Mexico
Soykennethlavill is a creator with a presence on Instagram (1,325,514 followers), YouTube (2,170,000 followers), TikTok (4,100,000 followers), based in Mexico.
Total Followers +2.5%
7.6M
Across Instagram, YouTube, TikTok
Primary Platform
1.3M followers · 17% of audience
Engagement
13.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $16K–$37K / IG post
The nine-episode series premiered July 14 on YouTube and Spotify, airing weekly through September 8, 2026.
His return was confirmed via the season's official trailer. He had also dubbed Aang in Season 1 of the live-action series, making it his biggest acting credit to date.
DUAL released March 13, 2026, and reached the Billboard chart by late June, marking a commercial milestone for HYBE's first Latin group.
Kenneth was confirmed as one of five members through HYBE Latin America's reality competition. Billboard covered the group ahead of their Billboard Latin Music Week appearance.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +11K +0.8% | +10K +0.5% | +0 +0.0% | +21K |
| Last 30 days | +52K +4.0% | +30K +1.4% | +106K +2.6% | +189K |
| Last 90 days | +159K +12.0% | +105K +4.8% | +320K +7.8% | +584K |
| Last 365 days | +159K +12.0% | +105K +4.8% | +320K +7.8% | +584K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Santos Bravos Entertainment / Creator Group | Co-founder | Long-term | — | |
| HYBE Latin America Music / Entertainment | Long-term partnership | Long-term | — |
Soykennethlavill is a creator with a presence on Instagram (1,325,514 followers), YouTube (2,170,000 followers), TikTok (4,100,000 followers), based in Mexico. Their content sits in the comedy & entertainment space. Their Instagram bio reads: "🔥🇲🇽 @santos_bravos @hybelatinamerica Admin @lakechu 💻". The full audience and engagement breakdown is below.
Soykennethlavill reaches an audience concentrated in Mexico primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Entertainment / Creator Group, Music / Entertainment, a clear signal of fit for brands in those categories. Demonstrated partners include Santos Bravos and HYBE Latin America. Engagement on Instagram runs around 13.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Mexico-focused brands in Entertainment / Creator Group and related categories, Soykennethlavill offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Soykennethlavill's tier (Mega, 7.6M combined followers, Mexico). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Santos Bravos — abbreviated as STBV — is the creator group or collective that Kenneth is a central member of, and he uses the hashtag #santosbravos on virtually every post. His entire YouTube channel is branded under the Santos Bravos name, making it the foundation of his public identity rather than just a side project.
Kenneth lists @hybelatinamerica directly in his Instagram bio alongside Santos Bravos, signaling a formal affiliation or partnership with HYBE's Latin American division. HYBE is the South Korean entertainment conglomerate behind acts like BTS, and their Latin America arm works with regional creators and artists looking to scale their reach.
Kenneth's TikTok bio includes the phrase "Cuenta supervisada por un adulto @Keila," which translates to an account supervised by an adult named Keila — most likely a parent or guardian. This phrasing, common among younger creators on TikTok, suggests Kenneth is or was a minor when the account was established.
Kenneth's Instagram bio identifies him as "Admin @lakechu," meaning he runs or co-manages that account. The exact nature of @lakechu isn't spelled out in his public bios, but it appears to be a separate collaborative or community account he oversees as part of his broader Santos Bravos network.
Kenneth has used the hashtag #latinmafia in his captions, though his bios don't detail whether it refers to a music project, a friend collective, or a trending tag he aligns with. Given his Artist classification on Instagram and his HYBE Latin America connection, it may be tied to a music or entertainment venture in development.
Kenneth posts a mix of comedy sketches, pranks, couple-style content, lifestyle vlogs, and trend-driven short videos across TikTok, Instagram, and YouTube — all primarily in Spanish. His content leans heavily into humor and group dynamics, which is consistent with the Santos Bravos brand of energetic, personality-led entertainment.
Kenneth tagged a recent caption with #ibiza, pointing to at least one trip there as part of his lifestyle and travel content. Moments from trips abroad appear alongside his main comedy and group videos, reflecting a celebrity-lifestyle thread running through his feed.
Yes, Kenneth is Mexican — the Mexican flag emoji appears in all three of his platform bios and #mexico is a recurring hashtag in his posts. The overwhelming majority of his audience is also based in Mexico, making him one of the more domestically concentrated creators at his follower scale.
Kenneth's Instagram engagement runs nearly nine times above the category median for creators at his level, which is exceptional even for Mega-tier accounts. A likely driver is his audience profile — over 80% female and heavily concentrated in Mexico — a tightly loyal demographic that tends to interact at much higher rates than broadly distributed fanbases.
Kenneth is active on TikTok, YouTube, and Instagram, with TikTok being his largest single platform by follower count and also his highest-engagement channel. He posts regularly across all three, with Instagram seeing daily uploads and YouTube and TikTok updated at least weekly.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@soykennethlavill · Instagram
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