Rocaproject is a creator with a presence on YouTube (1,600,000 followers), Instagram (1,521,661 followers), TikTok (1,500,000 followers), based in ESP.
Total Followers +3.5%
4.6M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1.6M followers · 35% of audience
Engagement
4.9%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $18K–$43K / IG post
The show marked its 100th episode with '#100 - JAQUE MATE AL CÁNCER', featuring software engineer and tech communicator Miriam González discussing her metastatic breast cancer diagnosis and use of AI in her treatment journey.
At the May 13 ceremony held in Mexico City, ROCA PROJECT took the Spanish-language podcast prize, beating out nominees including La Cotorrisa and Se Regalan Dudas. The event drew nearly 8 million fan votes across all categories.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.6% | +15K +1.0% | +0 +0.0% | +25K |
| Last 30 days | +52K +3.2% | +112K +7.4% | +0 +0.0% | +164K |
| Last 90 days | +293K +18.3% | +780K +51.3% | +0 +0.0% | +1.1M |
| Last 365 days | +293K +18.3% | +780K +51.3% | +0 +0.0% | +1.1M |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Trade Republic Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| PLAUD.AI Sponsorship | Sponsored content | YouTube | May 2026 | — |
| movistar Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| YouTalk Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| BetterHelp Sponsorship | Sponsored content | YouTube | Feb 2026 | — |
Rocaproject is a creator with a presence on YouTube (1,600,000 followers), Instagram (1,521,661 followers), TikTok (1,500,000 followers), based in ESP. Their content sits in the podcast & personal growth space. Their YouTube bio reads: "By Carlos Roca @carlosroca *CADA MIÉRCOLES A LAS 19:30. Un podcast para personas que buscan inspiración, aprendizaje y crecimiento personal. Carlos Roca pone el foco en el valor humano conversando, sin filtros y en profundidad, con expert". The full audience and engagement breakdown is below.
Rocaproject reaches an audience concentrated in ESP primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an education creator they map naturally to brands targeting that space. Demonstrated partners include Trade Republic and PLAUD.AI. Engagement on YouTube runs around 4.9%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Rocaproject's tier (Macro, 4.6M combined followers, ESP). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Rocaproject is a Spanish-language podcast created and hosted by Carlos Roca, published every Wednesday at 19:30 on YouTube and Spotify. The show centers on deep, unfiltered conversations with experts, influential figures, and everyday people who have extraordinary stories to tell, with a focus on personal growth, inspiration, and learning.
Yes — Rocaproject was awarded the Premio al Mejor Podcast en Habla Hispana at the Spotify Podcast Awards 2026, an accolade Carlos Roca highlights in his official Instagram bio. This makes Rocaproject one of the most formally recognized Spanish-language podcasts currently in production.
New episodes of Rocaproject drop every Wednesday at 19:30, simultaneously on YouTube and Spotify. Carlos Roca has built his community around this fixed weekly schedule, which he promotes consistently across all his social channels.
"JAQUE MATE AL CÁNCER" (Checkmate to Cancer) is a special episode of Rocaproject featuring guest Miriam Sanabria, who investigated her own cancer diagnosis using Artificial Intelligence. The guest was reportedly chosen by the show's own community, making it one of Rocaproject's audience-driven specials.
"LA MENTE MIENTE: De la Cárcel Real a la Mental" is episode 101 of Rocaproject, exploring the gap between physical reality and mental perception using the metaphor of literal versus psychological imprisonment. It falls squarely within the show's recurring themes of psychology, mental health, and personal transformation.
Recent guests and subjects featured on Rocaproject include Izanami, Dulce Solorzano, Zazza el Italiano, Pau Pautista, and Miriam Sanabria, among others. The show deliberately mixes well-known public personalities with anonymous individuals who carry impactful personal stories.
Rocaproject's content regularly explores psychology, emotional resilience, and personal growth, making mental health and therapy platforms a natural fit for the show's audience. Both BetterHelp and YouTalk have sponsored episodes of Rocaproject in 2026, alongside finance and tech brands like Trade Republic and PLAUD.AI.
Rocaproject's confirmed sponsors as of mid-2026 include Trade Republic (investment app), PLAUD.AI (AI recording device), Movistar (Spanish telecom), YouTalk (online psychology platform), and BetterHelp (mental health service). The sponsor mix reflects an audience that skews toward self-improvement, finance, and technology.
Rocaproject has a genuinely pan-Hispanic audience — while Spain makes up roughly half its viewership, Mexico and Argentina together account for a substantial additional share, with Colombia and the United States also represented. Carlos Roca produces entirely in Spanish, which keeps the show accessible across the entire Spanish-speaking world.
Rocaproject has built a combined following of well over four million across YouTube, Instagram, and TikTok, placing it firmly in the Macro tier of Spanish-language creators. Its YouTube engagement rate runs significantly above the category average for channels of its size, which is particularly notable for a long-form podcast format.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@rocaproject · YouTube
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