Last updated just now · Aug 4, 2026, 5:48 AM
Music & DJ 🏳 —

Steveaoki

Full Creator Stats Live · Updated 2026-08-04

Steveaoki is a creator with a presence on YouTube (3,330,000 followers), Instagram (11,337,050 followers), TikTok (3,900,000 followers), based in —.

NicheMusic & DJ TierMega Engagement

Total Followers +0.2%

18.6M

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

3.3M followers · 18% of audience

Engagement

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $113K–$249K / IG post

Recent news · 2 items

Performance Across Platforms

Updated 2026-08-04
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 3,330,000 +10K 5 days ago
Instagram 11,337,050 +27K 3.6% 7.9 today
TikTok 3,900,000 +0 3 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +0 +0.0% +19K +0.2% +0 +0.0% +19K
Last 30 days +10K +0.3% +27K +0.2% +0 +0.0% +37K
Last 90 days +20K +0.6% -153050 -1.4% +0 +0.0% -133070
Last 365 days +20K +0.6% -153050 -1.4% +0 +0.0% -133070

Audience Demographics

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2.3M4.9M7.5M10.1M12.7M Aug 4Nov 3Feb 2May 4Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Steveaoki

Steveaoki is a creator with a presence on YouTube (3,330,000 followers), Instagram (11,337,050 followers), TikTok (3,900,000 followers), based in —. Their content sits in the music & dj space. Their YouTube bio reads: "New videos every week! Subscribe to Steve Aoki's YouTube channel for the latest music videos, tour footage, mixes, and the best in dance music!". The full audience and engagement breakdown is below.

Brand fit

Why brands partner

Steveaoki reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a music creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around —, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows music content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in music and related categories, Steveaoki offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Steveaoki's tier (Mega, 18.6M combined followers, —). Pulled from CreatorDB's category benchmarks.

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Benchmark rates per post, Reel, video and integration — across every platform.

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Frequently Asked Questions

Why does Steve Aoki throw cake at fans during his concerts?

Throwing cake directly at crowd members in the front rows has become Steve Aoki's most iconic live performance ritual, earning him the nickname the cake-throwing DJ. It started as a spontaneous moment early in his career and evolved into an audience expectation, with fans actively positioning themselves to get hit mid-set.

Is Steve Aoki the son of Benihana founder Rocky Aoki?

Yes — Steve Aoki is the son of Rocky Aoki, the Japanese-American entrepreneur who built the Benihana restaurant empire. Steve has spoken openly about his complicated relationship with his father and how Rocky's outsized ambition and unconventional life shaped his own relentless drive as an artist.

Is Devon Aoki related to Steve Aoki?

Yes, Devon Aoki — the model and actress known for roles in films like 2 Fast 2 Furious and Sin City — is Steve Aoki's half-sister. They share the same father, Rocky Aoki, though they were born to different mothers.

Does Steve Aoki really want to freeze his brain after he dies?

Steve Aoki has publicly confirmed that he has paid to have his brain cryonically preserved after death, with the goal of potential future revival. He's discussed it as part of a broader interest in longevity, life extension, and transhumanist ideas, making him one of the more prominent public figures to openly embrace cryonics.

Did Steve Aoki found Dim Mak Records?

Yes — Steve Aoki founded Dim Mak Records in 1996, making it one of the longest-running independent electronic and dance music labels in the world. Over the decades it has expanded well beyond electro house, releasing music across genres and helping launch the careers of numerous artists.

What is the Dim Mak 30 tour Steve Aoki announced?

The Dim Mak 30 tour is a milestone concert run celebrating over 30 years of his Dim Mak Records label, promoted directly in his TikTok bio. It marks a significant anniversary for one of the most enduring independent labels in dance music history.

What is Steve Aoki's 'On My Own' collab with Reinier Zonneveld?

On My Own is a collaborative single between Steve Aoki and Dutch DJ and producer Reinier Zonneveld, highlighted in Aoki's Instagram bio as a current release. The track brings together Aoki's electro-house identity and Zonneveld's harder, techno-influenced production style.

Did Steve Aoki collaborate with Honkai: Star Rail?

Yes — content across Aoki's social channels references Honkai: Star Rail, including the character Dan Heng, pointing to a promotional or creative collaboration with HoYoverse's popular mobile RPG. Gaming tie-ins fit naturally with Aoki's well-documented passion for gaming and anime culture.

Is there a Netflix documentary about Steve Aoki?

Yes — the Netflix documentary I'll Sleep When I'm Dead, released in 2016, followed Aoki's punishing tour schedule, creative process, and personal life, including his complex feelings about his late father Rocky Aoki. It remains one of the most in-depth portraits of any electronic music artist produced for a major streaming platform.

What is Steve Aoki's Hiro Quest project?

Hiro Quest is a gaming and storytelling universe Steve Aoki built around his middle name, Hiroyuki. Originally launched as a comic book and digital collectibles project, it expanded into live experiences, with the Hiro Quest tour concept appearing prominently across his recent social content.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Aug 4, 2026, 5:48 AM · Slug: steveaoki

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