Data refreshed Sep 24, 2026 · 2:17 PM UTC
Fashion & DIY Germany

Paul.Qr

Full Creator Stats Live · Updated 2026-09-24

Paul.Qr is a Germany-based digital creator operating at the intersection of streetwear and DIY garment-making.

NicheFashion & DIY TierMicro Engagement3.5%

Total Followers +3.7%

23K

Across Instagram

Primary Platform

Instagram

23K followers · 100% of audience

Engagement

3.5%

vs. 1.5% category median

Sponsorship Tier

Micro

Est. $572–$1.6K / IG post

Quick facts
  • 23K combined followers across 1 platform.
  • Micro creator tier — Germany.
  • 3.5% headline engagement.
  • Niche: All.
  • Posts in English.

Performance Across Platforms

Updated 2026-09-24
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 22,894 +852 3.5% 0.9 5 days ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +156 +0.7% +0 +0.0% +0 +0.0% +156
Last 30 days +852 +3.7% +0 +0.0% +0 +0.0% +852
Last 90 days +4K +16.2% +0 +0.0% +0 +0.0% +4K
Last 365 days +4K +16.2% +0 +0.0% +0 +0.0% +4K

Audience Demographics

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12K15K18K21K24K Sep 27Dec 27Mar 27Jun 26Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Paul.Qr

Paul.Qr is a Germany-based digital creator operating at the intersection of streetwear and DIY garment-making. His Instagram presence is built around a straightforward creative premise — captured in his own bio: "I make things I can't find" — meaning he designs and constructs custom pieces, from cropped tees to full streetwear looks, rather than buying off-the-shelf. His content blends finished outfit posts with sewing tutorials, giving followers both aesthetic inspiration and practical craft instruction. That dual focus — style and process — sets him apart from pure outfit-of-the-day accounts and draws a technically curious segment of the streetwear audience.

Despite a micro-tier following, Paul.Qr's engagement rate runs well above the category median, a signal that his audience is genuinely invested rather than passive. His reach is notably international for a Germany-based creator, with a substantial share of followers in the United States and United Kingdom, suggesting his content travels on English-language hashtag discovery rather than being anchored to a local community. The audience skews heavily toward the 18–34 bracket with a near-even gender split — rare for streetwear, which typically indexes more male. As handmade and slow-fashion aesthetics continue gaining traction, Paul.Qr is positioned well for partnerships with independent fabric brands, sustainable textile suppliers, or streetwear labels looking to tap craft-oriented audiences.

Brand fit

Why brands partner

Paul.Qr reaches an audience concentrated in Germany primarily through Instagram, and is best activated via Instagram Reels and Stories. As a fashion creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 3.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their Instagram-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in fashion and related categories, Paul.Qr offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Paul.Qr's tier (Micro, 23K combined followers, Germany). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Does Paul.Qr actually sew and make his own clothes?

Yes — Paul.Qr's entire content identity is built around constructing custom streetwear pieces by hand, which separates him from fashion accounts that only style and showcase existing clothing. He regularly posts sewing tutorials alongside finished outfit reveals, showing followers both the process and the final look.

What does Paul.Qr mean when he says 'I make things I can't find'?

It's his creative philosophy: rather than hunting for the perfect streetwear piece in a store, Paul.Qr sews or constructs it himself. This drives the DIY angle across all his content — if something doesn't exist the way he envisions it, he builds it from scratch.

How does Paul.Qr DIY crop t-shirts on Instagram?

Paul.Qr uses sewing techniques to construct and alter crop t-shirts, sharing the process step by step as tutorials on Instagram. His crop t-shirt and sewing tutorial content breaks down how to achieve the exact fit and silhouette he wants, which is a big reason why his audience skews toward people who want to make streetwear, not just wear it.

What kind of streetwear does Paul.Qr actually post about?

Paul.Qr focuses on DIY streetwear — custom pieces he constructs himself, OOTD fits, and street-style inspiration rooted in a hands-on craft approach. His content sits at the intersection of sewing and contemporary streetwear aesthetics, rather than simply showcasing existing brands or hauls.

Does Paul.Qr teach sewing for beginners or is it more advanced?

Paul.Qr posts under hashtags like #sewingtutorial and #diy alongside his fashion content, suggesting his tutorials are meant to be accessible rather than trade-level technical. His focus on achievable DIY pieces like crop t-shirts indicates the content is entry-friendly for anyone wanting to customize their own streetwear.

Is Paul.Qr a good account to follow if you want to learn DIY fashion?

Paul.Qr is one of the few streetwear creators who combines outfit inspiration with actual construction tutorials, making his page genuinely useful for people learning to sew in a fashion context. His engagement rate runs well above the category average, which suggests the tutorial-style content resonates with a community that is actively learning and not just scrolling.

Why does Paul.Qr have a big following in both Germany and the US?

Fashion and DIY content is inherently visual, so language is less of a barrier for Paul.Qr than it would be for a talking-head creator. His streetwear aesthetic and sewing tutorials appeal to a global DIY fashion community, which explains why Germany and the United States each make up a significant share of his audience.

Is Paul.Qr creating his own fashion brand or just a content creator?

Based on his public bio, Paul.Qr presents himself as a digital creator rather than a formal fashion label, though his philosophy of making pieces he can't find elsewhere gives his output a brand-like identity. He lists a dedicated business email for inquiries, suggesting he treats the creative work professionally even outside a branded label structure.

Where is Paul.Qr from?

Paul.Qr is based in Germany, which is reflected in his largest single audience segment. Despite being Germany-based, a substantial share of his followers come from the United States and the United Kingdom, indicating his visual DIY content travels well beyond a German-speaking audience.

Does Paul.Qr work with streetwear or fashion brands?

Paul.Qr lists a business email in his bio specifically for brand inquiries, and as a micro creator with engagement that runs well above the category median, he sits in a tier that streetwear and DIY fashion brands actively target for authentic partnerships. No specific named sponsors are publicly associated with his profile at this time.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 24, 2026, 2:17 PM UTC · Slug: paulqr

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