United States
Salicerose is a Peruvian-American social media personality who built a mega-tier Instagram following through comedy-forward, relatable content centered on friendship, everyday humor, and slice-of-life moments.
Total Followers -0.2%
18.8M
Across Instagram
Primary Platform
YouTube
18.8M followers · 100% of audience
Engagement
3.9%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $188K–$414K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 18,839,244 | -43K | 3.9% | 2.8 | 5 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -9420 -0.1% | +0 +0.0% | +0 +0.0% | -9420 |
| Last 30 days | -43330 -0.2% | +0 +0.0% | +0 +0.0% | -43330 |
| Last 90 days | -114919 -0.6% | +0 +0.0% | +0 +0.0% | -114919 |
| Last 365 days | -114919 -0.6% | +0 +0.0% | +0 +0.0% | -114919 |
Daily follower snapshots from CreatorDB's longitudinal index.
Salicerose is a Peruvian-American social media personality who built a mega-tier Instagram following through comedy-forward, relatable content centered on friendship, everyday humor, and slice-of-life moments. Her content leans heavily on the kind of candid, bff-style scenarios that resonate with a young female audience — think group outings, travel snippets (Hawaii features prominently in her top hashtags), and the sort of unscripted, laugh-out-loud exchanges that drive high organic sharing. She also operates her own merchandise line under the handle @shopsalicerose, signaling an early move toward direct audience monetization beyond standard brand deals. Her dual Peruvian and American identity anchors a culturally resonant voice that plays well across both English-speaking markets and broader Latin-influenced diaspora communities.
Her audience skews heavily female and concentrates in the millennial-to-Gen-Z band, with the 25–34 cohort forming the largest single segment — a demographic bracket that is particularly attractive to lifestyle, beauty, and consumer-goods brands. Engagement running well above the category median for a creator at her follower scale suggests her community remains genuinely active rather than passively inflated, which is a meaningful differentiator at the mega tier. Her rate card reflects premium pricing consistent with that retained engagement. With a self-managed shop, strong domestic reach, and an audience composition that aligns closely with fashion, wellness, and everyday consumer categories, Salicerose is positioned as a durable lifestyle-comedy brand rather than a purely viral account — one with room to deepen commerce integrations as creator shopping tools continue to mature on Instagram.
Salicerose reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Fashion / Merch, a clear signal of fit for brands in those categories. Demonstrated partners include Shop Salice Rose (@shopsalicerose). Engagement on YouTube runs around 3.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fashion / Merch and related categories, Salicerose offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Salicerose's tier (Mega, 18.8M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Salicerose's full name is Salice Rose — her handle @salicerose is simply her first and last name merged without a space. She carries the same name into her merchandise brand, @shopsalicerose, keeping her personal identity front and center across everything she does.
Yes, Salicerose is Peruvian-American. She displays both the Peruvian and U.S. flags right in her Instagram bio, openly celebrating her dual heritage. It is one of the first things she leads with when introducing herself publicly online.
@shopsalicerose is Salicerose's own creator-owned shopping and merchandise brand, linked directly from her Instagram bio. It gives her audience a way to buy products tied to her personal brand beyond just watching her content, and represents a business venture separate from her sponsorship income.
Salicerose is known for relatable, slice-of-life comedy — funny takes on friendship, BFF dynamics, and everyday situations that spread quickly as Instagram Reels. Her most-used hashtags like #relatable, #bff, and #funnyvideos capture her style well: humor that makes her audience feel seen rather than just entertained.
Her Instagram bio calls out giraffes, squirrels, pigs, and cows alongside a paw print — a pretty specific list that signals a genuine, wide-ranging love for animals beyond just having a household pet. It is one of the personal details she chooses to lead with in her own self-description, which suggests it is authentically important to her identity.
#hawaii is one of Salicerose's top hashtags, pointing to Hawaii as a recurring filming location or travel destination rather than a one-off trip. The tropical, sunny setting pairs naturally with her fun, upbeat friendship-and-comedy format.
While YouTube is listed as her primary platform, Salicerose's largest verified following is on Instagram, where she has built a Mega-tier audience of well over 18 million followers. Her Instagram engagement also runs well above the category average, suggesting that is where her most active and loyal community lives.
Salicerose built her following through consistently shareable comedy and friendship content that went viral repeatedly via Instagram Reels. Her engagement sits significantly above the category median, which reflects an audience that actively shares and comments rather than passively scrolling past.
Salicerose's audience skews heavily female — roughly two-thirds — and is concentrated in the 25–34 age range, with the majority of her followers based in the United States. Her relatable, BFF-driven humor maps directly onto that demographic, which is why her content consistently resonates and spreads.
Salicerose has well over 18 million followers on Instagram, placing her firmly in the Mega influencer tier. That scale makes her one of the larger comedy and lifestyle creators operating out of the United States, with an engagement rate that outperforms most accounts her size.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@salicerose · YouTube
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