India
Sakshi Shrivas is an Indian content creator and actor whose background sets her apart in the lifestyle and dance space: she holds a degree from IIIT Lucknow and built an early career as a software engineer at LinkedIn and Google before pivoting fully to entertainment.
Total Followers -0.4%
1.7M
Across YouTube, Instagram
Primary Platform
YouTube
872K followers · 52% of audience
Engagement
3.4%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$28K / IG post
A vlog clip was stripped of context and recirculated online as a fabricated 'compromising' video. Justin D'Cruz publicly stated 'There Is No MMS,' and both creators clarified it was footage taken from their own publicly available lifestyle content.
Zee News fact-checked the circulating video and confirmed it was clipped from Sakshi and Justin's own YouTube vlogs, with malicious users removing context to manufacture a scandal.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -2230 -0.3% | +0 +0.0% | -2230 |
| Last 30 days | +959 +0.1% | -7485 -0.9% | +0 +0.0% | -6526 |
| Last 90 days | +8K +0.9% | -28347 -3.6% | +0 +0.0% | -20237 |
| Last 365 days | +8K +0.9% | -28347 -3.6% | +0 +0.0% | -20237 |
Daily follower snapshots from CreatorDB's longitudinal index.
Sakshi Shrivas is an Indian content creator and actor whose background sets her apart in the lifestyle and dance space: she holds a degree from IIIT Lucknow and built an early career as a software engineer at LinkedIn and Google before pivoting fully to entertainment. Her mainstream visibility expanded significantly as the runner-up on MTV Splitsvilla 14, the long-running competitive reality series, which introduced her to a broad youth audience across India. A trained Bachata Sensual and belly dancer, she channels that performance background into content that spans fashion hauls, beauty routines, get-ready-with-me formats, dance reels, and lifestyle storytelling — a mix that feels grounded in genuine skill rather than trend-chasing.
Across YouTube and Instagram she holds a combined macro-scale following, with engagement rates that run meaningfully above category norms — particularly on Instagram, where her short-form dance and fashion content generates strong interaction. Her audience skews slightly male and concentrates in the 18–34 bracket, reflecting the crossover appeal of dance performance and reality-TV fandom alongside a traditional beauty and lifestyle viewership. A notable portion of her audience is based outside India, particularly in the United States, signalling diaspora reach that broadens her appeal for global brands. A partnership with L'Oreal Paris underscores her positioning at the intersection of beauty and entertainment, and as she continues building her acting portfolio alongside her creator work, she is well placed to attract further beauty, fashion, and OTT-adjacent brand collaborations.
Sakshi Shrivas sits at the intersection of beauty, fashion, lifestyle, and dance entertainment — a profile that naturally attracts personal care, cosmetics, fashion-retail, and OTT or streaming brands. Her content mix of GRWM videos, styling tutorials, skincare unboxings, and dance reels creates multiple native integration points without disrupting audience expectations. The audience is predominantly India-based but carries meaningful reach into the Indian diaspora across the US, UK, and Canada, making her viable for brands seeking pan-South-Asian visibility in English-language markets. Posting cadence across both YouTube and Instagram is tight — uploads within the last two to four days signal consistent inventory availability for sponsors. Engagement rates on both platforms comfortably outperform category medians, suggesting an audience that actively responds rather than passively scrolls. Her background as a former Google and LinkedIn engineer combined with her MTV Splitsvilla 14 runner-up profile adds crossover credibility that tech, fintech, and entertainment advertisers can occasionally leverage for aspirational positioning. L'Oréal Paris has already activated on her YouTube channel, anchoring her firmly in the premium beauty tier and making her a logical next target for competing cosmetics labels, haircare brands, and D2C wellness or skincare entrants.
Benchmark estimates for a creator at Sakshishrivas___'s tier (Macro, 1.7M combined followers, India). Pulled from CreatorDB's category benchmarks.
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Yes, Sakshi Shrivas is a former software engineer who worked at both Google and LinkedIn before making the jump to full-time content creation, acting, and dance. She studied at IIIT Lucknow from 2016 to 2020, and her unconventional tech-to-entertainment pivot is one of the defining parts of her public story — she often references it in her bio and online presence.
Yes, Sakshi Shrivas competed on MTV Splitsvilla 14 and finished as the runner-up of the season. The reality show appearance dramatically widened her audience across India and gave her mainstream recognition beyond the creator space.
Yes, Sakshi Shrivas is a trained Bachata Sensual artist, a partner dance style with Latin roots that has been growing steadily in India. Dance sits alongside fashion and lifestyle as a core pillar of her content, and her Bachata background sets her apart from most Indian beauty and lifestyle creators.
Sakshi Shrivas has collaborated with Justin D'Cruz, a prominent Bachata dancer and instructor in India, as confirmed by her own hashtag usage. Given her background as a trained Bachata Sensual artist, the pairing is a natural fit and reflects her active involvement in India's Latin dance community.
Sakshi Shrivas has used the hashtags #forgottenislandmovie and #forgottenislandmovieindia in her content, signaling her involvement with this Indian film project. It is consistent with her listed identity as an actor and points to her expanding work in entertainment beyond social media.
Yes, Sakshi Shrivas is a trained belly dancer in addition to her Bachata Sensual practice. Her multi-discipline dance background — spanning belly dancing, Bachata, and acting — makes her creative profile notably different from typical Indian fashion and beauty influencers.
Yes, festive content around Navratri and Garba is a recurring theme on her channels, reflecting her connection to Indian cultural celebrations. This type of content resonates strongly with her predominantly India-based audience and typically drives significant engagement spikes during the festival season.
Sakshi Shrivas has a confirmed sponsorship with L'Oreal Paris, with branded content published on her YouTube channel. The partnership aligns naturally with her fashion, beauty, and lifestyle niche and signals she is attracting global beauty brands.
Sakshi Shrivas studied at IIIT Lucknow — the Indian Institute of Information Technology, Lucknow — graduating in 2020 with an engineering background. Her academic credentials from a reputed tech institution are a notable part of her creator identity, especially given her subsequent career shift to entertainment.
Sakshi Shrivas has a combined following well in excess of 1.6 million across YouTube and Instagram, placing her firmly in the Macro creator tier. Her Instagram engagement runs notably above the category average, and her audience skews toward the 18–34 age group with a strong core base in India.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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