Brazil
Patmachadu — the handle of Brazilian creator Pat Machadu — built her YouTube presence around a transparent premise: documenting her own journey toward earning a living through online content and sharing every lesson along the way.
Total Followers +0.5%
672K
Across YouTube, Instagram
Primary Platform
YouTube
591K followers · 88% of audience
Engagement
11.3%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $1.6K–$4.1K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +397 +0.5% | +0 +0.0% | +397 |
| Last 30 days | +2K +0.3% | +1K +1.3% | +0 +0.0% | +3K |
| Last 90 days | +6K +1.0% | +4K +5.5% | +0 +0.0% | +11K |
| Last 365 days | +6K +1.0% | +4K +5.5% | +0 +0.0% | +11K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Movavi Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| Slikdesk Tech / Home Office | Sponsored content | 2025–2026 | — | |
| Nappo Fashion / Lifestyle | Sponsored content | 2025–2026 | — |
Patmachadu — the handle of Brazilian creator Pat Machadu — built her YouTube presence around a transparent premise: documenting her own journey toward earning a living through online content and sharing every lesson along the way. Operating entirely in Portuguese, her channel functions as a practical guide for aspiring creators in the Brazilian market, covering channel growth, content strategy, and the mechanics of the creator economy. Her engagement rate sits dramatically above category norms, a signal that her community participates actively rather than passively consuming — a meaningful distinction in a niche where trust is the core product.
Her content extends beyond tutorial formats. Recent posts weave in lifestyle threads around a new home move, adulting-after-thirty reflections, and workspace aesthetics, adding personal texture that broadens her relatability. This blend has attracted brands that fit the creator workflow naturally: Movavi's video-editing software is an obvious alignment, and desk-setup brand Slikdesk reinforces the aspirational home-office angle her audience gravitates toward. Her viewers are predominantly male and span a wide adult age range, reflective of Brazil's expanding pool of people actively pursuing content creation as a career. As the Portuguese-language creator economy matures, her peer-guide positioning — learning in public, sharing the process — keeps her well placed to capture successive waves of emerging Brazilian YouTubers.
Patmachadu reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Tech / Home Office, Fashion / Lifestyle, a clear signal of fit for brands in those categories. Demonstrated partners include Movavi and Slikdesk. Engagement on YouTube runs around 11.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Patmachadu's tier (Mid, 672K combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Patmachadu's channel is entirely focused on helping people grow on YouTube and build a living as a content creator. She draws directly from her own creator journey, sharing what she learned the hard way so her audience can skip the beginner mistakes and start seeing results faster.
Yes, Patmachadu regularly covers YouTube Shorts strategy as part of her broader content creation advice, and all of her content is in Brazilian Portuguese. Her hashtags like #dicasyoutubeshorts and #crescercanal point directly to her focus on practical, platform-specific growth tactics.
Yes, Patmachadu partnered with Movavi — a widely used video editing software — for sponsored content on her YouTube channel. The collaboration is a natural fit since her entire channel is built around teaching content creation, and video editing is a core skill her audience wants to develop.
Gabri appears to be Patmachadu's partner, featured in her content including a post showcasing his dream desk setup from Slikdesk. Patmachadu occasionally brings her personal life into her videos, blending creator lifestyle moments with her educational focus.
Yes, Patmachadu documented a home move as a major personal milestone, describing it as a long-held dream finally coming true and posting a house tour before the move. The storyline fits her broader content themes around adult milestones and building the life you want through the creator economy.
Patmachadu's engagement rate runs dramatically above the average for YouTube creators in her category — a strong signal that her audience is highly invested rather than just passively watching. Her tight niche focus on practical YouTube growth tips attracts viewers who actively comment and share because they are directly applying what she teaches.
Yes, Patmachadu uses hashtags like #depoisdos30 (after 30) and #vidaadulta (adult life), weaving personal milestones — such as moving into a new home and building a career online — into her content. This angle resonates with an audience that extends well beyond the typical young-creator demographic.
Yes, Patmachadu maintains an active Instagram presence alongside her main YouTube channel. On Instagram she posts a mix of lifestyle content, behind-the-scenes creative moments, and brand collaborations, though her largest and most engaged following is concentrated on YouTube.
Yes, Patmachadu is based in Brazil and creates all of her content in Brazilian Portuguese. The overwhelming majority of her audience is also Brazilian, making her one of the rising voices in Brazil's fast-growing creator economy.
Patmachadu has surpassed half a million subscribers on YouTube, placing her firmly in the mid-tier creator range. Her channel continues to grow steadily, fueled by consistent uploads around YouTube strategy and content creation topics.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@patmachadu · YouTube
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