India
Sakshi Shrivas is an India-based creator whose career trajectory sets her apart in the lifestyle and entertainment space: a computer science graduate of IIIT Lucknow, she went on to work as a software engineer at both LinkedIn and Google before pivoting fully to content creation and performance.
Total Followers -0.3%
1.7M
Across YouTube, Instagram
Primary Platform
YouTube
873K followers · 52% of audience
Engagement
3.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$28K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +960 +0.1% | -2146 -0.3% | +0 +0.0% | -1186 |
| Last 30 days | +2K +0.2% | -7073 -0.9% | +0 +0.0% | -5065 |
| Last 90 days | +9K +1.0% | -28213 -3.5% | +0 +0.0% | -19221 |
| Last 365 days | +9K +1.0% | -28213 -3.5% | +0 +0.0% | -19221 |
Daily follower snapshots from CreatorDB's longitudinal index.
Sakshi Shrivas is an India-based creator whose career trajectory sets her apart in the lifestyle and entertainment space: a computer science graduate of IIIT Lucknow, she went on to work as a software engineer at both LinkedIn and Google before pivoting fully to content creation and performance. Her public profile sharpened considerably after finishing as runner-up on MTV Splitsvilla 14, the long-running Hindi-language reality dating competition, which introduced her to a broad young Indian audience and anchored her identity as a personality rather than simply a product reviewer. That visibility translated directly into audience growth across YouTube and Instagram, where she now holds a combined following in the millions.
Her content spans fashion, beauty, skincare, and lifestyle, with a distinguishing thread of dance — she is a trained Bachata Sensual and belly dancer, and hashtag patterns around Navratri and Garba suggest she leans into festive and culturally resonant moments to drive engagement spikes. Her Instagram engagement rate runs well above typical macro-creator benchmarks, signaling a genuinely active community rather than a passive follower base. The audience skews slightly male and clusters in the 18–34 band, with a notable diaspora segment in the United States, United Kingdom, and Canada — a cross-market reach that makes her an appealing fit for beauty and lifestyle brands seeking pan-South-Asian distribution. An existing relationship with L'Oréal Paris reflects that positioning clearly, and her rare combination of engineering credibility, reality-TV recognition, and dance performance gives her a differentiated lane that brand partners in beauty, fashion, and even tech-adjacent lifestyle categories are likely to find increasingly valuable.
Sakshishrivas___ reaches an audience concentrated in India primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a fashion creator they map naturally to brands targeting that space. Demonstrated partners include L'Oreal Paris. Engagement on YouTube runs around 3.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For India-focused brands in fashion and related categories, Sakshishrivas___ offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Sakshishrivas___'s tier (Macro, 1.7M combined followers, India). Pulled from CreatorDB's category benchmarks.
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Yes, Sakshi Shrivas is a former software engineer who worked at both Google and LinkedIn before making the jump to full-time content creation, acting, and dance. She studied at IIIT Lucknow from 2016 to 2020, and her unconventional tech-to-entertainment pivot is one of the defining parts of her public story — she often references it in her bio and online presence.
Yes, Sakshi Shrivas competed on MTV Splitsvilla 14 and finished as the runner-up of the season. The reality show appearance dramatically widened her audience across India and gave her mainstream recognition beyond the creator space.
Yes, Sakshi Shrivas is a trained Bachata Sensual artist, a partner dance style with Latin roots that has been growing steadily in India. Dance sits alongside fashion and lifestyle as a core pillar of her content, and her Bachata background sets her apart from most Indian beauty and lifestyle creators.
Sakshi Shrivas has collaborated with Justin D'Cruz, a prominent Bachata dancer and instructor in India, as confirmed by her own hashtag usage. Given her background as a trained Bachata Sensual artist, the pairing is a natural fit and reflects her active involvement in India's Latin dance community.
Sakshi Shrivas has used the hashtags #forgottenislandmovie and #forgottenislandmovieindia in her content, signaling her involvement with this Indian film project. It is consistent with her listed identity as an actor and points to her expanding work in entertainment beyond social media.
Yes, Sakshi Shrivas is a trained belly dancer in addition to her Bachata Sensual practice. Her multi-discipline dance background — spanning belly dancing, Bachata, and acting — makes her creative profile notably different from typical Indian fashion and beauty influencers.
Yes, festive content around Navratri and Garba is a recurring theme on her channels, reflecting her connection to Indian cultural celebrations. This type of content resonates strongly with her predominantly India-based audience and typically drives significant engagement spikes during the festival season.
Sakshi Shrivas has a confirmed sponsorship with L'Oreal Paris, with branded content published on her YouTube channel. The partnership aligns naturally with her fashion, beauty, and lifestyle niche and signals she is attracting global beauty brands.
Sakshi Shrivas studied at IIIT Lucknow — the Indian Institute of Information Technology, Lucknow — graduating in 2020 with an engineering background. Her academic credentials from a reputed tech institution are a notable part of her creator identity, especially given her subsequent career shift to entertainment.
Sakshi Shrivas has a combined following well in excess of 1.6 million across YouTube and Instagram, placing her firmly in the Macro creator tier. Her Instagram engagement runs notably above the category average, and her audience skews toward the 18–34 age group with a strong core base in India.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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