United Kingdom
Sharky is a creator with a presence on YouTube (1,500,000 followers), Instagram (1,482,087 followers), TikTok (2,300,000 followers), based in United Kingdom.
Total Followers -0.2%
5.3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1.5M followers · 28% of audience
Engagement
3.7%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $18K–$41K / IG post
SDS FC defeated MVPs United 4–3 in the Season 1 final held at The O2 Arena, London, making Sharky's team the inaugural Baller League UK champions in the influencer six-a-side competition broadcast on Sky Sports.
Baller League UK confirmed a second season on Sky Sports, with Sharky's SDS FC back as defending champions alongside new manager signings including Daniel Sturridge, Idris Elba, and Niko Omilana.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -12301 -0.8% | +0 +0.0% | -12301 |
| Last 90 days | +20K +1.4% | -20749 -1.4% | +104K +4.5% | +103K |
| Last 365 days | +20K +1.4% | -20749 -1.4% | +104K +4.5% | +103K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Revolut Sponsorship | Sponsored content | YouTube | May 2025 | — |
| Saily Sponsorship | Sponsored content | YouTube | Jan 2025 | — |
Sharky is a creator with a presence on YouTube (1,500,000 followers), Instagram (1,482,087 followers), TikTok (2,300,000 followers), based in United Kingdom. Their content sits in the football & entertainment space. Their YouTube bio reads: "Sharky is the name, YouTube is the game. Subscribe for sarcastic humour and bad jokes.. oh and I sometimes like to post entertaining content as well but I'm not promising anything. For any business enquiries, email me on: sharkyenquiries@". The full audience and engagement breakdown is below.
Sharky reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a sport creator they map naturally to brands targeting that space. Demonstrated partners include Revolut and Saily. Engagement on YouTube runs around 3.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in sport and related categories, Sharky offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Sharky's tier (Mega, 5.3M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Sharky is a confirmed member of Beta Squad, the UK-based content creator collective known for challenge videos, vlogs, and football content. He lists Beta Squad directly in his Instagram bio alongside his other projects, making it one of his most prominent affiliations.
Yes, Sharky is involved with SDS FC, a creator-run football club that competes in influencer football events. He also co-hosts the SDS Pod podcast under the same brand, suggesting SDS is a broader football and entertainment venture he has helped build.
The evidence strongly points to yes — his TikTok business email begins with "afc," a widely recognised shorthand for Arsenal Football Club. His content also engages directly with Premier League debates, including a video comparing Robin van Persie's time at Arsenal versus Manchester United.
Baller League is a competitive small-sided football tournament for European content creators and influencers. Sharky has posted content directly referencing preparation for the Baller League championship, placing him among the creators competing in or closely involved with the tournament.
Primo Family Club is a clothing and apparel brand that Sharky owns and promotes, listed at the top of his Instagram bio. It appears to be one of his primary entrepreneurial ventures outside of content creation.
Yes, Sharky co-hosts a podcast under the handle @sdspod, part of the wider SDS brand he is involved with alongside SDS FC. The podcast is listed prominently in his Instagram bio alongside his football club and clothing brand.
yourlvls is a health and wellness brand that Sharky lists in his Instagram bio as one of his active projects. It sits alongside Primo Family Club as one of his owned or co-owned commercial ventures beyond sponsorship deals.
As of mid-2026, Sharky's YouTube channel has been inactive for roughly a year. He has clearly shifted his primary output to Instagram Reels and TikTok, where he remains highly active and drives significantly stronger engagement than his YouTube presence currently delivers.
Sharky's confirmed sponsorships include Revolut and Saily for dedicated YouTube integrations, with Philips OneBlade, Azar, and M&M also appearing as brand partners through his content. His audience skews heavily male and young adult, making him a natural fit for finance, grooming, and lifestyle brands.
Sharky is based in the United Kingdom and built his audience primarily through British humour, football content, and UK creator culture. Despite that, a large share of his followers come from outside the UK, with the United States representing his single largest audience country.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@sharky · YouTube
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