United States
Stephanird is a US-based Spanish-language content creator whose YouTube channel is built around her daily life as a mother of two children, Stefano and Bianca.
Total Followers +0.7%
2.8M
Across YouTube, Instagram
Primary Platform
YouTube
2.6M followers · 92% of audience
Engagement
1.7%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $4.3K–$11K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +10K +0.4% | -129 -0.1% | +0 +0.0% | +10K |
| Last 30 days | +20K +0.8% | +581 +0.3% | +0 +0.0% | +21K |
| Last 90 days | +81K +3.1% | +3K +1.4% | +0 +0.0% | +85K |
| Last 365 days | +81K +3.1% | +3K +1.4% | +0 +0.0% | +85K |
Daily follower snapshots from CreatorDB's longitudinal index.
Stephanird is a US-based Spanish-language content creator whose YouTube channel is built around her daily life as a mother of two children, Stefano and Bianca. She has cultivated a multi-million subscriber following by documenting candid, relatable moments of motherhood — from her children's first experiences to playful home transformations — in the warm, spontaneous style characteristic of Latin American family vlogging. Hashtag activity referencing Venezuela points to ties with the Venezuelan diaspora community in the United States, adding a community-oriented dimension to her content. YouTube serves as her flagship platform, with TikTok and Instagram functioning as supplementary channels designed to funnel viewers toward her longer-form uploads.
Her audience skews female and falls primarily in the 18-to-44 age range, with a notable concentration in the 25–34 parenting-age bracket. Geographically, her reach extends well beyond the United States into Mexico, Puerto Rico, Argentina, and Colombia, making her a genuinely pan-Latin American voice despite her US base. That cross-border Spanish-language footprint is reflected in her partnership with Shein, a brand that routinely targets cost-conscious, trend-aware female consumers across the Americas. With YouTube engagement tracking at or above category norms and Instagram delivering high engagement relative to its size, Stephanird is positioned to attract brand investment targeting the growing Spanish-speaking digital audience in the US and broader Latin America.
Stephanird reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a family creator they map naturally to brands targeting that space. Demonstrated partners include Shein. Engagement on YouTube runs around 1.7%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Stephanird's tier (Macro, 2.8M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Stephanird's two children are named Stefano and Bianca, and they are the heart of her channel. From Stefano trying sushi for the first time to videos documenting Bianca's everyday mishaps, her content is built almost entirely around documenting their childhood together.
Stephanird has used hashtags like #sosvenezuela and #terremotovenezuela in her content, signaling strong ties to Venezuela and a willingness to use her platform to raise awareness about events affecting the country. She is based in the United States, which places her among a large community of Venezuelan-rooted creators living abroad.
Stephanird's content is primarily in Spanish — her YouTube bio opens with 'Bienvenidos a mi vida diaria como mamá,' and the majority of her audience comes from Spanish-speaking countries including Mexico, Argentina, and Colombia. She occasionally uses English in video titles to reach a broader audience, but the channel is rooted in Spanish-language family vlogging.
Yes — one of Stephanird's most talked-about YouTube videos shows her transforming her bathroom into a full aquarium-themed space, leaving her kids Bianca and Stefano completely stunned. Creative home transformation projects like this sit alongside her everyday family vlogs and are a big reason her channel keeps growing.
Stephanird has collaborated with Sdeepurpedic, a memory foam pillow brand, promoting their products through sponsored content. The partnership fits naturally within her lifestyle and daily-tips content, which she shares across both YouTube and Instagram.
Yes — Stephanird partnered with Shein on sponsored YouTube content, and the hashtag #sheinbigsalesday appears among her posts. Fashion and lifestyle brand integrations are a natural fit for her mom-life and daily-routine format, which draws a predominantly female audience.
Stephanird posted a video captioned 'Bianca had a little accident,' which drew a wave of concerned and supportive reactions from her community. Unscripted real-life moments like this — including episodes where both kids got sick — are a defining part of her authentic family vlog style and keep her audience emotionally invested.
Stephanird makes daily-life family vlogs centered on raising her two kids, Stefano and Bianca, in the United States. Her videos range from parenting challenges and Halloween costume reveals to creative home projects and mini-vlogs of everyday moments, all presented with a warm, unfiltered tone that resonates across Latin America and the US.
Yes, Stephanird is active on TikTok under @stephaniird — note the double 'i,' which differs slightly from her YouTube and Instagram handle. Her bio confirms she has built a following of over 400,000 there, where she posts mini-vlogs and family moments similar to her YouTube content.
Stephanird has grown to well over two and a half million subscribers on YouTube, placing her in the Macro tier of creators. Her channel spans the United States and Latin America, with Mexico consistently ranking as her second-largest viewer base after the US.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@stephanird · YouTube
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