Samandcolbyreacts

The Sam and Colby react channel (@samandcolbyreacts) is a dedicated secondary YouTube channel where Sam and Colby watch and comment on haunted videos, scary compilations, and content their audience flags that they may have missed on their main channel. Rather than producing original explorations themselves, it's their commentary layer on top of the broader horror and paranormal content space. The channel also doubles as an archive of best-of compilations from their main channel.

Sam Golbach and Colby Brock are the two creators behind Sam and Colby. They met as teenagers in Kansas and first built an audience on Vine before moving to YouTube, where they became widely known for exploring abandoned buildings and allegedly haunted locations.

Yes, Sam and Colby partnered with Universal Pictures as a native partner around the release of The Exorcist: Believer, as reflected in their #universalpartner and #theexorcistbeliever content tags. The collaboration was a natural fit given their audience's deep investment in horror and the paranormal — Universal was reaching a fanbase already primed for that kind of content.

Sam and Colby refer to a haunted school as 'our haunted school,' and the react channel features a series built around fans visiting and investigating the location themselves. They then watch and react to that fan-submitted footage on the channel, turning the property into an ongoing interactive content loop between them and their community.

Sam and Colby frame the series as featuring real audio from emergency calls tied to allegedly paranormal or unexplained incidents — the 'REAL AUDIO' label is part of their own content branding for the series. That framing is a deliberate hook that sets the content apart from dramatized horror, though how individual clips are sourced or verified is left open for viewers to judge.

Yes, fan-submitted content is a core part of the react channel's format. The series 'Reacting to YOUR Investigations at Our Haunted School' directly invites fans to film themselves exploring the location Sam and Colby are connected to, then submit that footage for the duo to react to on camera. This community participation loop is a big driver of the channel's notably strong viewer engagement.

Recent sponsors on the react channel include Cash App, Zocdoc, Chime, Raycon, and Aura. The roster spans fintech apps, telehealth, wireless earbuds, and digital security — a mix that maps closely to the young adult demographic that makes up the core of their viewership.

The channel covers viral paranormal TikToks, allegedly haunted footage, and creepy clips circulating across social media, including long-form compilations like 'Scariest TikToks of All Time.' Sam and Colby comment on the footage in real time, often debating whether clips look genuine or staged — a format that plays directly into the wider online debate culture around paranormal content.

The react channel has built an audience of close to 3 million subscribers, placing it firmly in the Macro creator tier as a standalone channel. That said, it operates separately from and remains smaller than the primary Sam and Colby channel, which has been active longer and carries their original exploration catalogue.

The react channel draws a heavily international audience, with India and Brazil each representing a major share of total viewership alongside the United States and United Kingdom. Paranormal and reaction-driven content tends to cross language barriers more easily than scripted or dialogue-heavy formats, and Sam and Colby's visual, real-time reaction style appears to resonate strongly with audiences well beyond the English-speaking world.