United States
SSSniperWolf is the YouTube handle of Lia Shelesh, a Turkish-British creator based in the United States who built one of the platform's largest audiences…
Total Followers -0.0%
59.5M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
35M followers · 59% of audience
Engagement
3.4%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $61K–$143K / IG post
Speaking with streamer Kai Cenat, Shelesh revealed Young—who already received half their assets in their divorce—is now pursuing rights to her YouTube channels and future income. Court filings detail seven counts including breach of duty, breach of contract, and conversion, with Young claiming the SSSniperWolf channel was a joint venture since 2013.
The FTC's complaint against HoYoverse specifically referenced a paid video in which SSSniperWolf demonstrated the game's gacha system, alleging the video was edited to make odds appear more favorable than they were. HoYoverse settled for $20 million paid to the U.S. Treasury.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -4583 -0.1% | +0 +0.0% | -4583 |
| Last 30 days | +0 +0.0% | -22407 -0.4% | +0 +0.0% | -22407 |
| Last 90 days | +0 +0.0% | -170086 -3.3% | +0 +0.0% | -170086 |
| Last 365 days | +0 +0.0% | -170086 -3.3% | +0 +0.0% | -170086 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| DraftKings Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| Pair Eyewear Sponsorship | Sponsored content | YouTube | May 2025 | — |
| Raycon Sponsorship | Sponsored content | YouTube | Dec 2024 | — |
| Revolve Fashion / Lifestyle | Sponsored content | 2025 | — | |
| NordVPN Tech / Cybersecurity | Channel sponsor | YouTube | Long-term | — |
SSSniperWolf is the YouTube handle of Lia Shelesh, a Turkish-British creator based in the United States who built one of the platform's largest audiences over more than a decade of consistent output. She began her channel around 2013 with gaming content centered on Call of Duty — the "sniper" in her name is a direct reference to that era — before gradually pivoting toward reaction videos, life hack commentary, and pop culture compilations. That shift proved commercially shrewd: her audience scaled far beyond the gaming core, and her engagement rate sits notably above the category median for a creator at her subscriber tier. The "Wolfpack," as she calls her fanbase, skews young and slightly male-leaning, concentrated heavily in English-speaking markets, with the United States accounting for the bulk of her viewership.
Her content today is best described as broadly entertaining rather than niche — reactions, get-ready-with-me clips, branded partnerships, and light lifestyle content sit alongside residual gaming coverage, reflecting a deliberate move toward a family-friendly, advertiser-safe positioning that her own hashtag strategy makes explicit. Sponsor pairings with Raycon and Pair Eyewear signal mid-market consumer lifestyle brands, while a DraftKings integration points to the kind of mainstream entertainment deals typically reserved for creators with proven, active audiences rather than passive subscriber bases. She has also crossed into event-based content, including appearances tied to Revolve's festival activations. With her TikTok presence adding tens of millions of additional followers and her YouTube channel remaining highly active, Lia occupies a durable generalist-entertainment lane — broad enough to attract diverse brand categories, with enough legacy gaming credibility to retain authenticity across her original audience cohort.
SSSniperWolf reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Fashion / Lifestyle, Tech / Cybersecurity, a clear signal of fit for brands in those categories. Demonstrated partners include DraftKings and Pair Eyewear. Engagement on YouTube runs around 3.4%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at SSSniperWolf's tier (Mega, 59.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
SSSniperWolf's real name is Lia Shelesh. She references her first name directly in her YouTube bio, telling fans they can call her Lia, and it has become widely known alongside her online alias.
Yes — SSSniperWolf describes herself as a "Turkish Youtuber" in her Instagram bio, reflecting her Turkish heritage. She was born in England and later moved to the United States, where she has built and based her career.
In late 2023, YouTube temporarily suspended SSSniperWolf from its Partner Program after she posted content showing herself outside the home of a smaller creator, which was widely condemned as doxxing. The incident sparked significant debate about platform enforcement, and she has continued uploading on YouTube since the suspension was lifted.
SSSniperWolf has been in a long-term relationship with Evan Young, known online as Evan Sausage. The two have been together for several years and Evan has occasionally appeared in her content, though she keeps much of her personal life relatively low-key.
Wolfpack is the name SSSniperWolf uses for her fan community. She has referenced it since the early days of her YouTube channel and still includes a call to "join the Wolfpack" in her channel description today.
Yes — SSSniperWolf originally built her audience through gaming content, with Call of Duty being a core part of her early brand identity. Over time she expanded heavily into reaction videos, life hacks, pop culture commentary, and family-friendly entertainment, which now drives the majority of her uploads.
SSSniperWolf has been posting Infinity Nikki gameplay and launch content, a fashion-adventure open-world game. It shows her continued engagement with gaming even as her channel has broadened well beyond any single title or genre.
Yes — DraftKings has sponsored content on her YouTube channel, with the partnership active as recently as 2025. She has also worked with Pair Eyewear and Raycon, giving her a sponsor roster that spans gaming-adjacent audio gear to lifestyle and eyewear brands.
SSSniperWolf has been linked to a Dhar Mann episode, with a recent post directly teasing Dhar Mann content. This fits her broader pivot toward family-friendly, positive-message entertainment — a tone she actively reinforces with hashtags like #familyfriendly and #positivecontent across her uploads.
SSSniperWolf has over 35 million subscribers on YouTube, placing her among the most-subscribed female creators in the platform's history. Counting her TikTok and Instagram audiences together, her total following across platforms is well above 50 million.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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