France
Pitchaddict is a French football entertainment duo — operating under the handles Vicoss and Thibz — who built their following through short-form football challenge content and EA Sports FC gameplay.
Total Followers +0.1%
6.8M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
315K followers · 5% of audience
Engagement
3.5%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $14K–$32K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +2K +0.6% | -546 -0.1% | +0 +0.0% | +1K |
| Last 30 days | +7K +2.3% | -546 -0.1% | +0 +0.0% | +7K |
| Last 90 days | +25K +7.9% | +0 +0.0% | +0 +0.0% | +25K |
| Last 365 days | +25K +7.9% | +0 +0.0% | +0 +0.0% | +25K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| ProtonVPN Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| XTB Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| LegalPlace Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Holy Sponsorship | Sponsored content | YouTube | Jan 2026 | — |
| Sorare Sponsorship | Sponsored content | YouTube | Dec 2025 | — |
Pitchaddict is a French football entertainment duo — operating under the handles Vicoss and Thibz — who built their following through short-form football challenge content and EA Sports FC gameplay. Based in the Yvelines region of Île-de-France, they distribute across TikTok, Instagram, and YouTube, with TikTok serving as their largest platform by a wide margin. Their content centres on recurring challenge formats — the "4 shots challenge" filmed with fellow creators, Équipe de France reactions, and Champions League commentary — packaged in the punchy, fast-cut style that dominates French football social media. The channel name squarely telegraphs the concept: unapologetic devotion to the pitch.
Their audience skews heavily toward young French males in the 18–34 bracket, a cohort equally invested in live football and gaming culture. That demographic precision attracts well-matched sponsors: Sorare (fantasy football), Holy (an energy brand popular in French youth markets), and XTB (an investment platform targeting digitally-native adults) all reflect the dual football-and-finance profile of their core viewers. Engagement runs well above category medians across every platform, suggesting a genuinely active community rather than passive reach. As co-captains of the @frenchtouch_iwc creator collective, they have built-in collab infrastructure that positions them to keep scaling through cross-pollination with other football creators as France's short-form sports content economy continues to mature.
Pitchaddict reaches an audience concentrated in France primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a sport creator they map naturally to brands targeting that space. Demonstrated partners include ProtonVPN and XTB. Engagement on YouTube runs around 3.5%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Pitchaddict's tier (Mega, 6.8M combined followers, France). Pulled from CreatorDB's category benchmarks.
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Pitchaddict is a duo — the Instagram bio identifies the two creators behind the brand as @vicoss_m and @thibz_rchd. Together they also describe themselves as the captains of the French football content collective @frenchtouch_iwc, and have built a combined audience of millions across TikTok, YouTube, and Instagram.
The 4 shots challenge is a recurring football format where two players each take four attempts at goal, competing on accuracy, power, or technique. It's one of Pitchaddict's signature content pieces and regularly features collaborators like 2Freres 2Frappes, making it a staple of their TikTok and Instagram Reels output.
French Touch IWC is a French football content creator collective, and Pitchaddict's duo openly identifies as its captains in their Instagram bio. Collectives like this coordinate challenges, cross-promotions, and joint appearances to grow their shared audience within the French football creator scene.
Pitchaddict tags their bio with #78surlacarte, pointing to département 78 — Yvelines, located in the Île-de-France region west of Paris. The phrase "sur la carte" is a French social media expression for putting your hometown on the map, so it's a deliberate shout-out to their roots.
The name fuses "pitch" — the English word for a football field — with "addict," making the channel's obsession with the sport immediately clear. It translates well for French football fans familiar with English football vocabulary, and the hashtag #pitchaddict acts as a content identifier across all their platforms.
Pitchaddict covers both sides of football fandom — top hashtags include #fc25 and #playstation alongside #football and #équipedefrance, and YouTube classifies their content under both sport and gaming. The channel blends on-pitch challenge videos with EA Sports FC gameplay content.
Sorare is a fantasy football game built around digital player cards, and Pitchaddict featured them in sponsored YouTube content in late 2025. The partnership is a natural fit — Sorare regularly targets football-dedicated creator audiences, and Pitchaddict's fanbase skews heavily male and deeply invested in club and international football.
Holy is a French energy and nutrition drink brand that has become a fixture in the French creator sponsorship ecosystem. Pitchaddict featured them in a sponsored YouTube video in early 2026, which aligns with their heavily male, sports-focused audience concentrated in the 18–34 age range.
TikTok is by far their largest platform, where they have well over 5 million followers, while YouTube sits in the low hundreds of thousands. Their short-form football challenge clips are a perfect fit for TikTok's format, though the YouTube channel has been showing consistent month-over-month audience growth.
The overwhelming majority of Pitchaddict's viewers are in France — the content is rooted in French football culture, referencing the Équipe de France, clubs like Monaco, and French creator collectives. A smaller share of the audience comes from Belgium, Canada, and other French-speaking territories.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@pitchaddict · YouTube
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