July 4th got the credit. He believed the true moment of independence was July 2nd, when the Continental Congress voted for it, and he wrote letters predicting that date would be celebrated forever, not the 4th. Max Miller made a dedicated Tasting History video on this historical quirk, pairing the story with food appropriate to the founding era.
Max Miller uploads a new Tasting History episode every Tuesday, a schedule he states directly in his YouTube channel description. That consistent weekly cadence — a new historic dish plus its backstory, reliably each week — is widely credited with building the channel's loyal, returning audience.
Recent sponsors on the Tasting History YouTube channel include Wildgrain, Bombas, Trade Coffee, Squarespace, and Saily. The mix of food-adjacent, lifestyle, and tech brands reflects the channel's older, highly educated audience demographic, which tends to respond well to thoughtful product integrations rather than impulse-buy promotions.
The Tasting History channel has grown to over four million subscribers on YouTube, placing it firmly in the Mega creator tier — a remarkable footprint for a channel built around culinary history rather than entertainment or gaming. Its engagement rate runs well above what's typical for educational content, which signals a genuinely invested audience rather than passive subscribers.
Yes, Max Miller runs an active Patreon for the channel, listed alongside the cookbook link in his YouTube channel description. It allows dedicated viewers to support the research, ingredients, and production costs that go into each episode directly, beyond just watching ads or buying the book.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@tastinghistory · YouTube
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