United States
Stoolpresidente is a creator with a presence on Instagram (5,665,097 followers), TikTok (4,800,000 followers), based in United States.
Total Followers -0.0%
10.5M
Across Instagram, TikTok
Primary Platform
YouTube
5.7M followers · 54% of audience
Engagement
2.0%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $68K–$159K / IG post
The book covers the Barstool origin story, feuds, the Penn Entertainment sale, an alleged secret firing by ESPN, and prior misconduct allegations. Portnoy held a book-tour signing event in New Jersey the same week.
Appearing on Fox News Channel, Portnoy said he feels it may be his 'duty' to run for mayor of New York City, pointing to his charitable work and Barstool Fund experience as relevant credentials.
Portnoy confirmed the creator golf tournament will be a recurring event, with a 2026 prize pool exceeding $4 million. Caitlin Clark and Kai Trump have tentatively accepted invitations; Portnoy hinted the prize could reach $10 million.
The two-hour morning sports-talk program debuted on FS1 on September 2, 2025, part of a broader TV deal between Fox Sports and Barstool Sports reported by The Athletic/NYT.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -3966 -0.1% | +0 +0.0% | +0 +0.0% | -3966 |
| Last 30 days | -1133 -0.0% | +0 +0.0% | +0 +0.0% | -1133 |
| Last 90 days | -13596 -0.2% | +103K +2.1% | +0 +0.0% | +90K |
| Last 365 days | -13596 -0.2% | +103K +2.1% | +0 +0.0% | +90K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Barstool Sports Media / Entertainment | Founder / owned brand | YouTube | 2003–Long-term | — |
| One Bite Food & Beverage | Founder / owned brand | 2017–Long-term | — | |
| DraftKings Sports Betting / Gaming | Long-term partnership | Long-term | — |
Stoolpresidente is a creator with a presence on Instagram (5,665,097 followers), TikTok (4,800,000 followers), based in United States. Their content sits in the food & entertainment space. Their YouTube bio reads: "I invented Barstool Sports.". The full audience and engagement breakdown is below.
Stoolpresidente reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Media / Entertainment, Food & Beverage, Sports Betting / Gaming, a clear signal of fit for brands in those categories. Demonstrated partners include Barstool Sports and One Bite. Engagement on YouTube runs around 2.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Media / Entertainment and related categories, Stoolpresidente offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Stoolpresidente's tier (Mega, 10.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Stoolpresidente's real name is Dave Portnoy. He operates under the handle @stoolpresidente and the self-given alias "El Presidente," both directly tied to his identity as the founder of Barstool Sports. His Instagram bio still simply reads "I invented Barstool Sports."
Dave Portnoy gave himself the title "El Presidente" as the self-declared founder and ruler of Barstool Sports, the sports and pop-culture media company he built from scratch. It's a tongue-in-cheek, authoritative persona he adopted from the brand's earliest days, and he still leads with it across his TikTok and Instagram bios today.
Yes, Dave Portnoy sold an equity stake in Barstool Sports to Penn National Gaming — later rebranded Penn Entertainment — starting in 2020, with Penn eventually acquiring full ownership of the company. Portnoy remained the brand's loudest public face throughout the partnership, even as the corporate ownership shifted.
Yes, in 2023 Penn Entertainment transferred Barstool Sports back to Dave Portnoy for just $1, after the partnership failed to deliver the sports-betting synergies Penn had originally sought. Portnoy reclaimed sole ownership of the brand he originally built, making it one of the more unusual corporate reversals in recent media history.
Dave Portnoy's One Bite Pizza Reviews operate on a simple rule he calls "one bite, everybody knows the rules" — he takes a single slice, one bite, and immediately issues a score on a 0–10 scale, often with decimals. The format is raw and unscripted, which is a big part of why it became one of the most recognizable food-review franchises in social media history.
Yes, Dave Portnoy recently reviewed Amelia Street Pizza, a pizzeria located outside Detroit, as part of his ongoing One Bite pizza review series. His University of Michigan ties likely keep him returning to the Michigan region for content, and the review drew attention as another deep-cut local spot getting the Portnoy spotlight.
Yes, Dave Portnoy has an active paid partnership with DraftKings, which he regularly tags with #dkpartner across his posts. Given his long association with sports media, betting commentary, and the Barstool brand's gambling-adjacent audience, DraftKings is one of the most on-brand sponsor relationships he maintains.
Yes, Dave Portnoy is a University of Michigan alumnus, which explains the consistent #goblue hashtag woven into his posts. His Michigan roots show up both in his content — including pizza reviews in the region — and in his vocal fandom for Wolverines sports.
Dave Portnoy is originally from Swampscott, Massachusetts, a small town on Boston's North Shore. His Boston roots are central to the Barstool Sports origin story — he launched the brand there as a print newspaper before it grew into a major digital media company.
Stoolpresidente has a combined following of over 10 million across Instagram and TikTok, placing him firmly in the Mega creator tier. His TikTok engagement runs well above the category average, and his audience skews heavily toward the 18–34 demographic that makes up the core of both platforms.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@stoolpresidente · YouTube
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