Indonesia
Si Bocil — Bocah Cilik, whose channel name translates literally from Indonesian as 'The Little Kid,' is a mega-tier YouTube creator based in Indonesia whose…
Total Followers +1.0%
21.1M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
21.1M followers · 100% of audience
Engagement
1.8%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $1.2K–$3.3K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +101K +0.5% | +1K +2.7% | +0 +0.0% | +103K |
| Last 30 days | +203K +1.0% | +6K +12.3% | +0 +0.0% | +208K |
| Last 90 days | +513K +2.4% | +22K +46.4% | +0 +0.0% | +534K |
| Last 365 days | +513K +2.4% | +22K +46.4% | +0 +0.0% | +534K |
Daily follower snapshots from CreatorDB's longitudinal index.
Si Bocil — Bocah Cilik, whose channel name translates literally from Indonesian as 'The Little Kid,' is a mega-tier YouTube creator based in Indonesia whose content revolves around child-centered comedy, relatable family moments, and viral challenge formats. The channel has built a following of millions of subscribers by leaning into a distinctly Indonesian, grassroots sensibility: slice-of-life sketches set in everyday environments like rice fields, sibling dynamics played for laughs, Ramadan seasonal content, and trending participatory formats. The recurring use of hashtags like #kisahnyata (true story) and #sedih (sad) alongside #lucu (funny) and #komedi suggests the channel blends light emotional storytelling with comedy — a format that travels well across Indonesian family audiences. Content is produced primarily as YouTube Shorts and standard uploads, with the creator maintaining a consistent upload cadence that keeps the channel actively engaged with platform trends.
The audience skews heavily male and is concentrated in the 18-to-34 age bracket, with the vast majority located in Indonesia — a profile consistent with a comedy channel whose humor is rooted in vernacular Indonesian culture and language. The channel's Instagram and TikTok presences are largely dormant, making YouTube the singular platform driving reach and revenue. Notably, the YouTube integration rate card sits at a level well above what follower count alone would typically command, signaling that brand partners see meaningful conversion value in the channel's highly engaged, culturally specific Indonesian viewership. As Indonesian digital ad spend continues to expand and brands target the country's young, mobile-first consumer base, a channel of this size — with above-median engagement and deep demographic alignment — is well positioned to attract FMCG, gaming, and youth-oriented consumer goods partnerships looking for authentic access to that market.
Si Bocil - Bocah Cilik is a YouTube-first comedy creator whose child-centered humor, viral challenge formats, and everyday Indonesian life content position the channel naturally within FMCG, snack food, mobile gaming, and family product categories. The audience is overwhelmingly domestic and Bahasa Indonesia-speaking, with a young adult male skew concentrated in the 18–34 bracket — a cohort that over-indexes for mobile gaming titles, instant food brands, and affordable lifestyle products. Upload cadence on YouTube remains active, and engagement runs slightly above category median, a meaningful signal at mega-tier scale. No confirmed sponsorships appear in the available data, but the content profile maps closely to Indonesian FMCG conglomerates, mobile gaming publishers, and children's toy or stationery brands seeking broad domestic reach.
Benchmark estimates for a creator at Si Bocil - Bocah Cilik's tier (Mega, 21.1M combined followers, Indonesia). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
"Bocil" is popular Indonesian slang short for bocah cilik, meaning little kid or small child. The channel name Si Bocil - Bocah Cilik essentially translates to "The Little Kid," immediately telegraphing that the content centers on children and child-related scenarios.
Ghiffa is a name that appears as one of Si Bocil's most consistently used hashtags, placed alongside tags like #drama and #kisahnyata, strongly suggesting Ghiffa is a recurring character or young person at the center of many of the channel's storyline-driven videos. The frequency of the #ghiffa tag points to Ghiffa being one of the main figures audiences follow across episodes.
Kisah nyata, meaning "real story," is one of Si Bocil's top hashtags, appearing alongside #sedih (sad) and #drama. This indicates a significant portion of the channel follows emotional, drama-based storylines framed as real-life events — a format that consistently performs well on Indonesian YouTube.
Si Bocil blends comedy sketches, kids' drama, and viral trend participation — including Ramadan song challenges, slime-making clips, and everyday countryside activities like walking through rice fields. The content leans on the #lucu (funny) and #komedi (comedy) angles and is heavily formatted as Shorts for easy sharing.
Several of Si Bocil's videos are filmed outdoors in rural Indonesian settings, most notably in rice paddies (sawah), as referenced directly in their video titles. This grounded, everyday Indonesian backdrop is central to the channel's relatable, slice-of-life appeal.
Despite the child-focused branding, Si Bocil's audience skews heavily toward young adult men, with viewers in the 18–34 range making up the clear majority of the fanbase. This is a well-documented pattern in Indonesian comedy and drama YouTube — adults enjoy bocil-style content for its humor, nostalgia, and over-the-top storytelling.
Yes — crafting slime is among Si Bocil's recent content, with a video titled around making "the most beautiful slime." Hands-on kids' activity content like this sits alongside the drama and comedy segments and taps into a persistently popular sub-niche for child-focused Indonesian channels.
With well over 20 million YouTube subscribers, Si Bocil - Bocah Cilik sits firmly in the Mega tier and is among the larger Indonesian-language channels in the kids' comedy and drama space. More than 88% of its audience comes from Indonesia, giving it an outsized footprint in the local creator economy.
Yes — Si Bocil's Instagram bio explicitly invites brands to DM for endorsements and business inquiries. As a Mega-tier YouTube channel, the pricing for dedicated videos and integrations is in line with large-scale Indonesian influencer partnerships.
Si Bocil's home is firmly YouTube, where the channel has built its massive following — the Instagram account has seen very little activity in recent years and the TikTok presence is minimal. Anyone looking to follow Si Bocil's latest content should head directly to their YouTube channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@sibocil_bocahcilik · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.