United States
Rick Mulready is a US-based online business educator who spent nearly a decade coaching coaches, consultants, and course creators on building scalable digital businesses.
Total Followers -0.0%
129K
Across YouTube, Instagram
Primary Platform
YouTube
118K followers · 92% of audience
Engagement
2.7%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $269–$752 / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -3 -0.0% | +0 +0.0% | -3 |
| Last 90 days | +4K +3.5% | -38 -0.4% | +0 +0.0% | +4K |
| Last 365 days | +4K +3.5% | -38 -0.4% | +0 +0.0% | +4K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Zapier Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| xTiles Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Higgsfield Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Recall Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Gamma Sponsorship | Sponsored content | YouTube | Dec 2024 | — |
Rick Mulready is a US-based online business educator who spent nearly a decade coaching coaches, consultants, and course creators on building scalable digital businesses. His foundational project, The Art of Online Business podcast, accumulated over 12 million downloads before he sold it in 2023 — a milestone that signals both his depth of expertise and his demonstrated ability to build and exit media assets. That transition anchored his current YouTube-focused chapter, where he repositioned squarely around artificial intelligence and automation as practical tools for solopreneurs who want to grow revenue without expanding headcount.
Rickmulready reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. Demonstrated partners include Zapier and xTiles. Engagement on YouTube runs around 2.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Rickmulready offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Rickmulready's tier (Mid, 129K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Rick Mulready founded and grew The Art of Online Business podcast before selling it in 2023 after it surpassed 12 million downloads. Following the sale, he shifted his focus fully to YouTube, where he now publishes practical AI and automation tutorials for online entrepreneurs.
The Art of Online Business podcast crossed 12 million downloads during the roughly nine years Rick Mulready ran it before selling in 2023. It was one of the better-known podcasts in the online business coaching space before the sale.
His channel targets established online coaches, consultants, and course creators who want to use AI to scale their business without building a large team. The focus is on practical use cases rather than general AI hype, making it especially relevant for solopreneurs and small operators.
Yes, Rick has published content specifically breaking down Claude Code in beginner-friendly terms, framing it as the kind of explanation he wished he had when he first started with the tool. His approach consistently emphasizes accessibility for non-technical online business owners.
Rick regularly covers ChatGPT, Claude Code, NotebookLM, Hermes Agent, and WebSim, among others. His tutorials focus on practical, real-world use cases for coaches and consultants rather than general tech reviews.
Yes, Rick Mulready has published dedicated NotebookLM tutorials on YouTube, including tips and tricks aimed at online business owners looking to get more value out of the tool. NotebookLM fits squarely into his broader focus on AI productivity for entrepreneurs.
Sponsors on his YouTube channel have included Zapier, xTiles, Higgsfield, Recall, and Gamma. These tools align closely with his AI, automation, and productivity niche, making the sponsorships feel contextually relevant to his audience.
Yes, Zapier has sponsored content on Rick Mulready's YouTube channel. Given that his channel teaches AI automation strategies for online businesses, Zapier is a natural fit for his audience of coaches and consultants.
Rick's core philosophy centers on using AI and automation to buy back your time as a solo operator or small-team business owner, rather than scaling through headcount. He translates this into step-by-step tutorials on tools like ChatGPT, AI agents, and workflow automation platforms.
Rick Mulready's Instagram has been inactive for several years, with his current content output concentrated entirely on YouTube. His Instagram profile still reflects his AI and automation focus and includes a note that he's a self-described coffee snob, but it is not a live content channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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