Singapore
Saeronie_E is a Korean creator based in Singapore whose content sits at the intersection of food diaries, skincare, and slow-living lifestyle.
Total Followers -0.1%
625K
Across Instagram, YouTube, TikTok
Primary Platform
142K followers · 23% of audience
Engagement
0.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $2.8K–$7.1K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -526 -0.4% | +1 +3.5% | +0 +0.0% | -525 |
| Last 90 days | +0 +0.0% | +2 +7.4% | +0 +0.0% | +2 |
| Last 365 days | +0 +0.0% | +2 +7.4% | +0 +0.0% | +2 |
Daily follower snapshots from CreatorDB's longitudinal index.
Saeronie_E is a Korean creator based in Singapore whose content sits at the intersection of food diaries, skincare, and slow-living lifestyle. Operating across Instagram and TikTok with a combined audience in the mid-hundreds of thousands, she built her following around an intimate, ASMR-inflected aesthetic — quiet meal preparation videos, "what I eat in a day" logs, and day-in-the-life vlogs that carry a distinctly cozy, faith-grounded tone. Her bio phrase "walking by his grace" and the triptych "on my skin, on my plate, in my life" signal a creator whose output is deliberately personal rather than performative. She posts in both English and Korean, threading her dual-cultural identity — Korean roots, Singaporean daily life — through most of her content, which gives her an authentic cross-cultural appeal across Southeast Asia.
Her audience skews heavily female and concentrates in the 18–34 age band, with Singapore and Malaysia forming her core regional base and meaningful secondary reach into English-speaking Western markets. TikTok is her strongest platform by engagement, where her short-form food and lifestyle content resonates well beyond her follower count, while her Instagram presence, though larger in absolute terms on a combined basis, runs at a lower engagement rate — a common pattern for creators whose warmth translates better to video than static imagery. A noted appearance at a Dior beauty popup suggests she is already attracting interest from prestige beauty and fragrance brands, a natural fit given her skincare-forward positioning. As Korean lifestyle aesthetics — particularly food and wellness — maintain strong cultural currency across Southeast Asian digital spaces, her niche as a Korean voice embedded in Singapore's cosmopolitan context gives her a durable and differentiated brand story.
Saeronie_E reaches an audience concentrated in Singapore primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a vlog creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 0.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows vlog content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Singapore-focused brands in vlog and related categories, Saeronie_E offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Saeronie_E's tier (Mid, 625K combined followers, Singapore). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Saeronie_E is Korean by nationality but is based in Singapore, a dual identity she leads with in her Instagram bio: "Korean in Singapore." Her content blends Korean daily-life vlog culture — reflected in hashtags like #일상 and #koreanvlog — with a Singapore-based lifestyle, giving her a crossover appeal that resonates strongly across both communities.
"Wieiad" stands for What I Eat in a Day, one of the most searched food-diary formats on Instagram and TikTok. Saeronie_E uses it alongside #whatieatinaday to tag her food videos, which typically feature simple, visually pleasing meals like thick yogurt with frozen fruit and honey, home-cooked dishes, and café treats captured in her signature soft, sensory style.
Yes, ASMR is a consistent element of Saeronie_E's food content, and she tags it regularly across both Instagram and TikTok. Her videos lean into the textures, sounds, and aesthetics of eating rather than fast-paced edits, which is a key reason her TikTok audience drives significantly higher engagement than the platform average for her tier.
"Walking by his grace" is a reference to Christian faith, signalling that her beliefs are a meaningful part of her personal identity. It sits alongside her three stated content pillars — skincare, food, and everyday life — suggesting her faith quietly frames the slow, intentional lifestyle she documents rather than being a separate content category.
Home cooking is one of Saeronie_E's recurring content themes, and she consistently tags it with #homecook in her food diary posts. While she doesn't typically post formal recipe tutorials, her meal content reflects Korean home-eating habits and aesthetics, which resonates particularly with Korean and Korean-diaspora viewers across Southeast Asia.
Yes, Saeronie_E shared a day-in-the-life vlog that included a visit to a Dior pop-up, noting in the caption that the invitation and fragrance gifted were provided by the brand. The inclusion of a Dior event in her lifestyle content points to the premium beauty and luxury brand tier she attracts for partnerships and gifted collaborations.
This phrase is Saeronie_E's own shorthand for her three content pillars: skincare ("on my skin"), food and eating videos ("on my plate"), and general lifestyle vlogs ("in my life"). It functions as a quick promise to new visitors — expect a mix of beauty content, food diaries, and day-in-the-life storytelling rather than a single-topic channel.
Saeronie_E posts in both languages, often mixing English captions with Korean hashtags like #일상 (meaning "daily life") or switching fully to Korean for content tied to Korean brands or events — her Dior pop-up caption, for example, was written entirely in Korean. This bilingual approach mirrors her identity as a Korean creator living in an English-dominant city and helps her reach audiences in both language communities.
Saeronie_E's largest and most engaged audience is on TikTok, where her following is several times larger than on Instagram and her engagement rate runs well above the category average. Instagram remains her declared primary platform as a "Digital creator," but TikTok is clearly where her content gains the most traction and where brands partnering with her get the strongest organic reach.
Saeronie_E's audience is most concentrated in Singapore and Malaysia, which together account for roughly half of her total viewership — a natural fit for a Korean creator based in Singapore whose content spans Southeast Asian and Korean cultural touchpoints. She also draws a meaningful share of viewers from the United States and United Kingdom, giving her reach beyond the region.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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