Kyla — the face behind @potterybykylag — operates out of a pottery studio in Dubuque, a detail confirmed by her business contact email, placing her likely in Dubuque, Iowa.
Total Followers +10.6%
58K
Across Instagram
Primary Platform
YouTube
58K followers · 100% of audience
Engagement
2.1%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $1.2K–$2.9K / IG post
KWQC covered how owner Kyla Glendenning's studio at 470 Central Avenue has grown into a community hub, offering wheel classes, private events, and 24/7 memberships.
After relocating from Fort Lauderdale, Kyla launched her own brick-and-mortar studio when she couldn't find the community pottery space she was looking for — turning her social-media pottery brand into a physical business.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 57,677 | +6K | 2.1% | 11 | today |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +2K +4.3% | +0 +0.0% | +0 +0.0% | +2K |
| Last 30 days | +6K +10.6% | +0 +0.0% | +0 +0.0% | +6K |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Kyla — the face behind @potterybykylag — operates out of a pottery studio in Dubuque, a detail confirmed by her business contact email, placing her likely in Dubuque, Iowa. A self-employed studio owner in her mid-twenties, she built her following around a distinctive blend of wheel-throwing instruction, ceramics business and marketing advice for fellow makers, and candid personal vlogging as a young foster mother. That combination is rarer than it sounds: most craft creators stay firmly in tutorial territory, but Kyla's willingness to document both the operational side of running a small studio and the emotional weight of foster parenting gives her channel a grounded, diary-like quality that extends well beyond pottery technique.
Her audience splits evenly between men and women — an atypical ratio for the handmade ceramics space, suggesting her business-owner and lifestyle content pulls in viewers who might not come for the clay alone. Engagement sits comfortably above the category median, and a sharp recent growth rate signals momentum rather than plateau. Hashtag patterns around products like the iced latte cup point to an audience with real purchasing intent for artisan functional ware. For brands in craft supplies, small business tools, or lifestyle and parenting categories, her micro-tier reach paired with above-average engagement and a genuinely personal narrative makes her a credible and cost-efficient partnership candidate with clear room to scale.
Potterybykylag reaches its audience primarily through YouTube, and is best activated via Instagram Reels and Stories. As a crafts creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 2.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows crafts content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in crafts and related categories, Potterybykylag offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Potterybykylag's tier (Micro, 58K combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Her name is Kyla, which comes through in her studio's contact email and is embedded in her handle, Potterybykylag. She uses that handle consistently across her social platforms to tie her identity directly to her craft.
Yes — Kyla openly identifies as a foster mom in her own bio and weaves foster parenting content into her videos alongside her pottery work. She's one of the very few creators who documents both running a handmade ceramics business and navigating the foster care system at the same time, which gives her channel a genuinely distinctive angle.
Dubuque Pottery Studio is based in Dubuque, Iowa, which is where Kyla operates her self-employed ceramics business. The studio functions as her production space, the setting for her wheel-throwing classes, and the backdrop for much of her content.
Yes — teaching wheel throwing is one of the two core skills she explicitly offers, listed right in her bio alongside marketing. Her content regularly walks viewers through the process, and her studio provides in-person instruction as well.
Iced latte cups are a popular style of handmade ceramic cup shaped to hold cold drinks comfortably, and they've become a trending category in the handmade ceramics community. Kyla leans into this trend under the #icedlattecup hashtag, making them a signature product that connects her work to a broader audience beyond traditional pottery buyers.
Yes — marketing is explicitly half of what she teaches, sitting alongside wheel throwing in her own description of what she does. This is a meaningful differentiator: rather than only sharing the craft itself, she speaks directly to aspiring studio owners about how to build and grow a ceramics business.
Kyla describes herself as 24 years old in her bio, and at that age she's already a self-employed studio owner and foster mom. A recurring thread in her content is what it actually looks like to manage a business and a household that early in adulthood.
Her vlogs cover the reality of being a young foster mom alongside the day-to-day of running a pottery studio and small business. The combination of foster care content, studio life, and craft tutorials is what separates her channel from a straightforward ceramics account.
She owns and operates Dubuque Pottery Studio as a self-employed business, which she references directly in her contact email and brand identity. Running her own studio — rather than working out of a shared community space — is central to the business-owner angle she brings to her content.
She has built an audience of well over 55,000 followers on Instagram, placing her firmly in the Micro creator tier. Her engagement runs above the category average, which is notable for a niche that blends craft, parenting, and small-business content — audiences that don't always overlap.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@potterybykylag · YouTube
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