United States
Rick Beato is an Atlanta-based music educator, producer, and former college professor whose primary YouTube channel has built one of the largest music-theory-focused audiences on the platform.
Total Followers +1.8%
1.1M
Across YouTube
Primary Platform
YouTube
1.1M followers · 100% of audience
Engagement
4.6%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
Beato is set to bring his live music-education stage show Down Under, continuing the international touring format he has built alongside his YouTube presence.
Traveling to Revolution Recording in Toronto, Beato deconstructed Lifeson's guitar tone, gear evolution, and compositional philosophy with the prog-rock legend.
UMG filed retroactive Content ID claims on videos dating back to 2017, putting Beato's channel at risk of three strikes. He went public stating he had "successfully fought thousands" of prior claims and retained full-time legal counsel to contest them.
The milestone was celebrated during a live stream, cementing Beato's standing as one of the most-followed individual music educators on the platform.
Guitar World reported that Beato had filmed but never released a video with the viral guitarist, saying Turra "couldn't play well enough" — and separately condemned the plagiarism accusations leveled against him.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 1,130,000 | +20K | 4.6% | 1.4 | 9 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +10K +0.9% | +0 +0.0% | +0 +0.0% | +10K |
| Last 30 days | +20K +1.8% | +0 +0.0% | +0 +0.0% | +20K |
| Last 90 days | +63K +5.5% | +0 +0.0% | +0 +0.0% | +63K |
| Last 365 days | +63K +5.5% | +0 +0.0% | +0 +0.0% | +63K |
Daily follower snapshots from CreatorDB's longitudinal index.
Rick Beato is an Atlanta-based music educator, producer, and former college professor whose primary YouTube channel has built one of the largest music-theory-focused audiences on the platform. With a background spanning studio production and academic music instruction, he established his reputation through deep-dive video essays analyzing popular songs, ear-training tutorials, and long-form musician interviews. This secondary channel, Rick Beato 2, functions as the short-form companion to that main hub — housing highlight clips, Shorts-format lessons, and condensed versions of longer conversations.
The content here leans guitar-centric, with hashtag clusters around Tool, Puscifer, Megadeth, and classic-rock acts signaling a hard-rock subset of his broader music audience. Posts like Dominic Miller's guitar rig breakdown for the Sting tour and the story of Bruce Hornsby joining the Grateful Dead reflect Beato's dual strength: gear-focused content for working musicians and narrative storytelling for casual listeners. The audience skews male, concentrates in the 18–34 range, and is overwhelmingly English-speaking. That profile, paired with engagement well above the category median for a macro-tier channel, positions Rick Beato 2 as an efficient touchpoint for instrument brands, music software companies, and audio equipment sponsors targeting technically engaged rather than passively curious music fans.
Rick Beato 2 reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a music creator they map naturally to brands targeting that space. Engagement on YouTube runs around 4.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Rick Beato 2's tier (Macro, 1.1M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Rick Beato 2 is Rick Beato's secondary YouTube channel, built specifically for highlights and original short-form content rather than his full-length deep dives. His main channel is home to extended series like 'What Makes This Song Great?' while this channel repackages that material into clips and Shorts for viewers who want quicker hits of music education.
The Quick Lessons series on Rick Beato 2 breaks down practical music theory in short-form videos — covering topics like which scales to play over dominant chords or major chords. It's aimed at guitarists and musicians who want actionable theory they can bring to the instrument immediately, without sitting through a full-length lesson.
Rick Beato is a long-standing analyst and fan of Maynard James Keenan's projects, regularly dissecting their odd time signatures, layered arrangements, and advanced songwriting. Those bands sit right at the intersection of progressive rock, art metal, and studio craft — exactly the territory where Beato's music theory lens adds the most value for his audience.
Yes — Rick Beato 2 featured Dominic Miller breaking down his guitar rig for a new Sting tour. Miller has been Sting's primary guitarist for decades and is credited on some of his most iconic recordings, making him a natural fit for Beato's gear and craft breakdowns.
The Beato Book is Rick Beato's comprehensive music theory and ear training resource sold directly to musicians through his website. It covers harmony, chord construction, transcription, and improvisation, and has become a go-to reference for guitarists and music students who follow his YouTube content.
It is Rick Beato's signature long-form series on his main channel, where he isolates individual stems from famous recordings and explains what makes the production, arrangement, and performances exceptional. The series has covered hundreds of tracks across rock, pop, and metal, and is widely credited with making Beato one of the most respected music educators on YouTube.
Yes — Rick Beato documented his son Dylan's absolute pitch in videos that went widely viral within the music community, showing a young Dylan identifying complex chords and voicings by ear. Beato has pointed to early musical exposure and training as central to developing that ability, and the content became one of the defining storylines of his channel.
Rick Beato covered the story because it is one of the more unexpected chapters in rock history — Hornsby, best known as a polished pop-country pianist, stepped in to play keyboards with one of rock's most improvisational live bands following the death of Brent Mydland. It fits squarely in Beato's style of unearthing the behind-the-scenes human stories behind iconic musical moments.
Yes — alongside metal and progressive rock acts, Rick Beato 2 features content on classic rock artists including Humble Pie and the era defined by Frampton Comes Alive, one of the best-selling live albums in rock history. Beato consistently gravitates toward guitar-driven music with rich harmony and craft, regardless of the decade.
Rick Beato 2 has surpassed one million subscribers on YouTube, placing it in the Macro tier — a significant achievement for what is effectively a highlights and short-form companion to his main channel. Engagement on the channel runs well above the typical benchmark for music creators on the platform.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@rickbeato2 · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.