United States
Roberto Blake is a US-based creative entrepreneur and YouTube educator of American-Panamanian heritage who has spent well over a decade building a platform around one explicit mission: helping content creators go full-time.
Total Followers -0.0%
667K
Across YouTube, Instagram
Primary Platform
YouTube
643K followers · 96% of audience
Engagement
6.5%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $594–$1.7K / IG post
Blake was featured as a speaker at VidSummit 2025, one of the premier YouTube creator conferences, reinforcing his standing as a top educator in the creator economy space.
Featured on the YouTube Creators Hub podcast for the fourth time, Blake discussed his new 12-week cohort program empowering small creators, alongside his views on AI's real impact on the creator economy.
Blake announced a follow-up to his Amazon bestseller 'Create Something Awesome,' continuing his Creator Economy Insider series.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -5 -0.0% | +0 +0.0% | -5 |
| Last 90 days | +0 +0.0% | +36 +0.1% | +0 +0.0% | +36 |
| Last 365 days | +0 +0.0% | +36 +0.1% | +0 +0.0% | +36 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| LICKD Sponsorship | Sponsored content | YouTube | Mar 2025 | — |
| Skillshare Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
| Gusto Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
| Kajabi Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
| Fiverr Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
Roberto Blake is a US-based creative entrepreneur and YouTube educator of American-Panamanian heritage who has spent well over a decade building a platform around one explicit mission: helping content creators go full-time. His channel covers the practical mechanics of the creator economy — YouTube growth strategy, copyright and music licensing, video editing workflows in tools like Adobe Premiere Pro, and the personal finance side of running a creator business. Beyond YouTube, he operates Awesome Creator Academy, a coaching and community program through which he has worked with hundreds of creators, and he has expanded into SaaS with a platform called Vibe. He is also a published author, lending additional credibility to his positioning as a business educator rather than a pure entertainer. His engagement rate runs well above the category median for his follower band, signaling an audience that actively seeks out his advice.
Robertoblake reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Software / Creative Tools, Creator Tools / Software, Education / Creator Economy, a clear signal of fit for brands in those categories. Demonstrated partners include LICKD and Skillshare. Engagement on YouTube runs around 6.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Software / Creative Tools and related categories, Robertoblake offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Robertoblake's tier (Mid, 667K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Awesome Creator Academy is Roberto Blake's paid pro group for creators who want to go full-time, accessible at awesomecreatoracademy.com. It sits at the center of his educational business, pairing community with the real-skills coaching he's built over more than a decade of working with creators at every stage.
Roberto Blake has publicly stated his mission is to help 100,000 creators transition to full-time creative careers, and it shapes everything from his free YouTube content to his paid academy. He frames this not as an abstract aspiration but as the operating goal behind his coaching, courses, and business-building content.
Yes — Roberto Blake operates Creators Agency (creatorsagency.co), which handles brand sponsorship inquiries on behalf of creators. It's part of a wider business ecosystem he's built around the creator economy, sitting alongside his academy and his own YouTube channel.
Roberto Blake's Instagram bio identifies him as a best-selling author, adding a publishing credential to his work as a creator educator and entrepreneur. His writing work fits within a broader multi-format teaching approach that spans video, online courses, a podcast, and SaaS products.
Roberto Blake lists himself as the founder of Vibe SaaS in his Instagram bio, making it one of several creator-focused businesses he runs alongside his academy and agency. It's a reflection of his identity as a Creative Entrepreneur rather than simply a content creator.
LICKD is a music licensing platform that lets creators use popular copyrighted songs legally on YouTube, and it's a named sponsor on his channel. The partnership is a natural fit because Roberto Blake regularly publishes content specifically about how to use copyrighted music legally on YouTube and which royalty-free music sites are worth using.
All three — Kajabi, Skillshare, and Fiverr — have appeared as sponsors on Roberto Blake's YouTube channel, alongside Gusto and LICKD. These partnerships align tightly with his audience of aspiring full-time creators who need tools for building courses, learning new skills, and hiring help for their businesses.
Roberto Blake's YouTube bio states he has directly coached over 700 creators, a figure he cites alongside the broader goal of reaching 100,000. That direct coaching number is separate from the much larger audience that consumes his free YouTube tutorials and guides.
Yes — Roberto Blake displays both the U.S. and Panama flags in his Instagram bio, indicating dual heritage. He is based in the United States, and his audience reflects that, with the largest share of his viewers coming from the U.S., followed by significant audiences in India, the UK, and Canada.
Yes, Roberto Blake's Instagram bio lists him as a podcaster alongside his YouTube channel and educational work. His podcast content centers on the creator economy, entrepreneurship, and the practical side of building a full-time creative business — consistent with the themes across his entire brand.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@robertoblake · YouTube
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