United States
Rpstrength is a creator with a presence on Instagram (916,845 followers), TikTok (98,300 followers), based in United States.
Total Followers -0.0%
1M
Across Instagram, TikTok
Primary Platform
YouTube
917K followers · 90% of audience
Engagement
0.9%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $14K–$32K / IG post
Co-founder Dr. Mike Israetel released 'The Aesthetic Revolution: Embracing Vanity and the Future of Fitness,' available on Amazon. The book covers training, nutrition, pharmacology, cosmetic surgery, and age-reversal tech as tools for improving aesthetics.
The RP Hypertrophy app launched a new Meso Builder feature for full program customization, plus new templates. Partner Versa Grips also debuted a co-designed lifting belt built specifically for hypertrophy athletes.
The RP Diet Coach app underwent a major update focused on flexibility, including displaying calories directly and giving users more manual control over their diet targets.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -183 -0.0% | +0 +0.0% | +0 +0.0% | -183 |
| Last 30 days | -458 -0.1% | +0 +0.0% | +0 +0.0% | -458 |
| Last 90 days | +2K +0.2% | +0 +0.0% | +0 +0.0% | +2K |
| Last 365 days | +2K +0.2% | +0 +0.0% | +0 +0.0% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
Rpstrength is a creator with a presence on Instagram (916,845 followers), TikTok (98,300 followers), based in United States. Their content sits in the fitness & bodybuilding space. Their YouTube bio reads: "💪 Stop Guessing. Start Progressing. 🚀 Get jacked & shredded with @rpstrength 🎥 3.8M on YouTube ⬇️ Click below to level up your physique!🔥". The full audience and engagement breakdown is below.
Rpstrength reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. As a fitness creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 0.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fitness content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in fitness and related categories, Rpstrength offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Rpstrength's tier (Macro, 1M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
RP Strength is short for Renaissance Periodization, a science-based fitness brand built around the principle of structuring training and nutrition in progressive blocks to maximize long-term muscle growth and fat loss. The name reflects the founders' belief that a return to evidence-based, periodized programming — rather than gym folklore — is the real path to physique progress.
Dr. Mike Israetel is one of the co-founders of RP Strength and its most recognizable public face, appearing across the brand's YouTube channel, podcasts, and social media posts. He holds a PhD in Sport Physiology and is well known in the fitness community for delivering peer-reviewed training and nutrition science in a direct, often humorous style.
RP Strength was co-founded by Dr. Mike Israetel and Dr. James Hoffmann, combining expertise in sport physiology and exercise science to build a curriculum grounded in research rather than gym tradition. Dr. Mike has become the most publicly visible founder, particularly through the brand's large YouTube presence and frequent appearances in their video content.
Yes — RP Strength has built dedicated apps for both training and nutrition: the RP Hypertrophy app for auto-regulated resistance training programming, and the RP Diet Coach app for science-based caloric and macronutrient planning. The apps extend the brand's coaching philosophy beyond YouTube into personalized, day-to-day programming.
"Science is Stronger" is RP Strength's core brand tagline, signaling that every training and nutrition recommendation should be grounded in peer-reviewed research rather than bro-science or gym myths. It's the thread running through all their content — from debates about rep ranges to exercise selection and diet periodization.
RP Strength has addressed this debate directly in their content, framing it as a question where the answer matters far less than total weekly volume and consistent progressive overload. Their typical approach is to suggest prioritizing whichever muscle is more lagging or weaker, since it'll get your best effort when energy is highest at the start of a session.
RP Strength's position — in line with current hypertrophy research — is that a broad rep range, roughly 5 to 30 reps per set, can all drive muscle growth effectively when sets are taken close to failure. Rather than crowning one rep range as superior, they teach how to use different ranges across a periodized program to manage fatigue and accumulate productive training volume.
These are volume landmark concepts central to the RP Strength system: Minimum Effective Volume (MEV) is the least training needed to make progress, Maximum Adaptive Volume (MAV) is the sweet spot where gains are highest, and Maximum Recoverable Volume (MRV) is the ceiling beyond which recovery breaks down. Understanding where you sit on that spectrum for each muscle group is a cornerstone of how RP Strength builds its programs.
RP Strength covers the full experience range, but their deeper programming concepts — mesocycle structuring, volume landmarks, and deload timing — deliver the most value to intermediate and advanced lifters pushing through plateaus. Beginners can still benefit from their nutrition and foundational hypertrophy content, though the brand's overall tone assumes you're serious about making real progress.
RP Strength has grown to well over 3.8 million subscribers on YouTube, placing it among the largest science-based fitness channels on the platform. Their audience is split nearly evenly between men and women and skews toward adults in the 25–44 age range — unusually broad for a strength and hypertrophy-focused channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@rpstrength · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.