France
Spuech is a creator with a presence on YouTube (1,040,000 followers), Instagram (90,752 followers), TikTok (98,700 followers), based in France.
Total Followers +0.9%
1.2M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1M followers · 85% of audience
Engagement
4.5%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $1.8K–$4.5K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +100 +0.1% | +0 +0.0% | +100 |
| Last 30 days | +10K +1.0% | +753 +0.8% | +0 +0.0% | +11K |
| Last 90 days | +20K +2.0% | +2K +2.5% | +0 +0.0% | +23K |
| Last 365 days | +20K +2.0% | +2K +2.5% | +0 +0.0% | +23K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Emma Sleep Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Trade Republic Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Odoo Sponsorship | Sponsored content | YouTube | May 2026 | — |
| HelloFresh Sponsorship | Sponsored content | YouTube | Jan 2026 | — |
| Incogni Inc. Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
Spuech is a creator with a presence on YouTube (1,040,000 followers), Instagram (90,752 followers), TikTok (98,700 followers), based in France. Their content sits in the tech & culture space. Their YouTube bio reads: "Je parle de trucs qui m'intéressent et des gens disent que c'est cool alors je continue. J'espère que vous prendrez autant de plaisir à regarder mes vidéos que j'en prends à les faire ! Hésitez pas à vous abonner pour suivre toute l'actu ". The full audience and engagement breakdown is below.
Spuech reaches an audience concentrated in France primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a tech creator they map naturally to brands targeting that space. Demonstrated partners include Emma Sleep and Trade Republic. Engagement on YouTube runs around 4.5%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Spuech's tier (Macro, 1.2M combined followers, France). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Spuech's real name is Simon Puech, which he uses openly on his Twitter account (@Simon_Puech) and his Twitch channel (simonpuech). The alias Spuech is the handle most of his audience knows him by on YouTube and Instagram.
Yes, Spuech streams on Twitch under the handle simonpuech alongside his main YouTube channel. He is transparent about the fact that YouTube is his primary creative work — his TikTok account, for instance, exists solely to repost clips from those streams rather than publish original content.
Spuech makes investigative, documentary-style, and curiosity-driven long-form videos covering internet culture, tech, real-life mysteries, and social debates. His titles range from tracking down a notorious online figure to exploring what you would legally do if you discovered hidden treasure, reflecting a broad taste for well-researched and surprising topics.
The title translates roughly to 'The hunt for the cruelest man on the internet,' and the video sees Spuech investigate a notorious, harmful online figure in a structured documentary format. It is one of the clearest examples of his investigative style, turning disturbing internet stories into journalism-flavored long-form content.
Nico and Raska are French creators who joined Spuech for a six-hour live event built around the idea of saving lives — most likely a charity fundraiser or awareness challenge format. The collaboration highlights a side of Spuech's output that goes beyond solo investigations into group events with a social purpose.
Spuech states directly in his TikTok bio that the account is just a home for excerpts from his Twitch streams, and that YouTube is his real work. His scripted, heavily post-produced YouTube videos are where he channels his full creative effort, while TikTok functions as a secondary highlights feed for existing fans.
Spuech has partnered with Emma Sleep, Trade Republic, Odoo, HelloFresh, and Incogni for sponsored integrations on YouTube. The spread — covering fintech, ERP software, meal delivery, and online privacy — reflects a sponsor profile suited to his educated, digitally aware, predominantly male French audience.
Yes — one of his videos is titled 'Il est temps de clore le débat !' alongside a croissant emoji, signalling his intention to settle the long-running French cultural argument about croissants. While his channel leans toward tech and investigative internet topics, he clearly enjoys turning lighter cultural flashpoints into content that resonates with his French audience.
Spuech has crossed one million subscribers on YouTube, placing him firmly in the Macro creator tier for French-language content. His engagement rate runs well above the typical benchmark for channels at his scale, which is notably uncommon among creators with an audience this size.
Spuech is based in France, and the large majority of his audience is French, making him one of the more prominent French-language voices in the YouTube investigative and tech-culture space. He also draws meaningful viewership from French-speaking communities in Belgium and Canada.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@spuech · YouTube
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