Last updated just now · Aug 25, 2026, 8:17 AM
Personal Finance United States

Stacking-Benjamins

Full Creator Stats Live · Updated 2026-08-25

Stacking Benjamins is the YouTube home of the long-running personal finance podcast of the same name, hosted by Joe Saul-Sehy — a former Michigan-based financial advisor who pivoted to media — alongside co-host OG (Scott Neu).

NichePersonal Finance TierMicro Engagement3.9%

Total Followers +0.0%

10K

Across YouTube

Primary Platform

YouTube

10K followers · 100% of audience

Engagement

3.9%

vs. 1.5% category median

Sponsorship Tier

Micro

Est. — / IG post

Quick facts
  • 10K combined followers across 1 platform.
  • Micro creator tier — United States.
  • 3.9% headline engagement.
  • Active since .
  • Posts in English.
Recent news · 3 items

Performance Across Platforms

Updated 2026-08-25
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 10,100 +0 3.9% 5.1 5 days ago

Growth Trend

Last 365 days
WindowYouTubeCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 90 days +111 +1.1% +0 +0.0% +0 +0.0% +111
Last 365 days +111 +1.1% +0 +0.0% +0 +0.0% +111

Audience Demographics

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9K9K10K10K10K Aug 26Nov 24Feb 23May 24Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content YouTube May 2026
Sponsored content YouTube Dec 2025
Background

About Stacking-Benjamins

Stacking Benjamins is the YouTube home of the long-running personal finance podcast of the same name, hosted by Joe Saul-Sehy — a former Michigan-based financial advisor who pivoted to media — alongside co-host OG (Scott Neu). The show built its reputation on making money conversations genuinely entertaining, framing episodes as casual discussions held around a card table in a fictional "mom's half-finished basement," a running bit that signals the show's deliberately approachable, self-deprecating tone. That formula earned it recognition from Bankrate as a top personal finance podcast and a mention in Fast Company, establishing credibility well beyond typical YouTube-native finance channels. Topics span practical personal finance — insurance pricing, debt freedom, investing fundamentals — alongside broader economic questions like AI's impact on careers and the ethics of parental financial support.

The YouTube channel functions as a secondary distribution arm for what is primarily a podcast-first operation, so the modest subscriber count understates the show's broader footprint. The audience skews toward older millennials and Gen X, with a meaningful share of listeners aged 45 and up — a demographic actively managing wealth, retirement planning, and long-term financial decisions. That profile makes the channel an attractive fit for financial tools like Monarch Money, a budgeting platform the show has partnered with, as well as privacy-adjacent sponsors like Surfshark. With above-average engagement for its tier and a predominantly U.S.-based audience that extends into the UK and Canada, Stacking Benjamins is well-positioned to deepen brand relationships in the personal finance software and fintech categories as podcast-to-video crossover continues to grow.

Brand fit

Why brands partner

Stacking-Benjamins reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a finance creator they map naturally to brands targeting that space. Demonstrated partners include Surfshark and Monarch Money. Engagement on YouTube runs around 3.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows finance content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in finance and related categories, Stacking-Benjamins offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Stacking-Benjamins's tier (Micro, 10K combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Who hosts the Stacking Benjamins Show?

The show is co-hosted by Joe Saul-Sehy and his long-time co-host known on the show as OG. Joe is the primary voice and a former financial advisor who left the industry to build Stacking Benjamins into one of the most recognized personal finance shows in the podcast space. The two hosts' back-and-forth chemistry is considered a core part of the show's appeal.

Is the Stacking Benjamins Show actually recorded in Joe's mom's basement?

The "half-finished basement" and card table are a long-running thematic bit rather than a literal recording location. It's a deliberate framing choice designed to make financial conversations feel like a relaxed chat among friends rather than a stiff seminar. That informal identity has become one of the show's most recognizable signatures.

Was Joe Saul-Sehy a financial advisor before starting the podcast?

Yes, Joe Saul-Sehy worked as a financial advisor before transitioning to podcasting full-time — a career pivot he has referenced directly on the show, including content about entrepreneurs and unconventional professional paths. That hands-on advising background gives the show's money guidance practical grounding alongside its lighter, more entertaining tone.

Who is OG on Stacking Benjamins?

OG is Joe Saul-Sehy's co-host, known throughout the show's run by that nickname rather than a formal title. The pair's dynamic — relaxed, often humorous, occasionally self-deprecating — is central to what separates Stacking Benjamins from more corporate-sounding financial content. OG frequently plays a grounding role when the conversation gets into the weeds on investing or debt strategy.

Did Stacking Benjamins win the Bankrate best personal finance podcast award?

Bankrate.com named The Stacking Benjamins Show the best personal finance podcast, an accolade the show prominently highlights as part of its identity. That recognition reflects years of consistent publishing and the show's reputation for making financial literacy genuinely accessible to mainstream listeners, not just finance enthusiasts.

Did Fast Company write about the Stacking Benjamins podcast?

Yes, Fast Company has featured the Stacking Benjamins Show as an example of personal finance content done in an engaging, human way. The show cites that coverage as evidence of its crossover appeal beyond the typical money-nerd audience. It's one of the media mentions the hosts point to when describing what sets the show apart.

What is Monarch Money and why does Stacking Benjamins work with them?

Monarch Money is a personal finance and budgeting app, and it has sponsored Stacking Benjamins content on YouTube. The partnership fits naturally given the show's core mission of helping everyday people get a clear view of their spending, savings, and financial goals. Sponsors like Monarch Money tend to align with shows whose audiences are actively trying to improve their money habits.

Does the Stacking Benjamins Show talk about whether AI will take your job?

Yes, the show has run episodes directly exploring AI's impact on careers and income, consistent with its broader goal of covering important money trends before they become urgent personal-finance problems. The hosts approach the topic through a practical lens — what it means for your income, your job security, and how you should be thinking about it financially — rather than as pure tech commentary.

Is Stacking Benjamins a podcast or a YouTube channel?

Stacking Benjamins is primarily a podcast that also publishes to YouTube, where most of its recent video content lives. The majority of the show's community engages through podcast platforms, but the YouTube channel extends reach to viewers across the United States, United Kingdom, and Canada. The Surfshark sponsorship on YouTube suggests the team is actively building that video audience alongside the audio one.

Is Stacking Benjamins good for people who find personal finance boring or overwhelming?

The show is specifically built for people who find traditional finance content dry or intimidating, leaning on humor, casual conversation, and relatable real-life scenarios to lower the barrier. Episodes tackle questions like whether parents should help pay a kid's mortgage down payment or when "good enough" is actually good enough with your money — topics that feel personal rather than textbook. Bankrate naming it the best personal finance podcast is partly a reflection of how effectively it makes the subject approachable.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Aug 25, 2026, 8:17 AM · Slug: stacking-benjamins

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