Thailand
Pangina Heals is a Thai-Filipino drag queen, entertainer, and television host based in Bangkok, widely recognized as one of Southeast Asia's most prominent drag figures.
Total Followers +0.2%
1.1M
Across Instagram, TikTok
Primary Platform
1M followers · 91% of audience
Engagement
3.4%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$29K / IG post
Directed by Emmy-winning Thai-American filmmaker Pailin Wedel, the doc traces Pangina's life from a Thai-Chinese childhood to global drag stardom, incorporating footage from her seven-country world tour and her time on Drag Race.
The piece highlights her role as a club owner, mentor, and cultural force shaping Bangkok's queer nightlife beyond her television career.
The season ran October–December 2024 on WOW Presents Plus, with 11 queens competing and Frankie Wonga taking the crown.
The third season of her World of Wonder talk show — featuring Drag Race guests eating progressively spicier Thai food — ran December 2024 through January 2025.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +2K +0.2% | +0 +0.0% | +0 +0.0% | +2K |
| Last 90 days | +49K +4.8% | +0 +0.0% | +0 +0.0% | +49K |
| Last 365 days | +49K +4.8% | +0 +0.0% | +0 +0.0% | +49K |
Daily follower snapshots from CreatorDB's longitudinal index.
Pangina Heals is a Thai-Filipino drag queen, entertainer, and television host based in Bangkok, widely recognized as one of Southeast Asia's most prominent drag figures. She served as a judge and host on Drag Race Thailand, which established her as a foundational voice in the regional drag scene, before crossing into the global spotlight through her appearance on RuPaul's Drag Race (US). That crossover gave her a foothold with Western LGBTQ+ audiences well beyond Thailand's borders. She also runs House of Heals Bangkok, a drag collective and brand that extends her influence into live performance, mentorship, and community-building within the Thai LGBTQ+ scene. Her content blends personal storytelling, fashion, performance art, and advocacy — a mix that reads as emotionally resonant rather than purely entertainment-focused.
Her audience skews heavily toward young adult women in the United States — a profile more typical of a US-based creator than a Bangkok-based one, reflecting how her RPDR exposure rewired her following internationally. Engagement sits well above category norms, which suggests her audience is invested rather than passive. The management setup through NEV Management and dual booking contacts for global and Thai markets signals a deliberately structured career operating across both Western and Southeast Asian entertainment circuits. She is booked across drag festivals, pride events, and media projects in multiple countries, and her Drag Race Philippines trailer promotion indicates an active role as a regional ambassador for the franchise. For brands targeting young, LGBTQ+-aligned or ally audiences in English-speaking markets, her unusually US-heavy reach — paired with authentic Southeast Asian cultural identity — makes her a distinctive bridge between those two worlds.
Panginaheals reaches an audience concentrated in Thailand primarily through Instagram, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Beauty / Retail, a clear signal of fit for brands in those categories. Demonstrated partners include House of Heals BKK. Engagement on Instagram runs around 3.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows entertainment content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Thailand-focused brands in Beauty / Retail and related categories, Panginaheals offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Panginaheals's tier (Macro, 1.1M combined followers, Thailand). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Pangina Healz's real name is Pan Pan Narkprasert. She adopted the drag persona "Pangina Healz" and has become one of the most internationally recognized figures to emerge from the Thai drag scene under that name.
Yes, Pangina Healz competed on RuPaul's Drag Race UK vs The World Season 2, marking a significant milestone for Thai representation in the international Drag Race franchise. Her appearance introduced her to a massive global audience well beyond her existing Thai fanbase.
Pangina Healz is a host and central figure on Drag Race Thailand, the Thai installment of the global franchise, which is referenced directly in her Instagram bio. She has been instrumental in building the show's profile and spotlighting homegrown Thai drag talent for both local and international viewers.
House of Heals BKK (@houseofhealsbkk) is Pangina Healz's Bangkok-based drag brand and creative venture, listed as its own entity in her Instagram bio. It serves as the umbrella for her entertainment work and drag community-building in Thailand.
Pangina Healz has been publicly connected to Drag Race Philippines, posting the show's official trailer and rallying her audience — addressing them as "Slaysians" — around its launch. Her position within the broader Asian Drag Race ecosystem makes her a prominent bridge figure between the franchise's regional editions.
"Slaysians" is a term Pangina Healz has used to address and energize her Asian fans and the wider LGBTQ+ community, blending "slay" with "Asians." It reflects a core thread of her public identity — championing Asian queer representation on a global stage.
Yes, Pangina Healz has a documented performance presence in San Diego, particularly in the Hillcrest neighborhood, which is historically the city's LGBTQ+ hub. Hillcrest and San Diego appear consistently among her most-used location hashtags, pointing to a loyal following and regular bookings there.
Over half of Pangina Healz's Instagram audience is based in the United States, a reach built largely through her appearances on internationally distributed Drag Race franchise productions and her US performance touring. American fans of the Drag Race universe have adopted her as a leading Asian ambassador of drag culture.
Pangina Healz is represented globally by NEV Management (@nevmgmt), which handles brand partnerships and bookings. For Thailand-specific bookings, a separate local contact is listed directly in her Instagram bio.
Panginaheals has surpassed 1 million followers on Instagram, placing her in the Macro influencer tier. Her engagement rate runs well above the category median for accounts of that size, signaling an unusually active and invested community.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@panginaheals · Instagram
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