Data refreshed Oct 7, 2026 · 12:40 AM UTC
Beauty & Nails 🏳 POL

Semilac

Full Creator Stats Live · Updated 2026-10-07

Semilac is a Polish nail-care brand whose official multi-platform channel operates as an educational and inspirational hub for manicure enthusiasts.

NicheBeauty & Nails TierMid Engagement1.5%
Get full data access → @semilac on YouTube

Total Followers +0.3%

620K

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

83K followers · 13% of audience

Engagement

1.5%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $7.1K–$16K / IG post

Semilac on Instagram
Semilac on Instagram
Semilac on Instagram
Semilac on Instagram
View on Instagram 4K likes →
View on Instagram 1K likes →
View on Instagram 771 likes →
View on Instagram 712 likes →
Recent news · 2 items

Performance Across Platforms

Updated 2026-10-07
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 82,500 +0 1.5% 1.9 6 days ago
Instagram 471,065 +377 0.4% 6.1 4 days ago
TikTok 66,600 +1K 1.2% 4.2 10 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +0 +0.0% +377 +0.1% +466 +0.7% +843
Last 30 days +0 +0.0% +377 +0.1% +1K +2.1% +2K
Last 90 days +0 +0.0% +565 +0.1% +7K +10.5% +8K
Last 365 days +0 +0.0% +565 +0.1% +7K +10.5% +8K

Audience Demographics

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-1648129K260K391K522K Oct 9Jan 7Apr 8Jul 7Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Semilac

Semilac is a Polish nail-care brand whose official multi-platform channel operates as an educational and inspirational hub for manicure enthusiasts. Specialising in hybrid (gel) nail polish systems and nail-extension products, the brand publishes step-by-step technique tutorials, first-look product walkthroughs, and seasonal nail-art trend content delivered primarily in Polish. YouTube sits at the core of the content strategy, while Instagram carries the largest follower base and TikTok is recording the strongest recent growth. Recent output ranges from detailed acrylic-gel extension tutorials to polished seasonal campaign films featuring Polish pop musicians and influencers, signalling a deliberate shift toward lifestyle storytelling alongside pure product education.

The audience is overwhelmingly female and concentrated in Poland, with smaller pockets among the Polish diaspora in Germany and the United States — a distribution that maps closely to the brand's domestic retail footprint. Engagement tracks near category median across platforms, consistent with brand-owned channels where the primary objective is customer loyalty and product conversion rather than algorithmic discovery. TikTok's comparatively stronger growth rate points to a deliberate push toward younger, trend-led consumers who engage with short-form nail inspiration. As Semilac deepens its influencer collaborations and expands seasonal campaign content, its channels are increasingly positioned as a nail-culture destination rather than a straightforward product catalogue, broadening appeal beyond its established hybrid-polish customer base.

Brand fit

Why brands partner

Semilac reaches an audience concentrated in POL primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For POL-focused brands in beauty and related categories, Semilac offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Semilac's tier (Mid, 620K combined followers, POL). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Is Semilac a brand or an individual nail artist?

Semilac is a Polish nail brand running its own official YouTube, Instagram, and TikTok channels rather than a single creator or influencer. The channel is operated by the Semilac company and publishes tutorials, product launches, and seasonal nail inspiration directly to its community of nail enthusiasts across Poland and beyond.

What is Semilac SMART EXTEND 8w1?

Semilac SMART EXTEND 8w1 is the brand's all-in-one innovative hybrid nail polish, described by Semilac themselves as starting a revolution in hybrid nail care. The brand uses its YouTube channel to break down new product launches like this one in detail, positioning the channel as a first-hand source of product news for subscribers.

What is Semilac Elastic Acrylgel and how do you use it on forms?

Semilac Elastic Acrylgel is a nail extension product used to build length and structure with the help of nail forms. The brand has published detailed step-by-step tutorial videos on YouTube demonstrating the full application process, making the technique accessible to both salon professionals and home nail enthusiasts.

Who are Margaret, Zalia, and Marcin Maciejczak in the Semilac LATO 2025 campaign?

Margaret, Zalia, and Marcin Maciejczak are Polish public figures who collaborated with Semilac in the brand's LATO 2025 — meaning Summer 2025 — campaign. The collaboration was featured on Semilac's YouTube channel as a seasonal content series connecting current nail trends to the summer collection.

What does "Moc w Twoich rękach" mean and why does Semilac use it?

"Moc w Twoich rękach" is Polish for Power in Your Hands, and it functions as Semilac's core brand slogan across YouTube, Instagram, and TikTok. The phrase reflects the brand's positioning around empowering everyday people to achieve professional-quality nail styling from home using Semilac products.

What is the Semilac #WeLoveEveryColor campaign about?

The #WeLoveEveryColor hashtag is one of Semilac's signature recurring campaign tags used across Instagram and TikTok. It highlights the brand's emphasis on color inclusivity and the breadth of their hybrid polish shade range, and it frequently appears alongside seasonal themes like Pride Month and summer nail art.

Does Semilac have step-by-step nail tutorials for beginners?

Yes, Semilac's YouTube channel is built specifically around step-by-step nail styling and nail care tutorials aimed at fans of manicure and nail art at all skill levels. Their Instagram bio also explicitly promises that followers can complete every style "krok po kroku" — meaning step by step — using Semilac products.

What is "paznokcie hybrydowe" and is that what Semilac specializes in?

"Paznokcie hybrydowe" is Polish for hybrid nails — a gel-polish technique that combines the durability of gel with the flexibility of traditional lacquer application. Hybrid nail products and tutorials are at the core of everything Semilac makes and teaches, making it one of Poland's most prominent names in this category.

Where is Semilac from and who watches their channel?

Semilac is a Polish brand, and the overwhelming majority of their social media audience is based in Poland. Content is published primarily in Polish, with the community heavily concentrated among Polish-speaking nail enthusiasts, though smaller audiences have also grown in countries like Germany and the United States.

What platforms is Semilac on and where are they most active?

Semilac is active on YouTube, Instagram, and TikTok, with YouTube serving as their designated primary platform for longer tutorials and in-depth product content. Instagram holds their largest follower base by platform count, while TikTok has shown notably faster audience growth compared to the other two channels.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Oct 7, 2026, 12:40 AM UTC · Slug: semilac

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