Thailand
@room is a Thailand-based Instagram curation account operating in the interior design and architecture space.
Total Followers -0.3%
13K
Across Instagram, TikTok
Primary Platform
13K followers · 98% of audience
Engagement
2.1%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $329–$920 / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -34 -0.3% | +0 +0.0% | +0 +0.0% | -34 |
| Last 90 days | -176 -1.3% | +0 +0.0% | +0 +0.0% | -176 |
| Last 365 days | -176 -1.3% | +0 +0.0% | +0 +0.0% | -176 |
Daily follower snapshots from CreatorDB's longitudinal index.
@room is a Thailand-based Instagram curation account operating in the interior design and architecture space. Rather than producing original photography, the account functions as an aggregator, surfacing standout spaces from architects, designers, and creators around the world and inviting the community to submit their own work via the @room tag. The content mix is deliberately eclectic — spanning flagship cultural architecture such as the Kengo Kuma-designed library at the Kadokawa Culture Museum, cozy Netflix-ready living rooms, playful themed bathrooms, and open-plan lofts — which gives the account a broad visual appeal that cuts across high-design and accessible home-improvement sensibilities. That curatorial range, rather than a single rigid aesthetic, appears to be its core identity.
With a micro-tier following and an engagement rate modestly above the category median, @room has built a small but reasonably responsive audience with a notably even gender split — a rare balance in the home-decor space, where female-skewing audiences are the norm, suggesting the architecture and loft content attracts male design enthusiasts alongside the core decor audience. The account's community-sourced model keeps content costs low and fosters follower participation, which can sustain engagement even during quieter posting periods. As of mid-2026, the account has been inactive for several months, which dampens near-term brand partnership prospects; reactivation would be the clearest path to converting its clean niche handle and community-oriented format into a reliable vehicle for home, furniture, or lifestyle brand placements.
Room reaches an audience concentrated in Thailand primarily through Instagram, and is best activated via Instagram Reels and Stories, TikTok branded content. As a design creator they map naturally to brands targeting that space. Engagement on Instagram runs around 2.1%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Room's tier (Micro, 13K combined followers, Thailand). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The account's own bio tells you exactly how — tag @room in your post and you're in the running to be featured. The page regularly reposts credited content from architects, photographers, and homeowners who use the tag, so creators of any size have a genuine shot at reaching its home-decor audience.
Room is a curation page, not a single on-camera personality or lifestyle influencer. It aggregates and credits standout interior spaces from designers, architects, and photographers around the world, functioning more like a discovery feed than a personal brand.
Yes, the account has featured the library inside the Kadokawa Culture Museum, designed by celebrated Japanese architect Kengo Kuma. It's one of several high-profile architectural spaces @room has spotlighted alongside more everyday home interiors.
The feed spans a wide range — cozy Netflix-ready living rooms, open loft spaces, quirky themed bathrooms like a panda-motif design by artist Chino Graff, and architect-designed cultural institutions. The common thread is visual impact rather than a fixed style, price point, or country of origin.
The account goes well beyond residential rooms — museum libraries and architect-designed cultural spaces have appeared alongside typical home decor content. Any visually exceptional interior, whether it's a private bedroom or a public institution, fits what the page curates.
The account's bio explicitly states '2026 active,' signaling an intention to keep publishing through the year. The page has gone through quieter stretches, so if you've tagged @room and haven't been featured yet, it may simply be a matter of timing rather than a dead account.
There is a TikTok presence linked to @room, but it has a tiny audience and has seen very little posting activity. Instagram is firmly the main platform where the account's interior-design community actually lives and engages.
The account consistently uses tags like #interior, #interiordesign, #decor, #architecture, and #furniture across its posts. Including those alongside a @room tag gives your submission the best chance of landing in the right feeds and catching the curation team's eye.
The account is based in Thailand, though the spaces it features are sourced from designers and photographers across the globe. Its curation model means the content isn't tied to any one regional aesthetic or local design market.
For a Micro-tier account, @room's engagement rate runs above the home-decor category median, which suggests its followers are genuinely interested in the spaces being surfaced rather than passive scrollers. That kind of niche loyalty often matters more to brands than raw follower count alone.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@room · Instagram
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.