India
Physics Wallah is a creator with a presence on YouTube (14,300,000 followers), Instagram (3,968,520 followers), based in India.
Total Followers -0.2%
18.2M
Across YouTube, Instagram
Primary Platform
YouTube
14.3M followers · 78% of audience
Engagement
4.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $47K–$110K / IG post
Following PhysicsWallah's blockbuster stock market debut, founder Alakh Pandey entered the Forbes 2026 Billionaires List ranked #3332 globally, with a net worth exceeding $1 billion.
The company raised approximately ₹3,480 crore (~$393M) in its IPO, listing on NSE and BSE at a significant premium and vaulting its market cap to over ₹44,000 crore. Founders retained over 70% ownership — rare at this scale.
A video of Pandey claiming his pre-exam classes would cover every question in upcoming CBSE Physics, Chemistry, and Biology papers went viral, drawing scrutiny around exam integrity even as students cheered the confidence.
The round was led by Hornbill Capital, with significant participation from Lightspeed Venture Partners, WestBridge, and GSV, marking a major vote of confidence in PW as rivals like Byju's collapsed.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -14979 -0.4% | +0 +0.0% | -14979 |
| Last 30 days | +0 +0.0% | -42176 -1.1% | +0 +0.0% | -42176 |
| Last 90 days | +100K +0.7% | -16161 -0.4% | +0 +0.0% | +84K |
| Last 365 days | +100K +0.7% | -16161 -0.4% | +0 +0.0% | +84K |
Daily follower snapshots from CreatorDB's longitudinal index.
Physics Wallah is a creator with a presence on YouTube (14,300,000 followers), Instagram (3,968,520 followers), based in India. Their content sits in the education space. Their YouTube bio reads: "Physics is ♡". The full audience and engagement breakdown is below.
Physics Wallah reaches an audience concentrated in India primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For India-focused brands in education and related categories, Physics Wallah offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Physics Wallah's tier (Mega, 18.2M combined followers, India). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Alakh Pandey is the founder and CEO of Physics Wallah, the ed-tech brand he built from the ground up to make quality coaching affordable for Indian students. He started by teaching physics on YouTube and became known for breaking down complex concepts in an energetic, relatable style that resonated deeply with NEET and JEE aspirants across the country.
Yes — Physics Wallah became India's ed-tech unicorn in 2022 after raising $100 million in a Series A funding round, vaulting its valuation past the $1 billion mark. It was widely noted as one of the youngest Indian startups to reach unicorn status, built almost entirely on the back of free and low-cost YouTube education.
Yakeen — meaning belief or faith in Hindi — is one of Physics Wallah's flagship structured NEET preparation programs, aimed at students determined to crack India's medical entrance exam. The batch became a heavily searched term among aspirants because it offers a curriculum-driven, affordable alternative to expensive offline coaching institutes.
Yes — Physics Wallah celebrated a NEET 2024 All India Rank 1 from one of their enrolled students, a milestone Alakh Pandey shared prominently across the channel. It was positioned as a defining moment for affordable online ed-tech, proving that a student could top the country's most competitive medical exam without traditional high-fee coaching.
SSC Wallah and Banking Wallah are sub-brands under the Physics Wallah umbrella focused on government job exam preparation — covering SSC exams and banking entrance tests like IBPS and SBI PO respectively. They extend the same model of accessible, structured online coaching beyond JEE and NEET into the massive government recruitment exam market in India.
Alakh Pandey has been vocal about his middle-class roots and uses his platform to support social causes beyond education. The ₹22 Lakh donation to Indian farmers is part of a broader pattern of philanthropy that also includes funding the construction of water wells and providing free education to underprivileged children — all of which he documents and shares with his audience.
Physics Wallah operates its own learning app — commonly referred to as PW — where students can access live classes, recorded lectures, practice tests, and full study material. Beyond the digital platform, the brand has also expanded into a network of offline learning centers to serve students who prefer or require an in-person classroom experience.
A large portion of Physics Wallah's content on YouTube is completely free, which sits at the core of Alakh Pandey's mission to make quality education accessible regardless of a student's financial background. Structured paid batches — like the Yakeen series — do exist but are priced at a significant discount compared to traditional coaching giants like Allen or FIITJEE.
Despite the name, Physics Wallah covers the full range of subjects required for NEET and JEE — including chemistry, biology, and mathematics — as well as government competitive exams through SSC Wallah and Banking Wallah. The Physics Wallah name reflects Alakh Pandey's original identity as a physics teacher, but the platform has evolved into a comprehensive multi-subject ed-tech company.
Physics Wallah is one of the largest education channels on YouTube in India, with tens of millions of subscribers and engagement rates that run well above the category average for educational content globally. Its audience skews heavily toward male viewers in the 18–34 age range, which maps almost exactly to the demographic of Indian students preparing for competitive entrance exams like NEET and JEE.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@physicswallah · YouTube
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