United Kingdom
Phoebe Hagan is a UK-based IFBB Pro Bikini competitor who has built a cross-platform presence around competitive bodybuilding, contest prep, and sports nutrition.
Total Followers +1.4%
82K
Across YouTube, Instagram
Primary Platform
YouTube
18K followers · 22% of audience
Engagement
—
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $1.3K–$3.2K / IG post
After a strong qualifying season, Hagan competed at the sport's biggest stage and secured a top-6 finish in the Women's Bikini division.
Hagan placed 2nd in Women's Bikini Open at the 2026 New York Pro, behind winner Maria Acosta.
Hagan claimed first place at both the 2026 IFBB San Diego Pro (April 4) and the Wasatch Warrior Pro (April 18), capping a dominant early-season run.
Hagan's posing coaching brand launched a fully functioning app, making her elite-level posing resources more accessible to athletes worldwide.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +101 +0.6% | +277 +0.4% | +0 +0.0% | +378 |
| Last 30 days | +202 +1.1% | +935 +1.5% | +0 +0.0% | +1K |
| Last 90 days | +409 +2.3% | +1K +2.0% | +0 +0.0% | +2K |
| Last 365 days | +409 +2.3% | +1K +2.0% | +0 +0.0% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| The Posing Portal Fitness / Education | Founder / owned brand | Long-term | — | |
| Darc Sport Activewear / Apparel | Brand ambassador | Long-term | — | |
| HD Muscle Supplements / Nutrition | Brand ambassador | Long-term | — | |
| RP Strength Fitness / Coaching | Brand ambassador | Long-term | — |
Phoebe Hagan is a UK-based IFBB Pro Bikini competitor who has built a cross-platform presence around competitive bodybuilding, contest prep, and sports nutrition. Her YouTube channel follows a consistent weekly upload schedule while Instagram serves as her primary engagement hub, covering training sessions, nutrition content, and competition coverage. Beyond competing, she founded The Posing Portal, a coaching resource aimed at bikini athletes developing their stage presentation skills — an indicator that her influence extends into education and community-building within the competitive physique space rather than stopping at personal athletic performance.
Her sponsor roster — Darc Sport for training apparel, HD Muscle for supplementation, and RP Strength for science-based nutrition programming — positions her firmly within the serious competitive fitness market rather than the broader mainstream wellness category. Despite being a female bikini athlete, her audience skews heavily male and concentrates in the 18–34 age band, with a strong US and UK split that reflects the international reach of IFBB Pro competition coverage. That demographic profile makes her a practical fit for brands targeting performance-oriented fitness consumers. Her dual role as an active pro and posing educator gives her a differentiated niche within the growing competitive bodybuilding content space.
Phoebehagan_ reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Fitness / Education, Activewear / Apparel, Supplements / Nutrition, a clear signal of fit for brands in those categories. Demonstrated partners include The Posing Portal and Darc Sport. Engagement on YouTube runs around —, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fitness content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in Fitness / Education and related categories, Phoebehagan_ offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Phoebehagan_'s tier (Micro, 82K combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The Posing Portal is a business Phoebe Hagan created focused on bikini competition posing, which is one of the most technical and often underestimated elements of competing at the IFBB Pro level. It reflects her expertise as a professional bikini athlete and serves competitors who want dedicated coaching on stage presentation and routine development.
Yes, Phoebe Hagan holds IFBB Pro status in the Bikini division, which is one of the most competitive categories in women's professional bodybuilding. Earning a Pro card requires winning a qualifying national-level competition, making it a significant achievement in the sport.
Phoebe Hagan references the Olympia in her content, which is the most prestigious event on the IFBB Pro League calendar. As an IFBB Pro Bikini athlete, qualifying for the Olympia represents the top tier of the sport, and her content documents the training and competition prep required to reach that stage.
Phoebe Hagan is an official athlete for Darc Sport, HD Muscle, and RP Strength. These partnerships span fitness apparel, supplementation, and evidence-based training and nutrition support — all directly aligned with her life as an IFBB Pro Bikini competitor.
RP Strength, short for Renaissance Periodization, is a widely respected evidence-based nutrition and training platform popular among competitive bodybuilders. Phoebe lists them as one of her athlete sponsors, which makes sense given the precision dieting and periodized programming that IFBB Pro Bikini competition demands.
Phoebe posts on YouTube on a Sunday schedule, covering bodybuilding prep, nutrition and diet strategies, sports training, and day-in-the-life content. Her channel gives followers a longer-form look at the lifestyle and discipline behind competing at the IFBB Pro Bikini level, complementing her more frequent Instagram updates.
Despite being a female athlete, Phoebe Hagan's following is overwhelmingly male — a pattern common among IFBB Pro Bikini competitors, where physique content draws a large audience of male bodybuilding and fitness enthusiasts. Her content on training, competition prep, and nutrition appeals broadly across that demographic rather than just to female competitors.
Darc Sport is a fitness apparel brand, and Phoebe Hagan represents them as an official athlete. The partnership is a natural fit given her platform as an IFBB Pro Bikini competitor whose content regularly features training and stage-ready physique content seen by a large fitness audience.
Phoebe Hagan is based in the United Kingdom, though the largest portion of her audience is actually in the United States, reflecting how international the IFBB Pro Bikini circuit and fitness content community are. She competes on a global stage beyond the UK.
Phoebe Hagan is active on both Instagram and YouTube, with Instagram being her larger and more frequently updated platform. She uses Instagram for day-to-day fitness, competition, and lifestyle content, while YouTube carries her longer-form weekly uploads covering prep and training in more depth.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@phoebehagan_ · YouTube
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