United States
Sam Jagoda is an Arizona-born golf and sports-entertainment creator who has built a combined following of around three-quarters of a million across YouTube and Instagram on a deliberately accessible premise: golf content made for people who don't think they like golf.
Total Followers -0.3%
751K
Across Instagram, YouTube
Primary Platform
236K followers · 31% of audience
Engagement
5.4%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $4.7K–$12K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | -283 -0.1% | +0 +0.0% | +0 +0.0% | -283 |
| Last 30 days | -1132 -0.5% | -978 -0.2% | +0 +0.0% | -2110 |
| Last 90 days | -3866 -1.6% | -2008 -0.4% | +0 +0.0% | -5874 |
| Last 365 days | -3866 -1.6% | -2008 -0.4% | +0 +0.0% | -5874 |
Daily follower snapshots from CreatorDB's longitudinal index.
Sam Jagoda is an Arizona-born golf and sports-entertainment creator who has built a combined following of around three-quarters of a million across YouTube and Instagram on a deliberately accessible premise: golf content made for people who don't think they like golf. Operating under his own media brand, Touch Grass Sports, he leans into comedy, challenge formats, and vlog-style storytelling to strip away the sport's traditionally stuffy image. His bios — pairing Bible verses with three Golfland Sunsplash mini-golf course records — signal a creator who is genuinely competitive and faith-grounded but keeps the tone irreverent and low-barrier.
His audience is almost uniformly young and male, a profile that aligns tightly with golf-adjacent challenge content and sports entertainment broadly. Engagement runs well above category norms, pointing to an actively invested community rather than passive reach — a meaningful asset at the mid-tier level. The Touch Grass Sports brand suggests Jagoda is building toward something beyond a single-creator channel, which positions him well for partnerships in golf equipment, outdoor apparel, or casual sports lifestyle categories. His accessible framing of a traditionally gatekept sport gives him durable differentiation as golf's younger cultural moment continues to expand.
samjagoda reaches an audience concentrated in United States primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a sport creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 5.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in sport and related categories, samjagoda offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @samjagoda's tier (Mid, 751K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Sam Jagoda is a 3x Golfland Sunsplash Mini Golf Course Record Holder — a title he lists front and center in his Instagram bio. Golfland Sunsplash is a regional entertainment brand known for its mini golf and waterpark attractions, and setting the course record three times makes clear that mini golf is a genuine competitive pursuit for him, not just a content gimmick.
Touch Grass Sports is Sam Jagoda's own sports content brand, with his business email listed as samjagoda@touchgrasssports.com. The name riffs on the internet phrase 'touch grass' — typically a directive to go outside — reframing it as a brand built around accessible, outdoor-rooted sports content.
Sam Jagoda's YouTube channel is explicitly built around pulling in viewers who would normally skip golf content, as he states directly in his channel bio. Rather than leaning on swing analysis and course etiquette, he frames videos around comedy, challenges, and personality, broadening his appeal well beyond the traditional golf audience.
Sam Jagoda covers both. He posts heavily around regular golf — using tags like #golf, #golfswing, and #golflife — while also running a strong thread of mini golf and adventure golf content under tags like #minigolf, #crazygolf, and #adventuregolf. His three-time Golfland Sunsplash course record makes clear that mini golf is a recurring content pillar, not a novelty.
Sam Jagoda references 1 Timothy 1:15–17 in his Instagram bio and Isaiah 41:10 in his YouTube bio, making his Christian faith a deliberate and public part of his creator identity. Faith-forward branding is relatively uncommon in the golf content space, and it gives his channel a distinct personality that goes beyond sport.
Sam Jagoda presents himself as a digital creator rather than a touring professional — his YouTube channel is framed around making golf fun and accessible, not showcasing competitive tour play. That said, his three Golfland Sunsplash mini golf course records signal he has genuine on-course ability backing up the entertainer persona.
Beyond golf videos, Sam Jagoda's YouTube content includes couple-style videos and vlogs, meaning he brings personal life into the channel rather than keeping it strictly sport-focused. This lifestyle blend contributes to an engagement rate that runs well above what's typical for sports creators in his tier.
Sam Jagoda is from Arizona — his YouTube bio describes him as 'AZ born and raised.' His Golfland Sunsplash mini golf records and his Touch Grass Sports brand are both consistent with a creator whose identity is rooted in Southwest U.S. culture and outdoor recreation.
Sam Jagoda's YouTube channel has grown to well over half a million subscribers, putting him in a competitive range for golf and sports-adjacent content creators. His engagement rate runs significantly above the typical benchmark for his category, meaning his audience is actively watching and interacting rather than passively subscribed.
Sam Jagoda's audience is overwhelmingly male and skews young, with the 18-to-34 age range making up the large majority of his viewership — much younger than traditional golf's demographic base. His accessible, comedy-driven approach is clearly pulling in a new generation of golf-curious viewers, most of them based in the United States.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@samjagoda · Instagram
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