Indonesia
Ria Ricis — full name Ria Yunita — is one of Indonesia's most recognizable digital entertainers, having built a multi-platform following across YouTube, TikTok, and Instagram that collectively reaches well into the tens of millions.
Total Followers +0.3%
138.1M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
49.7M followers · 36% of audience
Engagement
4.4%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $368K–$809K / IG post
She turned 31 with a low-key beach celebration with daughter Moana and her management team, forgoing a formal event. Multiple Detik reports confirmed the occasion.
She disclosed the procedure addressed a respiratory condition as well as appearance, and reported significant health improvements post-surgery.
The award recognised her broader social influence beyond content creation; she delivered a special message for Indonesian women at the ceremony.
The home, which she documented extensively, features marble accents, a bespoke interior, and a dedicated room for Moana.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +99K +0.2% | +0 +0.0% | +0 +0.0% | +99K |
| Last 30 days | +403K +0.8% | +11K +0.0% | +0 +0.0% | +414K |
| Last 90 days | +711K +1.4% | -724259 -2.0% | +0 +0.0% | -13549 |
| Last 365 days | +711K +1.4% | -724259 -2.0% | +0 +0.0% | -13549 |
Daily follower snapshots from CreatorDB's longitudinal index.
Ria Ricis — full name Ria Yunita — is one of Indonesia's most recognizable digital entertainers, having built a multi-platform following across YouTube, TikTok, and Instagram that collectively reaches well into the tens of millions. She rose to prominence through cheerful, comedic, and lifestyle-driven content that resonated deeply with Indonesian youth, and has since expanded into acting, appearing in Indonesian film productions (evident from recurring film-related hashtags in her posts). A public figure in the fullest sense, she documents personal milestones openly — including content centered on her daughter Moana, whose own dedicated account signals the degree to which her family life has become part of her content identity. Her TikTok presence in particular drives outsized engagement, reflecting a short-form style that complements rather than duplicates her longer YouTube output.
Her sponsor mix speaks to a deliberately mass-market Indonesian consumer positioning: partnerships with MSG Glow Beauty (skincare), supplement and household brands, and her own e-commerce storefront (@tokoricisofficial) suggest she functions as both an influencer and a commerce operator. Her audience skews younger and predominantly male — an unusual but commercially valuable demographic for a female lifestyle creator, indicating broad entertainment appeal beyond a purely beauty or motherhood lane. With engagement rates comfortably above category medians across platforms and near-daily upload cadence, she remains one of the most operationally consistent mega-creators in Southeast Asia, well placed for continued domestic brand dominance and selective cross-category expansion as Indonesian digital commerce matures.
Ricis Official reaches an audience concentrated in Indonesia primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an entertainment creator they map naturally to brands targeting that space. Engagement on YouTube runs around 4.4%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Ricis Official's tier (Mega, 138.1M combined followers, Indonesia). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Ria Ricis is the public name of Ria Yunita, an Indonesian content creator who built one of the largest social media followings in Southeast Asia. She uses the Ricis branding consistently across all her platforms, from her YouTube channel to her official TikTok shop Toko Ricis.
Yes, Ria Ricis has a daughter known as Aramoana, often called Moana, and she maintains a dedicated Instagram account for her daughter under the handle @aramoanadaily, which is listed directly in Ria Ricis' own Instagram bio. The account gives fans a regular look at Moana's daily life separate from her mother's main channel.
Yes, Ria Ricis and Indonesian actor Teuku Ryan divorced, a split that was extensively covered across Indonesian entertainment media. The two share a daughter, Aramoana, who Ria Ricis continues to feature on a dedicated Instagram account following the separation.
Ria Ricis appeared in the Indonesian film Film Thaghut, which she promoted heavily across her social media using hashtags like #filmthaghut and #filmindonesia. The project also involved Indonesian actor and filmmaker Dennis Adhiswara, whose name appears repeatedly in her content hashtags around the same release.
Yes, Ria Ricis is partnered with MS Glow Beauty, a major Indonesian skincare brand, and the partnership is listed prominently in her Instagram bio. She regularly features MS Glow products in her content, making it one of her most visible and long-running brand associations.
Toko Ricis (@tokoricisofficial) is Ria Ricis' own online shop, linked directly from her TikTok bio. It represents one of several business ventures she runs alongside her content career, reflecting how she has expanded her brand well beyond social media into e-commerce.
Ria Ricis' brand portfolio, listed directly in her Instagram bio, includes MS Glow Beauty for skincare, Cinta Bunda Vitabumin for health supplements, Emilia Sprei for bedding, Deterjen Sayang for household products, Purela, and Shouqin. Her partnerships span beauty, wellness, and home goods, reflecting a deliberate effort to serve her largely Indonesian audience across everyday product categories.
Cooking and food preparation are among the recurring content themes on Ria Ricis' YouTube channel, alongside her broader entertainment and lifestyle uploads. Her wide content mix — spanning personal vlogs, brand integrations, film appearances, and cooking — is a key reason she holds such a large and engaged audience across multiple platforms.
Ria Ricis consistently ranks among the very top Indonesian YouTubers, with close to 50 million subscribers on YouTube alone, placing her in the global Mega tier of creators. When her TikTok and Instagram audiences are included, her combined reach exceeds 130 million followers, which is exceptional even by global standards.
Across YouTube, TikTok, and Instagram combined, Ria Ricis surpasses 130 million followers, making her one of the most-followed individual creators in all of Southeast Asia. Each of her main platforms independently reaches tens of millions, a level of cross-platform scale that very few creators worldwide achieve.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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