United States
Sara Price is an American off-road racing driver and SAG-certified stunt performer who has built her reputation across the most demanding rally raid circuits in the world.
Total Followers +0.4%
127K
Across Instagram
Primary Platform
127K followers · 100% of audience
Engagement
5.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $2.5K–$6.3K / IG post
The three-part, 45-minute-per-episode series narrated by Emmy-winner Gillian Anderson chronicles Price's journey with the factory Defender Rally team at the 2026 Dakar Rally. It premiered May 15 on TNT Sports/HBO Max (UK) and June 4 on Discovery Channel (US).
Competing in the Stock category for Defender's manufacturer debut at the Dakar Rally, Price headlined a clean podium lockout in the opening Prologue. She raced alongside Dakar legend Stéphane Peterhansel and Rokas Baciuška across 14 stages in Saudi Arabia.
Land Rover's Defender brand announced Price — the first American woman to win a Dakar stage — as the final piece of its manufacturer debut driver lineup alongside 14-time Dakar winner Stéphane Peterhansel, competing in competition-spec Defender D7X-R rally cars.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 126,680 | +456 | 5.1% | 2.8 | 6 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +190 +0.1% | +0 +0.0% | +0 +0.0% | +190 |
| Last 30 days | +456 +0.4% | +0 +0.0% | +0 +0.0% | +456 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Sara Price is an American off-road racing driver and SAG-certified stunt performer who has built her reputation across the most demanding rally raid circuits in the world. Her résumé includes eight Dakar Rally stage wins and, as of the 2026 edition, a podium-topping silver medal finish — a landmark result for American women in the discipline. Price competes across formats, from desert rally raid events like the Rallye du Maroc to the emerging E1 electric powerboat racing series, reflecting a competitive range that goes well beyond a single motorsport lane. A Warner Bros. documentary, "Sara Price: Chasing Dakar," brought her story to a mainstream audience and added a storytelling dimension to her athletic profile that few rally competitors have managed.
Sarapricemx reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Entertainment / Media, Automotive / Motorsport, a clear signal of fit for brands in those categories. Demonstrated partners include Warner Bros. and Land Rover Defender. Engagement on YouTube runs around 5.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Entertainment / Media and related categories, Sarapricemx offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Sarapricemx's tier (Mid, 127K combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Sara Price finished second overall at the Dakar Rally 2026, earning a silver medal and the best overall Dakar result of her career. Combined with her eight stage victories across multiple Dakar campaigns, the 2026 edition marked a landmark moment for her in motorsport.
Sara Price has claimed eight Dakar Rally stage wins, making her one of the most successful American women in the race's history. Her stage victories span multiple years of Dakar competition and reflect consistently elite pace against the world's top cross-country rally drivers.
"Sara Price: Chasing Dakar" is a documentary produced by Warner Bros that follows Sara Price's pursuit of victory at the Dakar Rally. She prominently features it in her Instagram bio, and the project cements her status as both an elite racer and a mainstream media figure.
Yes, Sara Price is a SAG-certified stunt performer, working on professional film and TV productions under the Screen Actors Guild's stunt classification. Her elite driving ability and physical athleticism make her a natural fit for Hollywood stunt work alongside her full-time rally racing career.
Sara Price competes in Dakar as part of the Land Rover Defender rally program, consistently tagging #DefenderDakar and #DefenderRally across her social content. The Defender challenge is a recognized class within Dakar's car category and one of the event's more high-profile manufacturer entries.
Sara Price has competed in the E1 Series, the all-electric powerboat racing championship, including the E1 Luanda Grand Prix in 2026. Her participation in E1 alongside Dakar and cross-country rallying makes her one of the few athletes actively competing at a high level across both land and water motorsport disciplines.
Yes, Sara Price has raced at the Rallye du Maroc, the FIA-sanctioned cross-country rally held in Morocco, which she documents using the hashtag #rallyedumaroc. The event is part of the FIA World Cup for Cross-Country Rallies and is a key proving ground for Dakar contenders.
Rip and Dip Ranch (@ripanddipranch) is a property Sara Price tags in her Instagram bio with a heart emoji, indicating a close personal connection to it. She doesn't publicize extensive details publicly, but it appears to be a meaningful part of her life away from the race track.
Sara Price is based in the United States, which is also where the large majority of her audience is located. Her racing schedule takes her globally — to Saudi Arabia for Dakar, Morocco for the Rallye du Maroc, and international E1 Series venues — but the U.S. is her home base.
Sara Price posts primarily on Instagram (@sarapricemx) and YouTube, sharing rally campaign updates, race footage, and behind-the-scenes content. Her Instagram engagement runs well above the category average, reflecting a highly invested core audience of motorsport and rally raid fans.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@sarapricemx · Instagram
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