Last updated just now · Jul 13, 2026, 7:19 PM
Relationships & Dating United States

Shan Boodram

Full Creator Stats Live · Updated 2026-07-13

Shan Boodram, often credited under the handle Shan Boody, is a Canadian-born, U.S.-based AASECT-certified sex and relationship educator who built her platform on the premise that everyone can become their own expert in love, desire, and emotional health.

NicheRelationships & Dating TierMid Engagement4.6%

Total Followers +2.0%

658K

Across Instagram

Primary Platform

Instagram

658K followers · 100% of audience

Engagement

4.6%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $9.9K–$23K / IG post

Recent news · 3 items

Performance Across Platforms

Updated 2026-07-13
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 657,881 +13K 4.6% 1 years ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +1K +0.2% +0 +0.0% +0 +0.0% +1K
Last 30 days +13K +2.0% +0 +0.0% +0 +0.0% +13K
Last 90 days +49K +7.5% +0 +0.0% +0 +0.0% +49K
Last 365 days +49K +7.5% +0 +0.0% +0 +0.0% +49K

Audience Demographics

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603K618K633K649K664K Jul 13Oct 13Jan 12Apr 13Now
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Trajectory estimated from current followers and reported 7/30/90/365-day growth rates.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Brand ambassador Instagram Long-term
Long-term partnership Instagram Long-term
Investor / partner Instagram Long-term
Founder / owned brand Instagram Long-term
Background

About Shan Boodram

Shan Boodram, often credited under the handle Shan Boody, is a Canadian-born, U.S.-based AASECT-certified sex and relationship educator who built her platform on the premise that everyone can become their own expert in love, desire, and emotional health. She rose to wider recognition through a combination of on-camera hosting work, a published guide to modern sexuality, and a recurring role as Bumble's official sex and relationship expert — partnerships that reflect her credibility-first positioning. Her MasterClass course extended that reach into a more premium audience segment, while her podcast, Lovers by Shan, became a dedicated space for deeper conversations about dating psychology and emotional patterns.

Her Instagram content blends therapeutic frameworks with pop-culture hooks — dissecting concepts like love bombing, situationships, and father wounds alongside lighter fare such as breaking down TV's "D.E.N.N.I.S. System" with guests. The result is an audience that skews heavily female and concentrated in the 25–34 age bracket, a demographic with strong purchasing intent around wellness, dating apps, and mental health tools. Despite reduced posting frequency in recent years, her engagement rate runs well above category norms, signaling a retained and loyal community rather than passive followers. Her role as CIO of Arya.fyi suggests a pivot toward scalable, tech-adjacent relationship education — positioning her less as a content creator and more as a subject-matter brand.

Brand fit

Why brands partner

Shan Boodram reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Dating / Tech, Education / eLearning, Relationships / Tech, a clear signal of fit for brands in those categories. Demonstrated partners include Bumble and MasterClass. Engagement on Instagram runs around 4.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.

Estimated Rate Card

Benchmark estimates for a creator at Shan Boodram's tier (Mid, 658K combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Why does Shan Boodram go by Shan Boody?

Shan Boody is the nickname and brand name Shan Boodram built her early online identity around, making her handle easier to search and remember. Both names refer to the same person — an AASECT-certified sex and relationship educator who has since expanded under her full name across platforms like Masterclass and Bumble.

What is Shan Boodram's podcast called?

Her podcast is called Lovers, referenced across her content through the hashtags #loverspodcast and #loversbyshan. The show covers dating dynamics, relationship psychology, and sexuality, and has featured guests including musician Duckwrth in episodes that break down real-world dating archetypes.

What book did Shan Boodram write?

Shan Boodram authored The Game of Desire, a guide to dating with confidence that draws on her background as a certified sex and relationship educator. The book aligns with the broader themes she covers in her content — helping people understand dating psychology and advocate for themselves in romantic situations.

What does it mean to be AASECT certified like Shan Boodram?

AASECT stands for the American Association of Sexuality Educators, Counselors and Therapists — the leading professional credentialing body for sex educators in the United States. Earning that certification requires supervised training, continuing education, and adherence to a code of ethics, which separates Shan from the many unqualified voices discussing sex and relationships on social media.

What is Shan Boodram's job at Bumble?

Her Instagram bio lists her as Bumble's Sex and Relationship expert, a named advisory role rather than a standard one-off sponsorship. In that capacity she contributes professional expertise on dating behavior and relationship health to the platform's educational content and brand initiatives.

What is Arya.fyi and what does Shan Boodram do there?

Arya.fyi is a company where Shan holds a CIO-level title, as listed directly in her Instagram bio. The role places her in senior leadership rather than a typical influencer partnership, reflecting her positioning as an entrepreneur and expert operator beyond just content creation.

What Masterclass does Shan Boodram teach?

Shan is a credentialed instructor on Masterclass, the premium online learning platform. Her course draws on her AASECT certification and years of content focused on dating confidence, intimacy, and relationship skills — areas she has built her entire public career around.

What is the DENNIS system Shan Boodram broke down on her podcast?

The D.E.N.N.I.S. system is a fictional manipulation playbook from the TV show It's Always Sunny in Philadelphia, and Shan used it on the Lovers podcast as a teaching tool — her audience called it "the whole f**k boy bible." She frequently uses pop culture references like this to help people identify toxic dating patterns in terms they already recognize.

What does Shan Boodram mean when she talks about situationships?

Shan uses the term situationship to describe a romantic connection that functions emotionally like a relationship but lacks explicit commitment or defined labels — leaving one or both people in ambiguity. She pairs it with related concepts like love bombing, emotional manipulation, and father wounds to give her audience a full vocabulary for naming and navigating difficult dating dynamics.

Where is Shan Boodram originally from?

Shan Boodram has Canadian roots and is of Trinidadian heritage, though she is based in the United States where the large majority of her audience is concentrated. She built her early platform as a Canadian creator before becoming one of the most recognized certified sex and relationship educators in North America.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jul 13, 2026, 7:19 PM · Slug: shan-boodram

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