United States
Taontm — whose first name is Alicia — is a New York City-based beauty creator who built a macro-tier following primarily through TikTok, where she posts daily makeup content ranging from lip-combo breakdowns and eyeshadow tutorials to full get-ready-with-me routines.
Total Followers +0.5%
1.8M
Across TikTok, Instagram
Primary Platform
TikTok
1.4M followers · 80% of audience
Engagement
9.7%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $5.4K–$13K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +823 +0.2% | +0 +0.0% | +823 |
| Last 30 days | +0 +0.0% | +8K +2.3% | +0 +0.0% | +8K |
| Last 90 days | +0 +0.0% | +7K +2.0% | +0 +0.0% | +7K |
| Last 365 days | +0 +0.0% | +7K +2.0% | +0 +0.0% | +7K |
Daily follower snapshots from CreatorDB's longitudinal index.
Taontm — whose first name is Alicia — is a New York City-based beauty creator who built a macro-tier following primarily through TikTok, where she posts daily makeup content ranging from lip-combo breakdowns and eyeshadow tutorials to full get-ready-with-me routines. Her handle and aesthetic lean into a tactile, product-forward style: close-up application, specific shade callouts, and trend-reactive content that references cultural touchstones like Zendaya alongside deep dives into staple beauty formulas. That consistency of output — daily uploads across platforms — has kept her audience unusually active, with TikTok engagement running well above the category baseline, a signal that her following responds to her recommendations rather than passively scrolling past them.
Her audience skews heavily female and concentrates in the 18-to-34 age band, with the majority located in the United States and secondary pockets in the UK, Canada, and Australia — a clean English-language reach that simplifies multi-market campaign planning for beauty brands. Partnerships with Huda Beauty and Armani Beauty's Dolci Blush line reflect a positioning that spans cult indie prestige and luxury cosmetics, suggesting brand partners read her as credible across multiple price tiers rather than anchored to a single market segment. Managed by Genflow and with Instagram continuing to show steady follower growth alongside her TikTok base, Alicia is well-placed to deepen long-form brand relationships in the premium beauty and lifestyle space as platforms increasingly reward high-conversion, tutorial-led content.
Taontm reaches an audience concentrated in United States primarily through TikTok, and is best activated via Instagram Reels and Stories, TikTok branded content. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on TikTok runs around 9.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in beauty and related categories, Taontm offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Taontm's tier (Macro, 1.8M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Taontm's real name is Alicia, as indicated by the contact email she lists publicly across her social profiles. She goes by the handle @taontm on TikTok and Instagram, where she posts her daily makeup content.
Taontm is based in New York City, which she notes directly in her Instagram bio. The vast majority of her audience is in the United States, making NYC a fitting home base for her beauty content career.
Taontm's signature matte lip combo pairs Huda Beauty warm brown lip liner with their matte mousse — a combination she's called 'THE matte lip combo' across multiple videos. The look has become one of her most-referenced product recommendations and a recurring theme in her content.
Yes, Taontm has incorporated Zendaya-inspired makeup into her content, using the hashtag #zendaya alongside her tutorials. Drawing from celebrity beauty moments is part of how she keeps her daily videos tied to trending searches and pop-culture interest.
Taontm partnered with Armani Beauty to showcase their Dolci Blushes, a cream-to-powder blush she described as her new summer obsession. The collaboration fits naturally into her focus on glowy, complexion-forward makeup looks.
Taontm regularly features Huda Beauty products, particularly their warm brown lip liner and matte mousse, which she's highlighted as a go-to combination. She's also tagged the brand in content that blends food-themed aesthetics with beauty, suggesting an ongoing and active brand relationship.
The video compares the thin, overplucked brow trend that dominated in 2016 with the fuller, more natural styles trending in 2026. Taontm uses the format to tap into the broader conversation about how beauty standards have shifted over the past decade, which tends to drive strong audience engagement.
Taontm has described ice cream and makeup as her two favorite things, using the pairing as a fun visual hook for content. The format appeared in a Huda Beauty collaboration, blending food aesthetics with product showcases to make sponsored posts feel more personal and less like traditional ads.
Her TikTok bio explicitly states 'daily makeup vids,' and her upload history reflects that commitment. Consistent daily posting is a core part of her content strategy and almost certainly contributes to her engagement rate running several times above the typical benchmark for beauty creators in her tier.
Taontm has over a million followers on TikTok and hundreds of thousands more on Instagram, placing her solidly in the Macro creator tier. Her TikTok engagement is especially strong, running well above the category median — a signal that her audience is highly active relative to creators at a similar scale.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@taontm · TikTok
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